Experience

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  Winchester parks and recreation

  May 2016 - Aug 2017

  Special events & community recreation assistant

  • Working in conjunction with City Officials to properly plan and execute large events.• Setting up and operating video presentation equipment. • Operating and maintaining Winchester City Government owned video equipment.

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  Bridgewater college athletic media

  Aug 2016 - Dec 2017

  Student intern

  • Technical Director for live sports broadcasts• Shooting and editing video content to post on website• Tasked with designing new motion graphics to give the broadcasts a more modern look• Writing copy for press releases and news stories

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  Iheartmedia

  Jan 2018 - Sept 2019

  Production assistant

  • Produced and voiced advertising spots for national brands that were utilized in multiple markets across the U.S.• Represented the station at live concerts and local events sponsored by iHeartMedia.• Produced video content to promote the station’s local sports programming on social media.• Created locally focused social media content to drive engagement for our cluster of 5 radio stations.• Created effective marketing collateral to help the sales team obtain new clients.

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  Centennial broadcasting ii

  Sept 2019 - Mar 2022

  Marketing specialist — radio, television and digital media

  • Produced digital marketing content for a campaign that grew our radio station’s market share of audience by 2.2% after 3 months, securing the #1 spot in the ratings.• Generated new revenue for the company by orchestrating contracts with new advertising clients.• Consistently rewarded for the quantity and quality of the marketing content I produced, along with recognition by management for my creative output.• Planned integrated marketing campaigns that were consistent with the client’s brand and message. Show less

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  Penn entertainment, inc

  Mar 2022 - Oct 2024

  Digital marketing manager

  • Manage the property’s social media accounts, website and search engine listings by generating creative content, developing publishing schedules, and leveraging performance data to continually improve publishing tactics.• Developed digital marketing guidelines for concerts and comedy shows that were utilized by all PENN Entertainment properties to drive ticket sales.• Collaborate with the management teams of high-profile entertainment acts to maximize ticket sales for concerts and comedy shows.• Conduct audience research to plan and optimize successful paid social campaigns for the property.• Continually position the property as #1 in social media audience growth among direct competitors.• Develop creative assets for audio streaming, OTT, and programmatic advertisements Show less

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  Admiral richard e. byrd middle school

  Jul 2024 - now

  Assistant football coach
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  Frederick county public schools - virginia

  Oct 2024 - now

  Teacher