Kathy Whitehead

Experience

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  Drive Inc. Advertising

  Mar 2002 - Mar 2003

  Art Director

  Brainstormed with Creative Director and provided hands-on design and production support for client advertising needs. Presented advertising concepts, and final artwork to clients. Proofread all advertising materials before sending to print. Collected files for print output. Approved color proofs before final print run. Coordinated print jobs and maintained production schedule for clients.

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  Elsevier

  Mar 2003 - Feb 2012

  Hands-on concept, design and production for all print, and online advertising for in-house corporate marketing/advertising department. • Re-designed and launched campaigns on time and within budget in a fast-paced environment.• Re-branded company to be modern and customer focused.• Converted print media kits to interactive PDFs, resulting in $25,000 savings per year.• Integrated design of print, web and email campaigns. Created a consistent look for company multi-media. Results: Grew online and print marketing. Received positive acknowledgement from customers and management team.Project management from concept to production:• Catalogs, brochures, books.• Print advertisements.• Trade show graphics.• Magazines.• Posters, Sales Sheets.• Direct mail, Newsletters.• Logo Design/Branding,• Knowledge of 4-color process printing. • Prepare documents for print output.• Advertising copywriting.• Proofreading• Video creation.• Contract work to photographers and illustrators. Show less

  • Senior Graphic Designer

    Mar 2009 - Feb 2012

  • Graphic Designer

    Mar 2004 - Mar 2009

  • Marketing Coordinator/Designer

    Mar 2003 - Mar 2004
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  Freelance

  Apr 2012 - Apr 2013

  Graphic Designer

  Concept, design, copywriting, proofreading and production of print advertising/marketing materials for various businesses.

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  Kat Custom Designs

  Apr 2013 - Apr 2015

  Online Content Manager/Copywriter

  • Manage content for ecommerce business. • Write,edit, proofread and update product copy.• Tag products for SEO.• Photograph products.• Color correct and improve quality of photos.• Write, edit, post promotional copy and photos to Facebook, Twitter and Pinterest.• Provide customer service.• Provide shipping and handling in a timely manner.