John Courtmanche

Experience

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  Shortsleeve Media

  Jun 1994 - Nov 2004

  Owner, Director, Producer, Writer

  Developed new business, delivered communications planning and products for clients:• Special Olympics World Games: Produced national prime-time PBS special and music for ESPN• US Fund for UNICEF: Wrote script and speeches for holiday celebrity TV special and fundraising dinner• Trust for Public Land: Produced video series promoting land conservation, coordinated with ABC producers, host Bill Moyers• Madison Square Garden Network: Created and produced TV showcase and TV pilot acquired for broadcast• US Dept of Agriculture USDA: Wrote national PSA campaign• Logical Design Solutions: Wrote company Website and case studies• Contributor, Variety magazine• Contributor, Videography magazine• Contributing Writer, PDN Photo District News• Contributing Writer, Medialine• Contributing Editor, Zynx Health online medical publications• Contributing Writer, Direct magazine• Contributing Writer, MediaCentral.com• Op-Ed essay, The New York Times and its syndicateAlso bylines for Leisure Travel News, Travel Age West, ProSound News, Special Olympics Magazine, Georgetown magazine, more Show less

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  Hadley Media

  Jan 1995 - Jan 2004

  Marketing consultant

  Directed and wrote national marketing for FX Network, Food Network, 20th Television, U.S. Navy, and more. Reporter for publishing division at Hollywood and NYC press junkets and publicity events.

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  Marymount Manhattan College

  Jun 1997 - Jul 1998

  Assistant Professor

  One-year non-tenure appointment to manage multimedia computer lab and develop and teach new curriculum

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  PhoCusWright Inc.

  Jan 1998 - Jan 2000

  Senior Analyst

  Authored market analyst reports and business articles analyzing strategies and financial results in travel e-commerce and online marketing. Consulted clients on marketing strategies and business plans.

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  Peppers & Rogers Group

  Jan 2000 - Jun 2001

  Senior Analyst/Writer

  For venture-capital funded 1to1 Media division, authored market analyst reports and business articles analyzing strategies and financial results in e-commerce and marketing tech sectors. Wrote Web-based course for global marketing executives

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  State of Connecticut

  Nov 2004 - Jul 2005

  Director, Film, Commission on Culture and Tourism

  www.ctfilm.com Led strategy promoting state as location for media production through national strategic outreach and media campaigns. Managed staff, contracts and state RFQ and vendor selection.

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  Sonalysts, Inc.

  Aug 2005 - Mar 2008

  Account Supervisor, Director, Writer

  For $60 million technology contractor, commercial media division:• Developed new business; planned and produced communications campaigns and projects for global, national and regional clients GE-Hitachi Nuclear, Pratt & Whitney, Hasbro, Amgen, American Power Conversion, Dominion Millstone, WFSB, Three Rivers Community College, etc.• Produced successful TV movie acquired by Showtime Networks, global networks• Organized US media companies to establish new state film tax credits

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  Shortsleeve Media

  Mar 2008 - Aug 2015

  Owner, Director, Consultant

  Director of strategic, creative communications and marketing campaigns and productions across media. Developed and retained national and global brand clients and led strategy and planning.Long-Term Engagement: Zoetis (former Pfizer Animal Health), 2008-2015• Created and directed US public information campaign, YouTube series, and TV pilot promoting veterinary profession http://www.youtube.com/VeterinariansOnCall• Partnered with top customers, achieved national content and distribution partnerships • Managed multi-channel communications and marketing campaigns• Supported company executive IPO communications Long-Term Engagement: General Electric, 2006-12• Produced internal and external communications for GE businesses and divisions for Corporate Services division • Managed employee campaigns and site communications for GE HQ campus, full-time 2010–12• Managed and wrote executive communications for Corporate Services• Wrote communications standards and guidelines in partnership with global brand office and I.T. • Directed launch of digital signage network• Member of global working groupsLong-Term Engagement: FEMA,. 2008-11 (BELOW)OTHER CLIENTS• Elsevier Health/ Columbia Univ Medical Center, Vesta Corp, Yale University, IAM Reform, Wesleyan University Show less

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  Arc Aspicio

  Nov 2008 - Sept 2011

  Senior Manager, Communications Consultant, FEMA

  Managed consulting team on site for two-year, seven-figure contract delivering national public affairs and external affairs services including full-time 2008 to 2010 and summer, 2011. Earned performance awards from Dept of Homeland Security and FEMA• Achieved results reaching national audiences via public information campaigns• Wrote executive communications• Wrote strategic plans, training, and standard operating procedures • Supported launch of FEMA's new Private Sector Division, advanced federal capabilities in public-private partnerships• Managed crisis communications• Member of contract proposal team Show less

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  Orienteers

  Jan 2015 - now

  Author, Screenwriter

  Author of original manuscripts for novels and children's books and screenwriter of original screenplays

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  Hampshire College

  Sept 2015 - Jun 2020

  Administrator leading strategic communications, media relations, crisis and emergency communications and executive communications for the nationally recognized college, a partner in the Five College Consortium. Led communications planning and served on senior marketing team to rebrand the College after major governance transition and advance the College’s strategic plans and goals. Served as spokesperson. Served on Five College Consortium committees. Reporting to the CCO, directed College's media relations, editorial and social media, and served on the president's team for executive communications, crisis and emergency communications and media. Developed successful media campaigns reaching target audiences nationally and overseas. Senior leader on marketing committee for Admissions and Advancement.

  • Executive Director Strategic Communications and Media

    Apr 2019 - Jun 2020

  • Media Relations and Editorial Director

    Sept 2015 - Apr 2019
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  The Johns Hopkins University Applied Physics Laboratory

  Aug 2020 - now

  For leading national research center with 9,000+ employees, manage and write communications plans and products. Serving on public affairs team raising APL’s profile with national stakeholders and the science and technology community. • Publicize innovations and successes and elevate experts across channels• Placed experts at the SXSW conference 2023 and 2024 Served on leadership teams establishing a new enterprise Communications Department and a new Communications Strategist role. Directed strategic communications program and served on senior leadership team for 1,600-employee division supporting the US government for national health, cybersecurity and national security. • Advised leaders of the Johns Hopkins Institute for Assured Autonomy on establishing a communications function.

  • Communications Manager, Public Affairs

    Feb 2024 - now

  • Communications Strategist

    Aug 2020 - Feb 2024