Asher Mathew

Experience

• 

  Loyola College

  Jun 2017 - Jun 2018

  Joint editor

  Joint editor of Bcom departmentResponsible for creating content for college and department magazines.

• 

  Federal Bank

  Dec 2017 - Jan 2018

  Marketing Intern

  Digital marketing intern

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  Kadamba Technologies Pvt Ltd

  Mar 2018 - Dec 2018

  Data Analyst
• 

  Stats Perform

  Mar 2019 - Feb 2021

  Senior Data Analyst
• 

  BYJU'S

  Mar 2021 - Apr 2021

  Business Development Associate
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  Influencing

  Jun 2021 - Jan 2023

  Senior Media Analyst

  - Coordinate with different reporting projects- Listen to and watch live key radio programs, respectively, for topics, individuals, and keywords relevant to the client.- Create topics and leads for radio clips, print, and online articles and write summaries for long radio broadcasts, print, and online articles using the client's information.- Coordinate with local and overseas team members as well as the client regarding news coverageand alerts

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  HEPTAMIZE

  Jan 2023 - Oct 2023

  Marketing And Public Relations Manager

  - Developing a marketing communications plan including strategy, goals, budget, and tactics- Developing a media relations strategy, seeking high-level placements in print, broadcast, and online media- Coordinating all public relations activities- Developing a marketing communications plan including strategy, goals, budget and tactics- Developing a media relations strategy, seeking high-level placements in print, broadcast and online media- Coordinate all public relations activities- Direct social media team to engage audiences across traditional and new media- Leverage existing media relationships and cultivate new contacts within business and industry media- Manage media inquiries and interview requests- Create content for press releases, byline articles, and keynote presentations- Monitor, analyze and communicate PR results on a quarterly basis- Evaluate opportunities for partnerships, sponsorships, and advertising on an ongoing basis.- Build relationships with thought leaders to grow industry awareness- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them Show less

• 

  TING

  Nov 2023 - Apr 2024

  Account Manager

  Bringing five months of dedicated experience as an Account Manager, I've had the opportunity to collaborate with renowned brands such as Ultimate Table Tennis (UTT), Jaipur Pink Panthers (JPP), and Sports For All (SFA). Within this role, I've been instrumental in orchestrating impactful content strategies for their social media platforms and websites, amplifying their digital footprint and audience engagement.