Daisy Cheng

Experience

• 

  普华永道

  Oct 2004 - Aug 2012

  Manager, Transfer Pricing Services

  - Participated in various transfer pricing assignments encompassing attribution of profit to permanent establishment, value chain transformation and assistance in transfer pricing audits.- Initiated transfer pricing projects by collaborating with international tax teams and serving clients together to help them expand out-bound investments.- Provided strategic and technical inputs into transfer pricing audits and tax controversy.

• 

  Deloitte

  Oct 2012 - Mar 2023

  - Developing, marketing and implementing transfer pricing solutions for both multinational and domestic corporations in China.- Managing all aspects of a range of transfer pricing projects, from transfer pricing planning to dispute resolution and application of advance pricing arrangements.- Collaborating in a key role across China to assist clients with transfer pricing audits and tax controversy and dealing with 10+ such cases at the same time.- Building up strong relationships with both the SAT and local tax authorities in various locations around China.- Playing a leadership role in the management of complex projects involving different offices and service lines.- Serving quite a few world-famous multi-national groups and having sophisticated experience with advisories on the design and implementation of transfer pricing policies, aligning them with the strategic objectives of the client. - Conducting some valuation exercises of tangible and intangible assets. - Working closely with the Partners in supporting client management and new marketing initiatives as well as supervising project teams. Show less

  • Director

    Oct 2017 - Mar 2023

  • Senior Manager, Transfer Pricing Services

    Oct 2012 - Sept 2017
• 

  Private Fund

  Mar 2023 - now

  Senior Tax Manager