Sofi Tsiramua

Experience

• 

  Award Ltd

  Apr 2013 - Aug 2014

  Marketing manager

  •Preparing, planning and project managing the publication of all publicity material to maximise brand promotion.•Creating and developing new innovative ways to communicate the company message to their existing customers.•Planning and implementing promotional campaigns.•Manage and improve lead generation campaigns, measuring results.•Preparing online and print marketing campaigns.•Monitor and report on effectiveness of marketing communications.•Working closely with design agencies and assisting with new product launches.•Co-ordinating marketing campaigns with sales activities. Show less

• 

  Youlook Ltd.

  Jun 2013 - Aug 2014

  Marketing And Public Relations Manager

  •Devising strategies to drive online traffic to the company website.•Developing and managing digital marketing campaigns.•Utilising a range of techniques including paid search, SEO and PPC.•Overseeing the social media strategy for the company.•Responsibility for planning and budgetary control of all digital marketing.•Evaluating customer research, market conditions and competitor data.•Review new technologies and keep the company at the forefront of developments in digital marketing. Show less

• 

  Cyber Corp LLC

  Mar 2016 - Aug 2018

  Managing Partner
• 

  WoW Georgia

  Apr 2016 - Aug 2017

  Co Founder

  WoW Georgia is An innovative Georgian tourism agency located in the heart of Tbilisi just right in Sharpen touristic street. With a dedicated multinational team assigned to serve you and organize your custom vacation or any adventure you imagine to WOW your holidays and explore the gem of caucasus, Georgia; We are specialized in providing diversified touristic packages for all over Georgia, the crossroads of Asia and Europe, discovering its multi-ethnic, multi-cultural, multi-religious sites on the crossroads of history. Georgia is the country which is well known in its quality of Honey and as the oldest wine region in the world. With our trips you can discover the old city Tbilisi with it old narrow streets and antique buildings, modern glass constructions and peaceful parks in addition the historical places on the border of the river. Enjoy the fresh breeze of the black sea in Batumi city, and explore it art stone bridges and the numerous architectural innovations. Taste the delicious Georgian cuisine and enjoy the renown Georgian hospitality. As it is the case with most Black Sea coastal areas of Georgia, Samegrelo's climate is subtropical with frequent rains. The coastal areas and other cities in the country have a super beautiful nature and in samegrelo's marshlands contain many rare birds and animals not found in other parts of the country in addition to the waterfalls and attractive caves. Our trip advisors assists you to fulfill your requests taking into consideration every little detail to make your trip enjoyable. Our advisors will share with you all required perspective about all Georgian cities. Show less

• 

  Key Communication Official

  Aug 2017 - Apr 2018

  Digital Project Manager
• 

  IKNOW LTD

  Sept 2018 - Mar 2019

  Corporate Sales Manager
• 

  Pillar group • პილარ ჯგუფი

  Mar 2019 - Oct 2019

  Marketing Manager

  - Evaluating and optimizing marketing and pricing strategies.- Analyzing market trends and preparing forecasts.- Generating new business leads.- Increasing brand awareness and market share.- Coordinating marketing strategies with the sales, financial and production departments.- Developing and managing the marketing budget.- Overseeing branding, advertising, and promotional campaigns.- Promoting brand at trade shows and major industry-related events.

• 

  Calisia - largest chain of laser & aesthetic clinics

  May 2020 - Feb 2022

  Business Process Manager

  - Developing new initiatives for continuous business process improvements.- Assisting in Budget planning, forecasting, resources allocation, and scheduling process improvement projects.- Track, monitor, and communicate the hindrance and defects in the production process.- Coordinating with different departments and organizing cross-functional teams to know the requirements for the improvement of the process.- Training and educating the individuals involved in the management and operation of different business processes.- Analyze the business steps and summarize the difference between various steps and ranking the final result.- Studying the present market condition, forecasting the near future changes, and prepare new business processes according to it.- Monitor the operation of each department and providing feedback to them. Guiding and supervising the officials of each department and suggesting a possible adjustment to enhance the Business process.- Analyzing the feasibility of the current business process related to productivity, quality, costs, demand, and time management. Show less

• 

  Global Distribution • გლობალ დისთრიბუშენი

  Jul 2022 - Sept 2024

  Head Of Marketing Department

  The company Global Distribution is a supplier of home appliances in the wholesale market. Global Distribution Partners are the world's leading brands such as: PHILIPS; MIDEA; TOSHIBA; JVC; SONY; KENWOOD; BRAUN; METZ; CHIGO; LG; TEFAL; ROWENTA; MOULINEX; KRUPS.> Planning marketing campaigns for each brand.> Setting a budget for annual and quarterly plan.> Managing social media.> Creating banners and other marketing materials in Photoshop, Illustrator.> Planning and organizing events, trainings.> Creating and planning campaigns such as: TV commercials, Outdoor / Indoor commercials, other marketing materials, Brand stands and Lightboxes.> Negotiating with above mentioned worldwide brands, and discussing marketing budgets. > Sharing after campaign reports.> Planning the relevant marketing campaigns based on the current market demands. Show less

• 

  Მაქსთერმი • Maxtherm

  Oct 2024 - now

  Marketing Communications Manager