
Berit Lunke
Shop assistant, assistant general manager

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About me
Curious 🤓| Operativ & Strategic ♟| Team player 👋🏻| Analytical 📈
Education

Lillehammer Videregående skole
-
Griffith University
-Bachelor of Business Marketing
BI Norwegian Business School
-Master of Management Creating Value with Customer and Marketing Analytic
BI Norwegian Business School
-Master of Management PR-ledelse og strategisk kommunikasjon, PR-management and strategic communication
BI Norwegian Business School
-Master of Management Prosjektledelse, Project management
Experience

The Body Shop, Lillehammer
Jan 1997 - Jan 2000Shop assistant, assistant general manager-Inventory control and placing orders-Budget control-Training co-workers-In-store campaigns

Sense Communications
Jan 2004 - Jan 2005Consultant/CRM-Customer service-Consultant/CRM – responsible for customer relations and sales to existing customers

BI Norwegian Business School
Jul 2005 - Jan 2013I coordinate customized programs for businesses and organizations. My main responsibility has been to assist participants and customers with a high degree of service. This includes conveying important information at the right time, organize assemblies and make sure these are executed perfectly. Other roles: Marketing manager for corporate departmentEditor - WebEditor - @BIAdministrator - CRM (Oracle) -Responsible for updating and maintaining course portfolio-Budgeting and accounting responsibilities for departmental groups-Follow-up on academic research projects – i.e. budgets and reports-Half-year settling of accounts for academic staff
Program Coordinator
Jan 2007 - Jan 2013Department administrator/Consultant
Jul 2005 - Jan 2007

Riverty
Jan 2014 - Jan 2020Responsible for the tracking and analysis of the complete online real estate for Arvato Financial Solutions (AFS), including online channels and different tools for AFS as part of the data-driven marketing approaches. Creating reports and make educated recommendations and advice on content, web, and campaign performance using Adobe Analytics as main reporting tool, together with LinkedIn campaign performance, AdWords and Marketo. Otherwise supporting activities in different digital channels.Other keywords: B2B, CRO, A/B testing, CRM, Analytics, Marketing Strategy, Marketing Automation, Project management, Social media, KPI, SEO Vis mindre Digital marketing professional for the Norwegian office of Arvato Financial Solutions Nordics. Focusing on the digital strategy to spread our content. Responsible for the Norwegian digital strategy, event calendar, SEO strategy, Analytics, KPI reporting, paid campaigns, administering Norwegian website, digital platforms, social media, marketing automation and more. Working specifically with tools like Adobe Experience Manager, Adobe Analytics, Google Adwords, Marketo, Hootsuite.Collaborating internationally with Arvato colleagues in the Nordics and around Europe. Vis mindre Responsible for internal and external marketing of arvato Financial Solutions Norway. This includes: -Developing and updating Corporate webpages and intranet according to communication strategy.-Marketing activites - such as sponsorships, advertising, events, conferences-CRM-administrator (SuperOffice). -Sales reports-Sales support-Communications - such as newsletters, internal communication, communication strategy, graphics (InDesign, Photoshop, MS Office) -Responsible coordinator in Norway for rebranding process - from Gothia to arvato Bertelsmann (2014)-Digital Marketing-Content Marketing-Advertising strategy and cooperation with advertising bureau Vis mindre
Digital Marketing Manager - Web analysis and Social media manager
Jan 2018 - Jan 2020Digital Marketing Professional
Jan 2016 - Jan 2017Marketing Coordinator
Jan 2014 - Jan 2016
.webp)
BMI Norge (Zanda Icopal)
Jan 2021 - nowDriving the Nordic digital agenda to provide service and solutions to our customers Responsibilities included development and implementation of new digital solutions and service platforms towards customers. Planning digital activities and further develop digital tools for driving sales and lead generation. Overall responsibility for PPC; SEO and SEM with partners internally and externally.
Nordic Digital Manager
Nov 2021 - nowDigital Marketing Manager
Jan 2021 - Nov 2021
Licenses & Certifications

Introduction to Google Data Studio
Google Analytics AcademyMar 2020- View certificate

Certified Marketer Level 1 (CM1) Credential
General AssemblyMay 2021 
Questback Academy
Questback- View certificate

Professional Diploma in Digital Marketing
Digital Marketing Institute OnlineApr 2017 - View certificate

SheCodes Basics
SheCodesMar 2024
Languages
- enEnglish
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