Aditya Saini

Aditya Saini

Followers of Aditya Saini121 followers
location of Aditya SainiDelhi, India

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  • Timeline

  • About me

    Google Ads Strategist | PPC & Analytics Expert | Empowering Small Businesses | Performance Marketing | Certified AI Powered Google Ads Specialist | SEM | Connecting Personal Service providers to the Right Audience

  • Education

    • Lingayas University, Faridabad

      2011 - 2014
      Bachelor of Technology - BTech Mechanical Engineering
    • The Mann School

      -
      +2
  • Experience

    • JCB

      Jul 2014 - Dec 2014
      • fresher

        Jul 2014 - Dec 2014
      • Intern

        Jul 2014 - Dec 2014
    • Volans Infomatics Pvt. Ltd.

      Jul 2020 - Feb 2021
      Subject Matter expert CS

      Joined as a customer service associate to handle customer queries on inbound and outbound calls for our client Brand developers (TV Shop AU/NZ). In 3 months, Was promoted to Subject matter expert on the basis of outstanding performance. As SME handled and assisted a team of 40 CSE. Trained new employees on products and process. Handled customer escalation calls. Provided RCA on client escalations.

    • IEnergizer

      Aug 2021 - Feb 2022
      Process Associate

      Business Process Outsourcing of One Call (US). Worked as a Process Associate(Care coordinator) in Durable medical equipment division of One Call. Daily objectives of the Job profile were as follows :- Audited online medical files of worker’s compensation employees to ensure unhindered service to both patient and the insurance organization. - Reached out to patient, adjustor, insurance agency and doctor’s office to complete patient’s data on file on system for well ordered medical Billing. - Made outbound calls to patients for confirmation of delivery and to ensure seamless installation and application of the durable medical equipment required by them.- Co-ordinated with patient, provider and doctor’s office if an incorrect medical equipment is delivered to patient, File return and reshipment of the accurate equipment needed by the patient. - Providing updates to the adjustor about the confirmation of medical equipment delivery to the patient and assurance of ergonomic application of the medical equipment by patient. Show less

    • WNS

      Jul 2022 - Aug 2024
      Senior Associate

      Job Description: Google Ads Strategist. A highly motivated and results-driven individual worked as a Google Ads Account Manager. As a Google Ads Account Manager, Was responsible for managing and optimizing online advertising campaigns for our clients. Worked closely with clients to understand their business goals and develop effective digital advertising strategies that drive traffic, generate leads, and increase conversions.My Key Responsibilities:(1) Client Management:• Serve as the primary point of contact for assigned clients, building strong relationships and providing excellent customer service.• Understand clients' business objectives, target audience, and industry trends to develop effective advertising strategies.• Collaborate with clients to define campaign goals, budgets, and timelines.(2) Campaign Creation and Optimization:• Conduct keyword research and competitor analysis to identify opportunities for campaign optimization.• Develop compelling creative assets that align with clients' brand guidelines and industry best practices.• Set up and configure Google Ads campaigns, including ad groups, targeting options, and tracking mechanisms.• Monitor and analyze campaign performance, making data-driven decisions to optimize and improve key metrics such as click-through rate (CTR), conversion rate, and return on ad spend (ROAS).• Implement A/B testing strategies to continuously improve ad performance and user experience.(3) Performance Reporting:• Generate regular reports on campaign performance, providing insights and recommendations to clients.• Present campaign results and performance metrics to clients, highlighting key achievements and areas for improvement.• Use analytical tools and data analysis techniques to identify trends and opportunities for campaign optimization. Show less

    • Algorhythm Unison Media

      Oct 2024 - now
      Founder and CMO

      -AI-Driven Google Ads Expert: I possess deep knowledge and experience in leveraging Google Ads and AI to create highly effective marketing campaigns.-Data-Driven Strategist: I have a knack for diving deep into data, uncovering insights that optimize campaigns and drive conversions.-Small Business Advocate: I am passionate about helping small and medium-sized businesses, particularly personal service providers, succeed in the digital landscape.-Results-Oriented: I prioritize delivering measurable results for my clients, focusing on increased visibility, lead generation, and maximized ROI.Continuously Learning: I stay ahead of the curve in the ever-evolving world of Google Ads, adapting to new features and algorithm updates to ensure my clients get the best outcomes. Show less

  • Licenses & Certifications

    • The Fundamentals of Digital Marketing

      Google Digital Garage
      Jun 2020
      View certificate certificate
    • AI-Powered Performance Ads Certification

      Skillshop
      Aug 2024
      View certificate certificate
    • Google ads Search certification

      Google
      Aug 2022
      View certificate certificate
    • Google ads display certification

      Google
      Aug 2022
      View certificate certificate
    • Google Ads Search Professional Certification

      Google Digital Academy (Skillshop)
      Aug 2024
      View certificate certificate
    • Use google Analytics for your business

      Google Digital Academy (Skillshop)
      Sept 2023
      View certificate certificate
    • Data Analytics and Business Intelligence

      Shaheed Sukhdev College Of Business Studies
      Mar 2023
    • Google Analytics Certification

      Google
      Feb 2024
      View certificate certificate
    • Get started using Google Analytics

      Google Digital Academy (Skillshop)
      Sept 2023
      View certificate certificate