Yasmina Laraudogoitia Elorduy

Yasmina Laraudogoitia Elorduy

Customer Support and Sales

Followers of Yasmina Laraudogoitia Elorduy2000 followers
location of Yasmina Laraudogoitia ElorduyMadrid, Community of Madrid, Spain

Connect with Yasmina Laraudogoitia Elorduy to Send Message

Connect

Connect with Yasmina Laraudogoitia Elorduy to Send Message

Connect
  • Timeline

  • About me

    Public Policy & Government Relations Manager, TikTok Spain & Portugal

  • Education

    • Universidad del País Vasco/Euskal Herriko Unibertsitatea

      2007 - 2010
      Bachelor Degree Business Administration and Management; Marketing and Sales 7,9
    • The Valley Digital Business School

      2018 - 2018
      Executive Program in Digital Marketing (EPDM+) Digital Marketing

      A program that trains in-depth professionals of Marketing and Communication on different disciplines of digital marketing, such as SEO, SEM, Inbound Marketing, as well as designing and executing a plan of digital marketing. Final project: SoDA.

    • University of Leuven

      2010 - 2011
      Erasmus Program Business Administration and Management, General 16/20

      Activities and Societies: Pangaea Students Association

    • The London School of Economics and Political Science (LSE)

      2023 - 2024
      Public Policy Analysis
  • Experience

    • Bilbao Bizkaia Kutxa

      Jul 2011 - Oct 2011
      Customer Support and Sales

      • Customer Support and sales of financial services.

    • SEPI DESARROLLO EMPRESARIAL

      Nov 2011 - Apr 2012
      Funding Consultant

      • Consultancy services to industrial companies around public funding. • Audit of expenses and investment for diverse industrial projects.

    • GES Global Energy Services Inc

      May 2012 - Oct 2012
      Marketing and branding coordinator

      • Market research analysis of the wind and solar energy sector in order to design the business plan which served to take decisions at strategic and commercial level. • Support on the company´s brand and corporate communications strategy. • Tasks on Digital Marketing: website management and branded content.

    • Microsoft

      Nov 2012 - Apr 2021

      • Stakeholder management with government elites, policymakers and representatives of Think Tanks, associations, academic institutions and NGOs, representing the company in key strategic topics and outreach messages.• Organization of internal and external events and meetings, taking care of the planning, execution and post-event tasks.• Cross-functional project management at European level in collaboration with different teams such as Public Sector, Marketing & Operations, Sustainability team and Philanthropies team. Examples of projects: Empowering Your Country App, Global Training Program & AI for Earth Program. • Budget management, including forecast planning, purchase orders, accruals and invoicing, making sure all financial resources are utilized in the most effective manner.• Supplier and contract management for the Government Affairs department, working closely with the legal and global contracting office areas, meeting the compliance process. Show less • Organization of diverse types of events, roundtables and summits in order to make outreach to European institutions, carrying out the strategic planning, execution, and post-event phases. Example of events: the IAMCP (International Association of Microsoft Channel Partners) European Summit 2014.• Coordination of meetings with government elites and other stakeholders in order to advocate for key policy campaigns.• Project management on mobile apps development competition collaborating with developers, startups and partners at European level. Project name: the European AppCup contest. Show less

      • Government Affairs Coordinator - Corporate, External & Legal Affairs - Microsoft Ibérica

        Jul 2014 - Apr 2021
      • Government Affairs Coordinator - Startups & SMEs - Microsoft Europe

        Nov 2012 - Jun 2014
    • TikTok

      Jun 2021 - now
      Public Policy and Government Relations Manager, Spain & Portugal

      • Strategy design and execution to mitigate regulatory threats and build trust in the company.• Strategic engagement with multiple stakeholders, including politicians, policymakers, industry associations, civil society and key opinion leaders. • Impact analysis on the political landscape and on existing/upcoming legislation providing advice to other company functions. • Reputational crisis management. • Project management.

  • Licenses & Certifications

    • Public Policy Analysis

      LSE Online
      Jan 2024
      View certificate certificate
    • Certificate in Advanced English (CAE)

      Cambridge Language School
      Jun 2009
  • Honors & Awards

    • Awarded to Yasmina Laraudogoitia Elorduy
      Graduated with honors in high school - 9,2/10 obtained in high school (health science)
  • Volunteer Experience

    • Member

      Issued by Save the Children International on Jan 2017
      Save the Children InternationalAssociated with Yasmina Laraudogoitia Elorduy
    • Volunteer on projects related to education and environmental sustainability

      Issued by Service Civil International (SCI) on May 2017
      Service Civil International (SCI)Associated with Yasmina Laraudogoitia Elorduy