Jordan Killenberg

Experience

• 

  Andros Beach Club Resort & Travel Company

  Jan 2019 - Jan 2021

  Social Media and Marketing Contractor

  • Posted photos/videos and stories twice a week on Andros Beach Club resort and travel company Instagram and Facebook accounts, reaching over 2,000 total followers• Wrote promotional copy and created layout for monthly MailChimp newsletters to previous and potential guests, achieving above-industry-average open rates by over 15%• Managed multiple websites associated with Andros Beach Club, Andros Beach Club Travel, Andros Diving, and Aggressor Diving and updated sites with new pictures, text, and other content using Wordpress• Edited photographs for websites, booking sites, social media, and promotional materials using Photoshop Show less

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  Training and Counseling Center - TACC

  Jun 2019 - Jul 2019

  Administrative Contractor

  • Collaborated with Marketing Liaison to create spreadsheet in Excel and accurately enter program evaluation data including calculating averages for fifteen years of pastoral and counseling education participants• Updated and cleaned donor contact list by cross-referencing bounceback report and CRM lists in Excel

• 

  Training and Counseling Center - TACC

  Jan 2020 - Jan 2022

  Social Media and Marketing Contractor

  • Posted photos/videos and stories on Instagram, Facebook, and LinkedIn accounts, reaching over 500 total followers• Updated website with new pictures, text, and other content using Wordpress• Wrote copy and created layout for monthly newsletters using Constant Contact, reaching over 500 subscribers• Rebranded Instagram, Facebook, and LinkedIn accounts, increasing total followers by over 50%

• 

  UNC Department of Computer Science

  Jan 2020 - Jan 2022

  Undergraduate Learning Assistant

  COMP 126: “Practical Web Design and Development for Everyone” (HTML and CSS)• Assisted students with assignments and concepts during office hours for 3 hours per week• Served as primary point of contact for a cohort of 15-20 students• Graded students' assignments promptly following deadlines

• 

  N3

  May 2020 - Aug 2020

  Marketing Intern

  Clients: Microsoft, Cisco, Iron Mountain, RingCentral, NICE inContact, AvidXchange• Created and updated documentation, presentations, and spreadsheets summarizing marketing content and campaigns for technology sales and consulting company, following brand guidelines• Managed updates on campaigns and projects within marketing team• Performed digital engagement reports, quality assessments on digital content, and digital assessments on client websites and social networks• Reviewed and categorized assets for different marketing motions for multiple clients Show less

• 

  Deutsche Bank

  Jun 2021 - Aug 2021

  Technology, Data, & Innovation (TDI) Analyst Intern

  Capital, Control, & Operations (CCO) Spectrum team in Risk Finance and Treasury (RFT)• Contributed to an agile software development team using a Portfolio Scaled Agile Framework and utilizing Jira and Bitbucket• Developed Java projects using Mockito, Maven, and Gradle• Collaborated on an intern group case study project entitled “Examining the Disparity in Vaccinations,” which focused on demographic disparities in COVID-19 vaccinations and the impact of these inequalities on Deutsche Bank, utilizing Python data visualization and machine learning techniques Show less

• 

  Sproutward

  Jul 2022 - Jan 2023

  Associate Marketing Specialist

  Sproutward was acquired by Power Digital Marketing in January 2023.

• 

  Power Digital Marketing

  Jan 2023 - now

  • Execute email and SMS campaigns and automations for various e-commerce, B2B, and omnichannel clients, following industry best practices and utilizing multiple lifecycle platforms such as Klaviyo, HubSpot, and Attentive• Analyze performance data using Google Analytics, proprietary platforms, and lifecycle platforms to optimize future marketing efforts and inform strategic decisions• Provide clients with strategic recommendations concerning customer relationships and retention

  • Lifecycle Marketing Strategist

    Jan 2024 - now

  • Lifecycle Marketing Specialist

    Jan 2023 - Jan 2024