Divye Madan

Divye madan

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  • Timeline

  • About me

    Brand Manager, Titan Company | Bronze Medalist, MICA | DTU (DCE)

  • Education

    • D.a.v. public school, ashok vihar

      1999 - 2013
      High school non medical 94.20 (12th) and 93.10 (10th)

      Activities and Societies: 2 year experience of being an active member of “Rotary club” (2009-2010), Achieved 1st position in Hands on Science Competition organized in collaboration with International Union of Pure and Applied Chemistry during International Year of Chemistry – 2011

    • Delhi technological university (formerly dce)

      2013 - 2017
      Bachelor’s degree polymer science and chemical technology 77.75 % (top 5)

      Activities and Societies: "Technical and Designing Head"​ of the first ever personality development society of DTU “Cognitive Minds” (2015-2016)

    • Mica | the school of ideas

      2019 - 2021
      Masters pgdm - c bronze medalist | digital communications management (majors) - gold medalist

      Activities and Societies: Senior Committee Member, Events & Digital Strategy, MICA EDC, The Entrepreneurship Development Cell at MICA (2020-21) Member, Strategy & Planning, Sports Marketing Club at MICA (2019-21) Majors - Digital Communications ManagementMinors - Advertising & Brand Management

  • Experience

    • Bridgegap

      Jun 2015 - Aug 2015
      Technical advisor

      Technical Advisor of a D.T.U. based startup “BridgeGap” which aims at providing college supplies and other essentials to the newly admitted students. Worked with a team of 20 diligent students and successfully sold books and other materials to over 500 students.

    • Hindustan petroleum corporation limited

      Dec 2015 - Jan 2016
      Winter intern

      Completed an analysis and competitor research project on "Physical and Chemical analysis of Rubber Processing, Rust Preventive and Metal Cutting oils"The objectives of the project are :-1. To study the importance and classification of 3 of commonly used industrial specialties namely Rust preventive oils , Rubber processing oils and Cutting oils . 2. To understand the Physio- Chemical properties of these oils which are used for assessing their performance and determining their area of application3. To study how these Physio – Chemical properties are determined4. To make/draw equivalent lubricant chart/sheet by finding equivalent products from other top lubricant manufacturing companies to that of HPCL grades 5. To compare the prices and properties of those lubricants mentioned in the equivalent lubricant chart Show less

    • Delhi jal board

      Jun 2016 - Aug 2016
      Summer intern

      • Worked at Quality Control Lab of Haiderpur Water Treatment Plant , Delhi Jal Board ,Delhi• Study of the operation of treatment units and application of appropriate dosage of chemicals used in coagulation and disinfection • Performed laboratory analysis on Raw Water (coming from Western Yamuna Canal) to determine the parameters that need to be keep in check in order to treat the raw water into good quality portable water

    • Cartesian consulting

      Jun 2017 - Jun 2019

      As an analyst, my role involves gaining a profound understanding of the client's business, identifying opportunities to enhance existing business processes through analytical methods, utilizing analytical & statistical techniques to address intricate business challenges, and effectively conveying the outcomes. During my tenure, I worked with hospitality, mobiles & consumer electronics clients and received significant recognition/ accolades from the company.2017-2018: Most Impact Piece of Work Award & More than Expected Award2018-2019: Account of the Year Award & "CHI" Award Show less

      • Senior Analyst

        Apr 2019 - Jun 2019
      • Analyst

        Jun 2017 - Mar 2019
    • Hp

      Apr 2020 - Jun 2020
      Analytics consultant

      Worked with HP Inc. in Print Analytics Division.

    • Titan company limited

      Jul 2021 - now

      Working as the Brand Manager for Fastrack Fragrances, managing the product and marketing strategy for the brand and holding full responsibility for the brand's profit and loss (P&L). Responsible for New Product Development; planning and execution of effective ATL, BTL & digital activities; developing GTM (Go to Market) strategies; VM (Visual merchandising) strategy for trade & retail channels, internal communication etc. Successfully launched a new product category for Fastrack (India's most iconic youth lifestyle brand) - Deodorants Show less

      • Brand Manager

        Jun 2022 - now
      • Deputy Manager

        Jul 2021 - May 2022
  • Licenses & Certifications

    • Google ads display certification

      Google digital academy (skillshop)
      Mar 2022
      View certificate certificate
    • Pc fundamentals and internet basics

      Niit limited
      Apr 2009
    • Object oriented programming using c++

      Niit limited
      May 2011
    • Google ads search certification

      Google digital academy (skillshop)
      Mar 2022
      View certificate certificate
  • Honors & Awards

    • Awarded to Divye Madan
      Bronze Medalist (Overall), Gold Medalist (Digital Communication Management Majors) MICA, Ahmedabad Apr 2021
    • Awarded to Divye Madan
      National Winner - Titan Elevate Titan Company Limited Nov 2020
    • Awarded to Divye Madan
      Account of the Year 2018-2019 Cartesian Consulting Private Limited Jun 2019 I was part of the account that was awarded "Account of the Year" for the year 2018-2019. This award is given by Cartesian Consulting Private Limited on a yearly basis to a team who had continuously delivered exceptional results for the client throughout the year.
    • Awarded to Divye Madan
      More than Expected Award Cartesian Consulting Private Limited Jun 2018 My team got "More than Expected Award" for a project that we had done for a F.M.C.D. major company. This award is given by Cartesian Consulting Private limited on the yearly basis to a team that had surpassed the clients expectations.
    • Awarded to Divye Madan
      Most Impactful Piece Of Work Award Cartesian Consulting Private Limited Jun 2018 My team got "Most Impactful Piece Of Work Award" for a project that we had done for a F.M.C.D. major company. This award is given by Cartesian Consulting Private limited on the yearly basis to a team that had worked to cause significant business impact (in terms of revenue gained) for the client .
    • Awarded to Divye Madan
      Scholarship - Jul 2011 Scholarship awarded for 10th and 11thGrade School Topper
    • Awarded to Divye Madan
      Red Coat (Scholar Badge) - Aug 2009 Received Red Coat (Scholar Badge) for achieving academic excellence consecutively for 3 years
  • Volunteer Experience

    • Admission counsellor

      Issued by Delhi Technological University on Jun 2015
      Delhi Technological UniversityAssociated with Divye Madan