Netanel Block

Netanel Block

Online Marketing

Followers of Netanel Block4000 followers
location of Netanel BlockCity of Johannesburg, Gauteng, South Africa

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  • Timeline

  • About me

    Head of Digital Strategy | FNB Internet Capability

  • Education

    • University of Johannesburg

      2008 - 2011
      Bachelors of Commerce Marketing, Management and Intrapreneurial Management

      I majored in marketing, intrapreneurial management and business management. In addition to my academic studies I also trained with the track and field team specialising in short distance running.

    • University of Cape Town

      2011 - 2011
      Certificate Online Marketing

      this certificate covered paid media, SEO, landing page optimization, direct marketing and more.

  • Experience

    • Digital Planet

      Nov 2011 - Mar 2014
      Online Marketing

      Digital Planet is a leading e-Commerce agency which offers an end-to-end solution. For more than a decade, Digital Planet has helped companies take the complexity out of building and managing profitable online businesses with everything from world-class e-Commerce websites, back-end order management systems, SEO and online marketing, supply chain services and incentive programmesMy position entailed all online marketing matters. These responsibilities ranged from Google Adwords, SEO, Social Media, Google Analytics and everything in between Show less

    • Aqua Agency

      Mar 2014 - Oct 2016
      Digital Media Strategist

      Digital Media Strategist for:- Standard Bank - Microsoft- Mercedes Benz Commercialwww.aquaonline.com/

    • Wunderman South Africa

      Nov 2016 - Jun 2018
      Digital Media Account Lead - Standard Bank Group

      Digital media lead across Standard Bank Group:(Business Banking, Personal Banking, Wealth and Investment, Online Share Trading, Wealth International, Insurance, Corporate and Investment Banking, Africa, Brand and Sponsorship, PBB SA)I Manage a team of strategists and campaign managers to ensure the effective running of paid media campaigns across the Standard Bank Group.As the media lead of my team I manage the Google paid media portfolio. The portfolio spans across multiple business units covering numerous countries around Africa and beyond. In addition to this I work closely with the DMP, DoubleClick tech stack, Artificial Intelligence and analytics to ensure optimum performance across our media campaigns. Show less

    • Sprout Performance Partners

      Jul 2018 - Oct 2023

      Head of Digital Strategy across all paid media channels, including Google Marketing Platform and Social Channels for FNB and other well known South African businesses. Digital media lead for FNB with experience across the Google Marketing Platform. My role includes driving innovation and performance across all segments, managing a team and driving relationships with key industry players, publishers and media owners.Sprout is the first fully integrated performance focused digital media agency in Africa.

      • Head of Digital Strategy

        May 2020 - Oct 2023
      • Senior Digital Media Strategist - FNB

        Jul 2018 - Apr 2020
    • FNB South Africa

      Oct 2023 - now
      Head of Digital Strategy | Internet Capability
  • Licenses & Certifications

    • DoubleClick Campaign Manager

      DoubleClick
    • DoubleClick Search

      DoubleClick
    • DoubleClick Bid Manager

      DoubleClick
      Sept 2017
    • Google Video Advertising

      Google AdWords Certified
    • Salesforce DMP: Tactical Learning

      Salesforce
    • Adwords Fundamentals

      Google AdWords Certified
      Aug 2013
    • Search Advertising

      Google AdWords Certified
    • Online Marketing

      University of Cape Town
      Dec 2011
    • Google Display Advertising

      Google AdWords Certified
    • Salesforce DMP: Strategic Learning

      Salesforce
  • Honors & Awards

    • Awarded to Netanel Block
      Absa Jewish Achievers Awards Jewish Report Aug 2015 Nominee for the Creative Counsel Young Jewish Entrepreneur Award 2015
  • Volunteer Experience

    • Advisor

      Issued by Bnei Akiva on Jan 2008
      Bnei AkivaAssociated with Netanel Block