
Timeline
About me
President of the Loughborough University Alumni Association and Content Manager at British Business Bank
Education

Loughborough university
2005 - 2008Ba 2:1 hons englishActivities and Societies: Loughborough Students Athletics Club, Press Officer LSAC (2006-2007),

Loughborough university
2008 - 2010M.a englishActivities and Societies: Loughborough Students Athletics Club, Press Officer (2008-2009)

Loughborough university
2010 - 2016Ph.d english and social psychologyActivities and Societies: Loughborough Students Athletics Club, Stage Society, Creative Writing Society, Commissioner of British University Baseball. Founder and former president of The Loughborough Students Softball and Baseball Club Ph.D - English and Social PsychologyThesis Title: Using The Social Identity Perspective in The Creation of Characters in Realist FictionM.A: EnglishB.A: English
Experience

Athletics weekly magazine
Jan 2009 - Jun 2012Journalist• Produced over 150 articles including news stories, interviews, results reporting, and in-depth features over the length of my contract both for the magazine and website.• These included a major interview with British Sprinter Dwain Chambers in 2009 on his return from a controversial drugs ban, elements of which were then picked up by other news outlets including the BBC.• Freelance articles also produced for British Athletics, The Nottingham Post, Barking & Dagenham Post, Loughborough Echo, BaseballSoftbalUK, Loughborough University and the British Baseball Federation.• Examples of published work available upon request. Show less

Uk athletics
Aug 2010 - Sept 2017Digital content creator- Scripted, directed, or authored a variety of digital marketing collateral including video, press releases, podcasts, blogs, and other content in line with the marketing objectives of the organisation.- Management of social media accounts designed to increase brand awareness and audience engagement- Seconded work included projects for Loughborough University, BaseballSoftballUK, Scottish Athletics, England Athletics and others.- Particular highlights include a range of brand awareness videos for 'Working Late', a spin-out organisation of Loughborough University and long-term project work for British Athletics developing written, audio, and visual content to complement and promote their Coach Education courses.- Experience in using Final Cut Pro, Adobe Premiere, Photoshop, Garage Band, and Microsoft Office Show less

Loughborough university
Sept 2012 - Dec 2016Seminar tutor in english• Delivered lectures on Critical Studies and Introduction to American Literature to groups of up to 20 undergraduate students over 3 semesters whilst completing my PhD studies.• Delivered lectures on my Doctoral thesis to postgraduate students.• Complete control over seminar and lecture construction.• First point of contact for student welfare and pastoral support.• Evaluated performance through marking of work in line with university standards of excellence.

Baseballsoftballuk
Jun 2017 - Sept 2018Marketing, communications, and events manager• Devised and co-ordinated the organisation’s MarComms strategy including partner-liaison, content creation, digital channels, media management, and budgetary responsibility• Responsibility for management of organisation’s digital properties including websites, social media, CRM, and email marketing platform• Overall responsibility for content creation including print, video, podcasts, press releases and events using digital tools and management of outside resource• Responsibility for BSUK’s main playing facility at Farnham Park in Slough including line of management of staff. Show less
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Mineral products qualifications council (mpqc)
Sept 2018 - Apr 2019Marketing & communications manager• Devised and oversaw the MarComms strategy of the business including outreach events, PR, partnerships, social, digital, email, and content marketing • Management of marketing team and marketing budget• Management of internal communications system.

D2n2 lep
May 2019 - Nov 2020• Introduction of new Marketing and communications strategy to raise the profile of D2N2 by incorporating media management, communications, and marketing into a digital-first approach to leverage audiences in a cost-conscious space• Responsible for media management (regional, national, and international) including communications grid, monitoring, reputation management, and partner engagement including Government• Management of organisation’s digital properties including creation of the new D2N2 website, social media channels, Google search, newsletter, CMS, and CRM• Lead on the creation of product collateral, editorial content, and event management• Championing of organisation’s move to MCOM2.0 in line with Government Communications Service best practice• Create and lead the Operational Communications Group with partners to enhance collaboration and co-ordination• Attend press opportunities as an Ambassador for the LEP. Show less
Press & Digital Lead
Jul 2019 - Nov 2020Social Media Marketing Specialist
May 2019 - Jul 2019

Loughborough university
Sept 2019 - nowAs President of the Loughborough University Alumni Association, my role is to give a voice to a community of over 250,000 former students world-wide. I chair the Alumni Advisory Board, a group of individuals who are democratically elected each year by our alumni population and work with the University's Engagement Team to continuously improve the services provided to all members of the Alumni Association. As a part of my role as President, i also sit on the University Council as a Lay Member. Council is the senior governing body of the University and oversees all strategic matters and setting the direction of the institution. Further information about the role of Council is available in the Statement of Primary Responsibilities of Council and Terms of Reference. Show less
Health, Safety, and Environment Committee member
Jan 2024 - nowPresident of the Alumni Association & Lay Member of University Council
Sept 2022 - nowAlumni Advisory Board Member
Sept 2019 - Aug 2022

Midlands engine
Nov 2020 - Mar 2022Communications project manager• Responsible for management, creation and publication of digital assets and content conforming to key messages of the organisation• Management of communications and marketing channels including the website, social media, newsletter, PPC, and Google search• Responsibility for editorial and PR calendars including scheduling, sourcing, copywriting, and publication• Proactive identification of communications opportunities for Senior Leadership Team.• Project management work has included production of numerous video projects, brochures and a new Midlands Engine website• Production of detailed evaluation of digital communications for evidence-based decision making. During my contract, average website traffic has risen by 40% with substantial gains in social media reach (40%) and engagement (30%) and Newsletter audience size (10%)• Collaboration with partners including Government in proactive communications and marketing activity on politically sensitive issues• Creation of organisational best practice around communication and marketing opportunities. Show less

British business bank
Mar 2022 - nowContent manager• Devise and execute the content strategy for the Finance Hub and Start Up Loans websites• Oversee creation and delivery of high quality, relevant content across British Business Bank-owned websites • Manage key internal and third-party relationships in supporting content objectives• Collaborate in the delivery of various inter-departmental initiatives in service of bank objectives• Serve as Risk Champion for the Direct and Digital Marketing department• Sit on the Bank's Colleague Forum - a liason body between senior management and the workforce. Show less
Licenses & Certifications

Ph.d

Prince2® foundation certification training
PeoplecertMar 2023
Volunteer Experience
Head Coach for Softball
Issued by University of Nottingham on Sept 2016
Associated with Dr Luke L.Commissioner
Issued by British University Baseball on Oct 2014
Associated with Dr Luke L.President
Issued by Loughborough Students Softball and Baseball Club on Oct 2013
Associated with Dr Luke L.
Languages
- enEnglish
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