Jacek Tarkiewicz, EMBA

Experience

• 

  Ricoh Poland

  Nov 1998 - Jul 2000

  Product Manager
• 

  OKI Systems Poland

  Sept 2000 - Sept 2007

  •Management and implementation of corporate marketing strategy•Management of Marketing budget incl. planning and implementation of all marketing activities•Reporting and presenting market trends and forecasts•Price positioning against competitors•Brand guardianship•Management of distribution channel marketing activities•Implementation of OKI Europe marketing programs in distribution channel•Responsibility for the whole OKI product range (road-maps, new product introductions, positioning). •Management of marketing suppliers incl. marketing agency and PR agency•Management of local marketing team Show less

  • Marketing Manager Poland

    Aug 2002 - Sept 2007

  • Product Manager

    Sept 2000 - Jul 2002
• 

  OKI Printing Solutions

  Sept 2007 - Mar 2017

  Regional Marketing Manager, Central&Eastern Europe

  Responsible for overall marketing strategy for OKI in the CEE region, reporting directly to Regional Vice-President of CEE regionImplementation of corporate marketing strategy in the CEE RegionPrepare marketing strategies alongside other company executives and staff.OKI Central Product strategy implementationClose cooperation with OKI Europe HQ incl. implementation of central marketing projectsCooperation with Country Managers regarding marketing activityCoordination and management of Regional Marketing budgetDistribution of all key marketing communications and implementation on CEE levelManagement of OSPL A&P budget incl. channel MDF (planning and execution)OSPL Marketing department management incl. close cooperation with CEE local marketing staffStaff managementMarketing Cost center managementEstablishing and maintaining relationships with local marketing and PR agencies on executive levelReporting and presenting market trends and forecastsClose cooperation with other CEE Regional personal in terms of CEE overall business strategy. Show less

• 

  OKI Europe Ltd

  Apr 2017 - now

  Responsible Trade Marketing function in EMEA region. Overseeing and implementing strategic Sales and Marketing initiatives to support and develop reseller channel engagement in OKI portfolio. Managing regional Trade Marketing teams responsible of executing programs that generate new sales opportunities with sales channel and local distributors in their respective Regions. Managing performance review process within the Trade Marketing team including: Personal Development process and review , KPI settings, regular activity progress review. Being responsible for groups overall goals achievement. Show less Marketing strategy management in CEE region. Marketing transformation in cooperation with European headquarter. Supporting local sales teams by generating demand and supporting sales conversion through digital marketing, product training, knowledge support and marketing communications ensuring consistency across OKI Europe. Contribute to EMEA marketing strategy product & proposition development/enhancement by providing local insights into OEL Marketing on an ongoing basis. Overall management of the marketing team located in CEE countries. Show less

  • General Manager, Trade Marketing EMEA

    Oct 2023 - now

  • General Manager, Regional Marketing, Central & Eastern Europe

    Apr 2017 - now