Sofiia B.

Sofiia B.

Junior Marketing Manager

Followers of Sofiia B.2000 followers
location of Sofiia B.Ukraine

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  • Timeline

  • About me

    Fintech | Payment Orchestration | White Label PSP | Head of Marketing at Tranzzo

  • Education

    • Kyiv National Economics University

      -
      Бакалавр Marketing
    • Киевский национальный торгово-экономический университет (КНТЭУ)

      -
      Магистр Marketing
  • Experience

    • Ukrainian Advocates’ Association

      Mar 2019 - Oct 2019
      Junior Marketing Manager

      ✔ Organization of professional events, their promotion in social networks and media.✔ Finding and attracting partners for a non-profit organization.✔ Interaction with current partners, creation and launch of promotional materials with their participation in the media.

    • Emmelie Delage - Ukrainian shoe brand

      Oct 2019 - Apr 2020
      SMM Team Lead

      ✔ Created photo and video content for social networks, was also responsible for: Copywriting, PR Communications.✔ Communication with bloggers and organization of brunches with star speakers for the brand community.✔ A significant increase in coverage in stories - from 2,000 to 9,000, as well as an increase in the number of subscribers from 93,000 to 116,000 (without paid promotion).

    • Фриланс

      Apr 2020 - Oct 2022
      Copywriter, PR Specialist, Digital Marketer

      ✔ Managed a team of two copywriters.✔ Сreated both media materials (interviews and articles) and SEO texts.✔ SMM and Digital Marketing.✔ Created a funnel of cold sales for the B2B sphere (legal company NDA).✔ Among the companies with which I cooperated: Giorno Dentale, Dobro clinic, Luxeo Internet marketing agency, VARTO communications agency, Letsexchange etc.

    • EBS

      Feb 2021 - Sept 2022
      Sales And Marketing Specialist

      ✔ Increased traffic by SEO promotion.✔ Ensured successful planning, execution and optimization of key traffic KPIs using paid, organic and other media channels.✔ Analysis of results and performance of all channels.✔ Marketing research: conducting research studies and analyzing the results to better understand the market, customers and demand, as well as monitoring prices, communications, performance and marketing practices of competitors.✔ Increased revenue through increased traffic through marketing effectiveness.✔ SMM, creation of creatives for social networks and target. Show less

    • Bisseti

      Aug 2022 - Jun 2023
      CMO, Co-Founder

      Our mission: Helping people and businesses achieve outstanding results through a wide range of HR best practices. Skilled at creating teams, capable of bringing real value to the business.Bisseti is a team of Talent Sourcing experts who have been filling even the most complex technical positions in IT and creative digital marketing positions for more than 10 years.We work with IT companies regardless of their field (products, outsourcers, R&D centers, and startups). We form a core team from scratch and look for talent for existing teams.✔ We go above and beyond the bare minimum thanks to the team’s expertise in both recruiting and HR.✔ We even work with vacancies “with an asterisk”. Our recruiters will definitely not advise you to go to a job-posting website, but will help you find a great specialist with a limited budget or a complex stack.✔ Our priority is not just to close the vacancy, but to conduct a series of in-depth interviews and find someone with whom there will be a “match” not only in terms of soft and hard skills, but also in terms of values. Onboarding each new team member costs about 3 times their monthly salary, which is why we find someone who will stay with you for a long time.✔ Fast recruiting, thanks to our database of 50,000+ candidates who have already passed the prescreens so that you can save on project downtime.✔ We conduct technical interviews and provide time-coded recordings to our partners. This can save time if you don’t want or can’t attend the interview, as well as if you are opening a new direction in the company. Show less

    • Tranzzo

      Mar 2023 - now

      Tranzzo is an international payment platform.We offer businesses classic acquiring, alternative payment solutions, as well as white-label products. Our main goal is to understand your current tasks and bring business benefits, not "just" connect payments.The main thing about us:• a decentralized team of >70 dedicated specialists (Ukraine, Poland, Cyprus, England, Canada, Latvia and Ireland)• 3 financial licenses in Ukraine 🇺🇦, 1 in England 🇬🇧 and 1 in Canada 🇨🇦 - we work all over the world• in Ukraine, we have already been chosen by: Diya, Varus, MyCredit, Foxtrot, United24, Bukovel, WOG and others Show less

      • Head of Marketing

        Jul 2024 - now
      • Product Marketing Manager

        Aug 2023 - Jul 2024
      • Digital Marketing Manager

        Mar 2023 - Aug 2023
  • Licenses & Certifications

    • Google Ads - Measurement Certification

      Google
      Aug 2023
    • Google Ads Search Certification

      Google
      Jul 2023
      View certificate certificate