Experience

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  Southwest minnesota state university

  Jan 2007 - Dec 2008

  Grad assistant sports information director

  Oversaw media relations for NCAA Division II varsity soccer, women's basketball, wheelchair basketball, tennis, wrestling and softball programs at SMSU. This included working with media, creating press releases, game management and overseeing website content for these sports.

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  Marshall radio

  Sept 2007 - Jan 2009

  Radio analyst for basketball and football

  Provided color commentary for high school football and basketball and college basketball games in Southwest Minnesota on Marshall Radio (KARL).

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  Metropolitan state university of denver

  Feb 2009 - Oct 2015

  Communications/sports information director

  • Serve as primary media contact for all 16 NCAA Division II athletics teams• Research, write and design team history books and guidebooks and produce weekly notes packets in InDesign and Photoshop• Coordinate printing and production of all history books and guidebooks• Partner with marketing director to develop marketing strategies and produce marketing materials through Photoshop and InDesign• Archive historical information on department servers• Pitch news and story ideas to members of local and national media• Manage game day staff and student interns• Collaborate with coaches and senior staff on department initiatives• Create and manage all department and team social media accounts (Facebook, Twitter and Instagram) and department website• Photograph sporting events and archived digital files• Chair and serve on NCAA and regional committees for basketball and baseball• Lecture at CoSIDA National Convention on best practices for small schools in large media markets• Men’s basketball attendance increased by 170 percent during my 6+ years and the social media platforms were started from the ground-up to have over 4,700 followers on Facebook, 2,300 followers on Twitter, and over 800 followers on Instagram at the time of my departure. Show less

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  University of colorado boulder

  Oct 2015 - Oct 2020

  • Manage all social media for CU athletics, over 50 social media accounts in total, across Facebook, Instagram, Twitter and YouTube• Design social media graphics in Photoshop and implement them online• Collaborate with marketing department, sports information staff, and coaches, and executed social media strategies• Create history books in InDesign and Photoshop; research and create outlines, wrote, and laid out final design• Edit and design all webpages for CUBuffs.com• Photograph and shoot video at events to create multimedia packages with Photoshop, Lightroom, Premiere, and Bridge• In 2019 @CUBuffs was named the 12th-most interacted Instagram account and @CUBuffsFootball was named the ninth-most interacted Facebook account out of 1,268 NCAA schools.• After taking over as Digital Content Manager, CU athletics social media accounts had a 129 percent increase in impressions and 87 percent increase in engagement year-over-year. Show less • Serve as primary public relations and digital communications contact for four NCAA Division I teams• Research, write and design team guidebooks for four teams each year in InDesign and Photoshop• Produce weekly notes packets in InDesign• Partner with marketing department on strategy and create marketing materials through Photoshop and InDesign• Work side-by-side with members of local and national media, and TV talent to promote CU athletics• Execute social media strategy for four teams across Facebook, Instagram and Twitter• CU soccer Twitter increased in impressions by 178 percent (from 1,044,836 to 2,906,958) and women’s basketball increased by 130 percent (from 1,780,176 to 4,103,792) from 2015 to 2018 when I served as their Sports Information Director and executed their social media campaigns.• CU soccer attendance increased by 28 percent from 2015 to 2017 as a result of digital, marketing, and communications strategies. Show less

  • Digital Content Manager

    Sept 2018 - Oct 2020

  • Assistant Communications/Sports Information Director

    Oct 2015 - Sept 2018
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  Myr group

  Oct 2020 - Jan 2022

  Proposal coordinator

  • Brainstorm marketing strategies with colleagues to grow $2.25B electrical construction company• Write and design proposals for renewable, transmission, substation, and distribution projects throughout North America• Design print and digital marketing materials, including pitchbooks, brochures, and wall art• Research and design special projects for senior leadership to provide industry insight and better leverage MYR Group’s relationships and strategies with clients• Edit company and subsidiary websites through WordPress and company intranet sites through Sharepoint• Create and edit multimedia projects, including videos and photos• Organize company safety and prequalification content through online portals Show less

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  Metropolitan state university of denver

  Jan 2022 - now

  Director of marketing and communications for advancement

  • Oversee the division’s marketing, branding and media efforts• Help shape key fundraising messages to ensure consistent messaging across channels to improve awareness of the University's fundraising priorities• Serve as the primary copy writer across department’s print and digital platforms• Create, develop, distribute and maintain department print and digital assets (e.g., brochures, reports, website, social media, and website) via multiple channels• Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency• Serve as department's primary web author• Provide video filming and production support for marketing efforts including supporting crowdfunding projects, Day of Giving and stewardship efforts• Oversee Alumni Association social media account and develop a comprehensive social media strategy• Produce graphics and other design assets for emails, social media and fundraising appeals• Develop concepts, graphics and layouts for solicitation and stewardship communications • Work with campaign leadership, counsel and contract workers to execute marketing strategy for campaign communications• Assist Anchor Shine with video production needs throughout course of campaign• Create fundraising proposal templates for campaign solicitations• Provide strategy and tactical support for the University’s campaign website Show less