Experience

• 

  Salone internazionale del libro di torino

  May 2017 - Jun 2017

  Internship
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  Lee world group

  Jul 2019 - Sept 2019

  Marketing specialist intern

  Lee World Group G9 Project Global Winery Resorts.

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  L'oréal

  Oct 2020 - Apr 2021

  Trade marketing assistant - consumer product division
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  Diageo

  May 2021 - now

  1. Development and management of brands, portfolio and customers Calendar of Activations with a focus on Innovation Products.2. Oversee budget allocation within brands and measure Diageo’s performance3. Support the Commercial Team by developing impactful in-store activations plans that drive shopper engagement and maximize conversion4. Manage relationships with external agencies to ensure alignment with brand objectives and effective campaign execution.5. Digital Marketing Ownership. Own and lead digital marketing plans for grocery.com customers, ensuring the integration of e-commerce strategies with overall marketing goals. Show less

  • Customer Marketing Executive On Trade RTM

    Nov 2024 - now

  • Customer Activation Executive Off Trade

    May 2021 - Dec 2024