
Timeline
About me
Senior Manager, Industry Solutions – IATA - Europe
Education

Anadolu üniversitesi
2004 - 2008Master's degree aviation management 3.21/4.00
Anadolu üniversitesi
1998 - 2003Ba civil aviation and administration 3.02/4.00
Cranfield university
2010 - 2011Msc air transport management 69/100Activities and Societies: Airline Fleet Planning, Air Transport Economics, Air Transport Financial Analysis, Air Transport Marketing, Air Transport and the Environment, Air Transport Operations, Air Transport Strategic Management, Introduction to Air Transport Industry, Research Methods & Forecasting, Regulatory Policy & Air Law, Statistical Analysis
Experience

Celebi havacılık holding / celebi holding
Jul 2003 - Jul 2005Quality specialist• Analyzed the process performance of the company• Analyzed the customer comments and complaints• Prepared monthly quality reports for the top management • Supported the HR and Commercial departments in order to improve safety and quality awareness and carried out marketing activities respectively• Prepared the company’s manuals, procedures and performed audits accordingly• Represented the company during several airlines’ ground handling and de-icing audits

Onur air taşımacılık a.ş.
Aug 2005 - Jul 2014• Research and development of projects in order to minimize cost and maximize revenue• Monitored the changes in the global airline industry and proposed strategies accordingly• Developed and managed a KPI system in order to measure and monitor the company’s operational and financial performance• Benchmarked various operational and financial parameters of the company with the industry standards and competitors’ figures • Oversaw the following projects to improve the overall performance of the company: o Budgeting, profit planning & control o Management reports o Transformation to e-learning system for crew and technical staff• Prepared five-year business plans and feasibility reports for various recipients• Demand and revenue analyses of potential routes• Supported the commercial departments in new charter & ACMI business, including contract negotiations• Prepared periodical and ad hoc reports for global and local authorities Show less
Strategic Planning & Business Development Manager
Dec 2007 - Jul 2014Strategic Planning & Business Development Specialist
Nov 2006 - Nov 2007Quality Management Representative
Aug 2005 - Oct 2006
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International air transport association (iata)
Aug 2014 - nowAs the Regional Sales Manager, my responsibilities include strategizing and executing sales initiatives, achieving targets through effective account management, and upselling/cross-selling. I identify new markets, collaborate with Marketing to maximize lead conversion and ensure adherence to sales methodology. I lead customer engagement, provide training on sales and products, and represent IATA to drive customer satisfaction. I monitor market trends, maintain accurate sales reporting, collaborate with cross-functional international teams, and offer feedback for product improvement. I support customer service activities and monitor commercial debts. Additionally, I perform tasks assigned by the Regional Head of Commercial. Show less • Strategize and execute sales initiatives in collaboration with the Regional Head of Sales.• Achieve sales and revenue targets through effective account management, renewals, and upselling/cross-selling.• Identify new markets, prospects, and business opportunities for sustained growth, including lead conversion during marketing campaigns.• Collaborate closely with Marketing Department and other sales channels to maximize lead conversion.• Ensure adherence to sales methodology and corporate tools.• Lead customer engagement and negotiations as required.• Provide training and guidance on sales methodology and product portfolios to local offices, fostering lead generation and enhancing commercial performance.• Act as a Regional Product Expert, minimizing reliance on product managers and streamlining the sales process.• Represent IATA and contribute to customer satisfaction with IATA Products and Services.• Monitor market trends, customer profiles, competition, and behaviors, preparing sales plans for the assigned target category.• Maintain accurate and timely reporting of sales pipeline status.• Collaborate effectively with regional colleagues, Head of Lines of Business, Product Managers, and support functions.• Offer feedback on pricing, product enhancements, and functionality to drive product roadmaps and new product development initiatives.• Provide support for over-the-counter and customer service activities as needed.• Monitor commercial debts and target levels of bad debt.• Perform additional tasks as directed by the Regional Head of Commercial. Show less • Developing relationships with the aviation companies and authorities in the countries assigned and consulting them on the various IATA products and services available• Monitoring the market, selected customer profiles, competition trends and behaviors and preparing the sales plans of assigned countries as part of the regional sales plan• Plannning, executing and reporting on sales activities through global tool (Salesforce) in coordination with the Area Manager in order to meet the sales target and acquire potential new customers • Managing the market place communications• Providing timely reports regarding progress of work and achievement of set targets• Attending meetings and conferences with the industry stakeholders; organizing meetings as necessary• Supporting the Area Manager in advocating industry positions to national governments and regulatory authorities• Supporting the IATA airline consultancy team in Europe & CIS countries Show less
Senior Manager, Industry Solutions – IATA - Europe
Jun 2023 - nowManager, Industry Solutions – IATA - Europe
Apr 2018 - May 2023Aviation Solutions Manager - Turkey,Azerbaijan and Turkmenistan
Aug 2014 - Mar 2018
Licenses & Certifications

Global mindset & collaboration - aviation leadership development program
Iata & harvard business publishingMar 2016
Operational excellence - aviation leadership development program
Iata & harvard business publishingFeb 2016
Leadership & influence - aviation leadership development program
Iata & harvard business publishingJan 2016
Interactive safety seminar
Iata trainingSept 2005
Network, fleet and schedule planning
Iata trainingSept 2015
Airline planning seminar
BoeingSept 2012
Airline leading practices & cost reduction strategies
Iata trainingJun 2013- View certificate

Storytelling for influence
Ideo uDec 2015 
Md80 series familiarization course
Mng technicDec 2006
International negotiation skills
Iata trainingAug 2016
Honors & Awards
- Awarded to Mehmet Erkan DursunAppreciation letter from SVP Europe of IATA - Aug 2016
- Awarded to Mehmet Erkan DursunAddressing Change in the Airline Industry Boeing Jun 2012
- Awarded to Mehmet Erkan DursunAppreciation letter from CEO of Onur Air - Aug 2006
Languages
- enEnglish
- tuTurkish
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