Lim Zhiyang

Experience

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  Envato

  May 2015 - Mar 2019

  Author

  Sold over 800+ graphic assets, including presentation templates and illustrations, to assist creatives in efficiently completing their projects.

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  Refruit

  Jun 2015 - Mar 2019

  Digital Designer

  Refruit is a multidisciplinary digital studio offering various digital services to clients.• Designed brand identity, marketing materials, print, web, and mobile interfaces• Developed websites• Notable clients: Diageo, Dell, Jones Lang LaSalle, Technigroup, Epson, Brother, and Redmart.

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  PebbleRoad Pte Ltd

  Apr 2019 - Apr 2023

  Interaction Designer

  PebbleRoad is a strategy, design, and innovation firm that specialises in helping traditional organisations adapt to technology. Key responsibilities: End-to-end design: User research, UI/UX, and product design for clients across various domains, launching successful products and proof-of-concepts.Notable projects:• Singapore Courts: Redesigned website, boosting engagement (65% sessions, 56% visitors, 118% engaged sessions).• Family Justice Court Divorce eService Portal: Designed Proof of Concept (PoC) to streamline divorce process, saving litigants S$2,500 in legal costs.• OneNS: Streamlined reservist administrative processes, 75% reduction in ops processing time. Show less

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  SeaBoard Technologies

  Apr 2023 - now

  Product Designer

  SeaBoard is a fintech startup providing payment solutions to seafarers.Key responsibilities:• UI/UX and product design for consumer mobile and back-office web applications• Developed and maintained design systems for rapid product launches• Created go-to-market materialsAchievements:• Launched mobile app MVP• Enhanced Back Office App with multi-role access: boost security, efficiency, user growth potential by 400%• Streamlined user onboarding: reduced lead time from 1 week to minutes Show less