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Nicolás Chaparro Guzman

Nicolás chaparro guzman

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location of Nicolás Chaparro GuzmanBarcelona, Catalonia, Spain
Phone number of Nicolás Chaparro Guzman+91 xxxx xxxxx
Followers of Nicolás Chaparro Guzman1000 followers

  • Timeline

    Jun 2014 - Dec 2023

    Co-Founder

    Fotocabinas Rasgo
    Jan 2018 - Jul 2018

    Product Intern

    Experian
    Aug 2018 - Jun 2024

    Brand Manager

    Rasgo Colombia
    Bogotá
    Current Company
    May 2024 - now

    Especialista en Marketing Digital

    Across Logistics

  • About me

    Brand Manager at Rasgo - SEO/SEM, Social Media Ads, Inbound Marketing & Sales Managment

  • Education

    • Gimnasio de los cerros

      2001 - 2013
      Bachelor's degree - international baccalaureate (ib)

    • Universidad de la sabana

      2013 - 2018
      Bachelor of business administration (b.b.a.) business administration, management and operations

    • Miami ad school

      2019 - 2019
      Digital strategist digital communication and media/multimedia

      Social Media Bootcamp in Miami Ad School at Wynwood. (From April to June 2019)

    • Eae business school

      2023 - 2024
      Master en marketing y gestión comercial sales, distribution, and marketing operations, general

  • Experience

    • Fotocabinas rasgo

      Jun 2014 - Dec 2023
      Co-founder

      Responsable of Sales and Marketing promotion (AdWords & Facebook Ads). Worked for Ogilvy & Mather, Pepsico, Y&R, Deloitte, LATAM.

    • Experian

      Jan 2018 - Jul 2018
      Product intern

      Intern in the Product Area of the company. Worked with the fraud detection products (OneFraud, Evidente, Fraudex) creating user manuals, analysing databases, commercial presentations, and functional tests of the products.

    • Rasgo colombia

      Aug 2018 - Jun 2024

      - Successful launch of a new product, exceeding the sales target by 40% during the first quarter.- Implementation of optimized digital marketing campaigns that have generated more than 200 monthly conversions.- Increase in sales by 60% through a marketing strategy focused on conversion, over three years. - Creation of ads in Meta increasing brand reach and tripling the number of leads.- Implementation of campaigns in Google Ads achieving 30% more conversions at a lower CPA.- Marketing strategies in traditional channels nationwide.

      • Brand Manager

        Jan 2020 - Jun 2024

      • Marketing Specialist

        Aug 2018 - Dec 2019

    • Across logistics

      May 2024 - now
      Especialista en marketing digital

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Nicolás Chaparro Guzman
      Honorable Mention at Start Up Weekend Start Up Weekend Oct 2014 Honorable Mention at the Start Up Weekend Edu / Business 2014 in Bogota for the Booky project

  • Volunteer Experience

    • Detection and Allocation Volunteer

      Issued by TECHO | TETO on Jun 2011
      TECHO | TETOAssociated with Nicolás Chaparro Guzman