Christopher Hightower, PMP

Experience

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  University of California, Los Angeles

  Apr 2017 - Jun 2020

  UCLA Library Communications and Events Coordinator

  - Improve the usage, layout, and workflow within the product management tool of our office Confluence website, increasing team communication and workflow.- Facilitate meetings with event sponsors to plan events, exhibits, and outreach opportunities, including developing marketing plans, developing event logistics, securing AV tech, and documentation. - Ownership of social media accounts. Create and maintain a posting schedule, develop content strategy, create content with consistent messaging using Adobe Suite and Canva, and post content across all social media platforms (Twitter, Facebook, and Instagram). Show less

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  Florida Symphony Youth Orchestras

  Jun 2017 - Sept 2018

  Operations Intern

  Developed social media campaigns to drive new follower engagement and increase concert attendanceManaged detailed archive of all programs and achievements of the organization and studentsEdited past concerts for the organization’s YouTube page using iMovieOrganized 1000+ piece music library and created a catalog of pieces that increased productivity and communication in the office

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  American Youth Symphony

  Feb 2019 - Feb 2020

  Percussionist
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  Label Logic

  Mar 2020 - Jun 2020

  Digital Strategy and Analytics Intern

  - Formulate strategies to expand artists’ current audience into broader markets using social media.- Utilize software such as NextBigSound and Spotify for Artists to track fan engagement over streaming platforms.- Communicate with sponsors on behalf of artists to create beneficial partnerships for both parties

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  Orange County Public Schools

  Sept 2020 - Jan 2021

  Music Teacher

  - Instruct 200+ students on music history, performance and composition- Adapt instruction for online environment, creating synchronous and asynchronous lesson plans- Maintain open and productive communication with students, parents, and staff through one-on-one conferences and email correspondence- Assess students' progress and offer extra support when needed

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  West

  Jan 2021 - Mar 2023

  Project Manager for 3-6 projects simultaneously using agile, waterfall, and hybrid methodologies, implementing based on the required project approach. Project budgets ranging from $50,000 - $500,000+ per engagement, for clients across various industries including Healthcare, FinTech, Consumer Goods, and Transportation such as Honeybook, Glydways, Employer Direct Healthcare, and Inaru Cacao. Measure and Track project performance throughout the project lifecycle. Create and manage all project management documents. Validate project deliverables based on KPIs, project requirements, and QA testing, reporting and presenting to executive and C-suite stakeholders for acceptance, navigating organizational matrix structures. Achievements:HoneyBook (SaaS Financial and Business Technology) — Role: Strategist and Production Coordinator* Led and facilitated a project team of Strategists, Designers, and Developers to create a full suite of brand assets, branded video content, photo library, and front-end desktop, mobile, and app updates to raise the next round of funding and customer acquisition. * Company value increased from $155 million Series D to $2.4 billion Series E based on work completed in the engagement. Glydways (Self-Driving Vehicle/Transportation Technology Startup) - Role: Strategist and Production Coordinator* Procure a highly specialized automotive video production crew to capture photo and video content for a complete brand refresh including a full website update and branded content library. Managed cross-functional Strategy, Design, and Development teams. * The company was able to win the government contract with the San Jose City Council based on the contribution of our work to produce a live event for the Council including the creation of event collateral, merchandise, and brand-focused communication plans beating out 20 other companies including the Boring Company. Show less Strategize across brand, sales, business, and marketing strategy projects for companies from Seed to Late stage, with valuations reaching 2x-3x multiples post engagement. Function across multiple industries with the goal of increased investor interest and investment, customer acquisition, and creating new products. Specific roles performed:- Analyze market trends and emerging practices across industry verticals and synthesize new brand value and impact opportunities. - Compose wordbooks, brand guidelines, and selective content for clients.- Revamp client naming and company architecture crafting to more effectively budget resources and company focus leading to greater profit.- Create actionable customer journey maps and customer personas.West is a venture studio. We are a team of holistic brand builders who think like investors. We partner with venture-backed companies at key inflection points to translate big visions into iconic brands and impactful companies. Show less

  • Production Coordinator

    Jul 2021 - Mar 2023

  • Strategist

    Jan 2021 - Jul 2021
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  Self-employed

  Mar 2023 - now

  Project Management Consultant

  Project Management and Marketing ConsultingDeveloped and implemented strategic plans to enhance audience engagement and optimize business processes.Led cross-functional projects involving business process optimization, communications refinement, and change management.Successfully managed stakeholder relationships and provided strategic and tactical thought partnership to drive project delivery.Clients: Florida Symphony Youth Orchestras, Broccoli City Music Festival, Earth in Color, Brandon Hightower and The Message Show less