David Cease

Experience

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  Weber Shandwick

  Jan 1993 - Jan 2005

  Group Manager

  Weber Shandwick is a leading global public relations, advertising and digital agency. I joined Weber as an intern in college and proceeded to raise through the ranks during my 12 years, serving as an assistant to the President, Jr. Account Executive, Account Executive, Sr. Account Executive, Account Manager and Group Manager. My experience covered traditional advertising and collateral campaigns for the first five years after which I joined the newly created digital practice group where I remained until leaving in 2005. I've served primarily in client account service, ultimately leading the agency's team of developers and designers while serving directly under the digital practice group's Vice President. The digital practice group provided/continues to provide web site design and development services to A-level consumer clients on a national level. It was during this time that I started the company's search engine optimization practice, for which we won a PRSA Best of Baltimore award for “Best Use of New Technology.” My primary client was the whymilk.com web site, which served as the national web site for the "Got Milk" advertising campaign. Show less

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  Web Ad.vantage

  Oct 2005 - Jun 2013

  Vice President, Operations

  Web Ad.vantage is a boutique digital marketing company that provides strategic guidance, execution and analysis for B2B and consumer-oriented companies on all things digital. The company's core competencies lie within search (paid and organic), online advertising and strategy/analysis. During my 7+ years at Web Ad.vantage, my responsibilities were divided into two primary buckets: account service and operations.My account service experience spans a wide range of industry verticals including travel/tourism, education, health care and technology, among others. At Web Ad.vantage I led a team of marketing specialists aimed at providing clients with goal-oriented and measurable results for their digital marketing efforts. My role in internal company growth relied on identifying/recognizing/soliciting new business opportunities within existing clients as well as fostering new business growth and relationships with outside agency partners and new clients. I am results oriented, grow accounts and am down-to-earth in my management and communication style.My operations responsibilities at Web Ad.vantage included managing and overseeing the execution of daily office operations and maintenance while serving as the "second-in-command" for the company. I provided direct supervision to company staff and all operations-related contract labor; recruited, qualified, interviewed, hired, oriented and trained new agency personnel; and served as the key intermediary between the President and agency staff. I instituted an agency time management system and agency health plan during my tenure. Show less

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  Consultant/Contractor/FT Opps

  Jul 2013 - Feb 2015

  Marketing Professional

  I am available for a full-time marketing opportunity as well as contract work.

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  Digital Caffeine

  Sept 2013 - Feb 2015

  Account Director

  Account Director for Baltimore-based digital marketing agency working directly with agency team and clients. I was responsible for developing, managing and executing digital campaigns inclusive of paid search, SEO, social and strategy for a variety of clients in ranging verticals, along with business development for the agency.

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  A.J. Michaels

  Nov 2013 - Sept 2022

  Marketing / Operations / Home Performance Manager

  Marketing and Operations Manager for Baltimore-based heating, cooling, plumbing and home performance company. I wear many hats in this role where I am primarily responsible for all facets of the company's marketing and advertising. This includes developing, managing and executing digital and traditional campaigns inclusive of paid search, SEO, advertising, email, website development, TV, radio, print, social, vendor management and overall promotional and branding strategy. In my Operations role, I am responsible for developing strategies, objectives, policies and programs for the office operations areas inclusive of service, sales, accounting and HR departments. I establish and monitor high performance standards and productivity measures to enhance our customer experience while maintaining an efficient, positive and successful work environment for our employees.I launched the Home Performance service division, the first in nearly 40 years for the company. As a Building Performance Institute-certified professional, I focus on providing our customers with home comfort and energy efficiency home performance solutions through the EmPower Maryland Smart Energy Savers program. Show less

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  JB Warranties

  Sept 2022 - now

  Territory Manager

  Territory Manager at JB Warranties, the consummate provider of ESA’s to the HVAC and Plumbing Industries. Our online system provides dealers with the nation's most affordable and easy to use extended service agreement solution. Visit us at www.jbwarranties.com for more info.