Petr Křivonožka

Petr křivonožka

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  • Timeline

  • About me

    Senior Tourism & Partnership Manager

  • Education

    • Escuela universitaria de managemento y administración, barcelona

      2001 - 2006
      Mba business, management, marketing, and related support services
    • Škola hotelnictví a gastronomie hotelu internacionál

      1995 - 2000
      Graduation degree maturita
  • Experience

    • Grandhotel bohemia

      Jan 2004 - Jan 2006
      Sales manager

       Client acquisition and management  Increase of client portfolio from 12 to 85 stable clients Price strategy and online planning with Revenue Manager and Hotel Director

    • Ac expo

      Sept 2006 - Aug 2008
      Horeca fair director

       Fair strategy, program and philosophy planning Exhibitors acquisition strategy Marketing & Public relations planning Budget & Accounting supervision Accompanying events and program planning Management of 14 employees

    • Aria hotel, golden well hotel

      Aug 2008 - Oct 2011
      Group sales & marketing director

       Budget setup and rate strategy planning Business development, acquisition and management of corporate, leisure & MICE clientele Online politics strategy planning  VIP client relationship management and stay arrangement  Bonus program strategy and client relationship management

    • Bistro bohemia

      Oct 2011 - Mar 2013
      Founder

      The Art Nouveau Bistro Bohemia according traditional French bistros combines café wit restaurant and fast food, but also a wine bar with canapés from Czech and international cuisine. Financial management, accounting and budgeting Full responsibility for employee agenda (recruitment, management & coaching) Strategy, philosophy and style planning Marketing, promotion and PR Supplier selection and management

    • Aquapalace hotel prague

      Jun 2013 - Feb 2015
      Sales manager corporate & mice

      Full segments responsibility Budget setup and rate strategy planning Contracts negotiation, management & supervision Business development and acquisition of all client portfolio Account and client relationship management Dotted line management of Marketing and Sales staff Barter deals & benefit programs supervision Marketing and PR activities planning Consortia & RFP development Presentation at fairs and shows

    • Unilever čr, spol. s r.o.

      Aug 2015 - Aug 2016
      Area sales supervisor ice cream

      Management, coaching and setting goals of sales team (14 sales representatives) via concessionary business managersCooperation with acquisition team on market growthNegotiation of commercial terms with customers and management of contractsResponsibility for distribution of POS materials and for budget of product samplesPerforming business analysis, price monitoring, cyclical reporting and overall assessment of the regions of Prague and Northern Bohemia

    • Fashion arena prague outlet

      Jan 2017 - now
      Head of sales & marketing for tourism, mice & corporate

      - Leading the Sales team of the outlet which is responsible for bringing Tourism and Corporate clientele to the outlet center, especially from the Middle East, South East Asia, China, former Soviet countries and Europe- Defining the outlet sales strategy, execution plan, marketing budget and KPIs- Developing the marketing and media plan, and advertising strategy in travel trade media and strategic points- Identifying and targeting key source travel markets for the outlet, both EU and non-EU, including FIT leisure, business groups, MICE and local corporate clients- Overseeing the implementation of the tourism plan and achievement of tourism footfall objectives- Increasing sales and occupancy of Shopping Express service- Developing Trade Hospitality- Co-managing the Tourist Information Centre- Maximizing outbound business from the local market to other Via Outlets- Managing Sustainability for the outlet to ensure that its operations are environment friendly, incl. budget setup Show less

  • Licenses & Certifications