Chandan Kumar

Chandan Kumar

Area Sales Manager

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location of Chandan KumarDelhi, India

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  • Timeline

  • About me

    Zonal Manager at Honda Motorcycle & Scooter India Pvt. Ltd. | IIFT Delhi

  • Education

    • L.N.Mishra Institute of Economic development and social Change

      2007 - 2009
      Master of Business Administration - MBA Marketing
    • Indian Institute of Foreign Trade

      -
      International Business Analytics & Intelligence International Business
  • Experience

    • Kirloskar Oil Engines Limited

      Apr 2009 - Jan 2011
      Area Sales Manager

      -> Marketing of diesel engines and spare parts through dealer/retailer network across Bihar.-> Liaising with banks and Govt. departments for increasing sales of Engines/Pump sets under various Govt. Schemes.-> Interacting with sales representative of RD’s and dealers for various marketing activities.-> Organizing and conducting sales promotional activities, mechanics training program, customers get together, and dealers meet & van demonstrations.

    • Honda Motorcycle & Scooter India Pvt. Ltd.

      Feb 2011 - now

      Devising monthly sales targets and achieving them in a given time frame thereby enhancing existing clientele. Understanding competition after analysis of information under 4P's method to fine-tune the marketing strategies. Implementation of tools like AIDCA, FABE, PDCA, Brand Survey, Quality Survey and CSI to increase sales volume and customer satisfaction level. Inventory control of dealers by keeping primary and secondary sales control. Generation of bulk sales from corporate accounts.Business Development: Managing business development activities entailing mapping of new market segments and developing them for attainment of periodical targets. Working in coordination with Dealer development department and appointing Dealers and Secondary network in accordance with company norms.Brand Management: Conceptualize and implement sales promotional activities as a part of market development and brand building effort. Evolve market segmentation/penetration strategies to achieve product wise targets & cost control by planning and executing promotion campaigns at regional level rather than at individual levels.Channel Management: Identifying and networking with reliable Business Partners for proper market penetration and market reach. Ensuring total market coverage ratio. Planning & scheduling to achieve the pre set goals within time, quality & cost parameters. Implementation of policies, systems & programs with channel partners.Relationship Management: Effective Management of Customer Relation Operations and ensuring maximum Customer Satisfaction by providing timely clarification of queries. Interacting & developing rapport with all external/ internal constituents of client at all levels for maximum client retention and achievement of service revenues. Coordinating with key corporate and other major accounts for smooth business operations and accomplishment of targets Show less

      • Zonal Manager - UP East

        Apr 2022 - now
      • Zonal Manager - Chhattisgarh

        Apr 2019 - Mar 2022
      • Area Manager - UP West

        Apr 2016 - Mar 2019
      • Area Manager - UP East

        Apr 2014 - Mar 2016
      • Area Manager - MP

        Feb 2011 - Mar 2014
  • Licenses & Certifications

    • Asia & Oceania Fundamental Leadership Development Certified by Asian Honda Motor Co., Ltd.

      DDI | Development Dimensions International
      Feb 2023
    • International Business Analytics & Intelligence

      Indian Institute of Foreign Trade
      Jul 2022