Experience

• 

  Te data

  Dec 2008 - Feb 2018

  • Handling advertising campaigns design/structure from the initial brief phase till the full launch.• Creating and monitoring media plan, in regards of budget, creating and executing projects.• Supervising and directing the workflow of marketing specialists by assigning job tasks, facilitating interdepartmental communications.• In charge of all above the line & below the line communication materials, tools & messages.• Monitoring revenue generating campaigns, in terms of appropriate messaging and the targeted audience setting.• Responsible for all communication and creative briefs presented to the agency while verifying and managing layouts, creative and other needed jobs to execute the project.• Planning and following up on online campaigns to ensure consistency with the intended corporate image as well as running campaigns.• Communicating with vendors, agencies, etc. to coordinate overall marketing effort in accordance with organizational objectives.• Ensuring TE Data is well and properly branded at all times, with the right message, in the right media.• Supervising production of all branding materials for all TE Data primary & secondary outlets (Below the line).• Responsible for executing CSR projects in terms of communication.• Promoting products and services through PR initiatives.• Managing all communication materials for all sales events. عرض أقل The purpose of my Job is to promote and generate the proper intended image to TE Data by planning, executing and evaluating an integrated marketing communication plan. - Monitoring revenue generating campaigns, in terms of appropriate messaging and the targeted audience setting.- Planning and following up on online campaigns to ensure consistency with the intended corporate image. - In charge of all outdoor messages, designing Media plan for launching all new campaigns. - Responsible for all communication and creative briefs presented to the agency while verifying and managing layouts, creations and other needed jobs to execute the project - Handling advertising campaign design/structure from the initial brief phase till the full launch. - Communicate with all stakeholders: vendors, agencies, etc. to coordinate overall marketing effort in accordance with organizational objectives - Ensuring TE Data is well and properly branded at all times, with the right message, in the right media. - Responsible for the book of standards in terms of correct, and update guides for the Corporate Guidelines. - Responsible for branding production for all TE Data primary and secondary outlets (Below the Line), by monitoring all TE Data outlets periodically and conduct quarterly focus group to support their requirements in terms of branding and marketing materials.- Responsible for executing Public relations and CSR projects, in terms of communication messages, Documentary's for CSR Campaigns, giveaways etc....- Manage, lead and execute TE Data events starting with planning till execution and evaluation. - Creating and monitoring media plan, in regards of budget, creating and executing projects.- Responsible for TE Data Internal Communication, in terms of announcments related to Corporate activities, internal branding & internal events. عرض أقل

  • Marketing Communications Supervisor

    Apr 2015 - Feb 2018

  • Corporate Communications & Events Senior Specialist

    Mar 2013 - Mar 2015

  • Corporate Communications and Events specialist

    Dec 2011 - Mar 2013

  • Enterprise Operations Specialist

    Aug 2010 - Dec 2011

  • Virtual Sales & Back Office Coordinator

    Dec 2008 - Aug 2010
• 

  Telecom egypt

  Feb 2018 - now

  •Manage the delivery of the marketing communication activities (ATL, BTL and social media) for all consumer segments•Develop the commercial communications via the execution of effective advertisement to promote consumer products and promotions, while building and maintaining the company’s corporate identity•Develop & execute the GTM strategy for all consumer products •Hire, manage, guide and influence multiple advertising agencies ensuring optimum creative output to achieve tactical and corporate objectives.•Collaborate with top management, internal clients and expanded marketing team to set department goals, objectives and prioritiescommunication strategies •Measure the effectiveness of marketing campaigns •Set and control related budget, while ensuring smart spending with cost effective measures عرض أقل •Manage the delivery of the marketing communication activities (ATL, BTL and social media) for all consumer segments•Develop the commercial communications via the execution of effective advertisement to promote consumer products and promotions, while building and maintaining the company’s corporate identity•Develop & execute the GTM strategy for all consumer products •Hire, manage, guide and influence multiple advertising agencies ensuring optimum creative output to achieve tactical and corporate objectives.•Collaborate with top management, internal clients and expanded marketing team to set department goals, objectives and prioritiescommunication strategies •Measure the effectiveness of marketing campaigns •Set and control related budget, while ensuring smart spending with cost effective measures عرض أقل

  • Head of Marketing Communications at WE company

    Dec 2023 - now

  • Marketing Communications Manager

    Nov 2020 - now

  • Marketing Communications Section Head

    Feb 2018 - Oct 2020