Richa Sarma

Experience

• 

  HP

  Oct 2012 - May 2014

  Technical Solutions Engineer

  - Product support services and managed business users through automated call distribution software

• 

  Wipro

  Apr 2015 - Jun 2015

  Summer Intern | Customer Acquisition and Branding

  - Developed a well-defined positioning strategy for Wipro Digital Operations & Platforms (DO&P) through detailed organizational strategy research and C-suite perception analysis.

• 

  Wipro

  Jun 2016 - Mar 2019

  Assistant Manager- Marketing and Business Strategy | Enterprise Operations Transformation

  - Collaborated with the marketing and sales team and created a number of compelling and engaging sales support material - Evaluated strategic alliances with prospective partners in the RPA, Workflow Management and AI space to generate mutual value - Collaborated with executive keynote, Press, Analysts, Advisors, and Influencer teams to revamp the messaging at key global events- Created successful training programs for Wipro Ltd. to highlight RPA and AI solutions

• 

  Smart Energy Water

  Mar 2019 - Jan 2021

  Manager - Channel Sales and Partner Marketing

  - Pilot the strategic alliances and 360-degree partner relationships and business development strategy- Create and maintain significant relationships with senior level decision-makers and partners- Accountable for evaluating market conditions & trends and scrutinize competition in market to accomplish product enhancement goals customer needs- Develop partner marketing programs and ensure that all programs meet the joint organisational objectives

• 

  HCLTech

  Jan 2021 - now

  • Building a cohesive narrative for DPO in Financial Services, Intelligent Automation and AI through strategic Go-to-Market programs covering thought leadership, market outreach, account-based marketing, partner marketing and communication programs

  • Senior Manager-Strategic Marketing

    Jan 2024 - now

  • Manager- Strategic Marketing

    Jan 2021 - Jan 2024