Beth Oleyar, AMAMI CPM

Beth Oleyar, AMAMI CPM

Digital Media Designer

location of Beth Oleyar, AMAMI CPMMelbourne, Victoria, Australia

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  • Timeline

  • About me

    Founder & Managing Director at The Brand Project | Managing Director at Resume Crew | Fractional CMO

  • Education

    • RMIT University

      2019 - 2019
      Web Design With Wordpress
    • RMIT University

      2012 - 2015
      Bachelor of Communication (Advertising) School of Media and Communication
  • Experience

    • Paperlust

      Aug 2015 - Oct 2015
      Digital Media Designer

      As a Digital Media Designer Intern at Paperlust, an early stage business, I played an important role in the development and execution of branded content across a variety of online, digital, print, website, and social media platforms. My responsibilities included creating and designing visually stunning and engaging content that aligned with the company's brand guidelines and aesthetic. Through my efforts, I was able to improve brand consistency and consumer engagement, helping Paperlust to establish a strong online presence and connect with its target audience. Show less

    • PromosXchange

      Sept 2015 - Mar 2016
      Corporate Branding & Sales Consultant

      As Corporate Brand & Sales Consultant at PromosXchange, I was responsible for managing and guiding the corporate brand identity of the company, providing innovative and strategic solutions to a diverse range of clients. My role included B2B sales and brand consulting, working with a wide spectrum of clients, from small businesses to multinationals, providing them with customised solutions to achieve their goals. My strong background in sales and marketing and a deep understanding of the industry enabled me to deliver measurable results for my clients and drive their business growth. Show less

    • ORGRAN Health & Nutrition - division of Roma Food Products

      Mar 2016 - Feb 2019

      As Marketing Consultant at Roma Food Products, I played a vital role in the senior management team, leading the marketing efforts for two of the company's flagship FMCG brands: ORGRAN and Buontempo, both within the health food category. With my strategic mindset and passion for innovation, I successfully oversaw the management of more than 100 SKUs across over 70 countries worldwide, driving the growth and expansion of these brands globally. My ability to develop and execute effective marketing strategies, combined with my deep understanding of the FMCG and health food industries, has helped position Roma Food Products as a leading player in the market. Show less As Marketing & Communications Manager at Roma Food Products, I played a vital role in the senior management team, leading the marketing efforts for two of the company's flagship FMCG brands: ORGRAN and Buontempo, both within the health food category. With my strategic mindset and passion for innovation, I successfully oversaw the management of more than 100 SKUs across over 70 countries worldwide, driving the growth and expansion of these brands globally. My ability to develop and execute effective marketing strategies, combined with my deep understanding of the FMCG and health food industries, has helped position Roma Food Products as a leading player in the market. Show less As Marketing & Brand Coordinator at Roma Food Products, I played a vital role in the senior management team, leading the marketing efforts for two of the company's flagship FMCG brands: ORGRAN and Buontempo, both within the health food category. With my strategic mindset and passion for innovation, I successfully oversaw the management of more than 100 SKUs across over 70 countries worldwide, driving the growth and expansion of these brands globally. My ability to develop and execute effective marketing strategies, combined with my deep understanding of the FMCG and health food industries, has helped position Roma Food Products as a leading player in the market. Show less

      • Marketing Consultant

        Sept 2018 - Feb 2019
      • Marketing and Communications Manager

        Jun 2017 - Sept 2018
      • Marketing & Brand Coordinator

        Mar 2016 - Jun 2017
    • Fletchers Real Estate

      Sept 2018 - Apr 2021

      As the Senior Communications Manager at Fletchers Real Estate, I led a team of seven local and international employees in the development and execution of comprehensive corporate and local marketing and communication strategies for over 23 offices across Victoria. My leadership and expertise in communications and marketing helped position Fletchers as a leading player in the industry, driving growth and building the company's reputation in the local communities. With my ability to build high-performing teams, develop effective communication strategies and execute them effectively, I was able to achieve successful results that were measurable and impactful. Show less As the Communications Manager at Fletchers Real Estate, I led a team of seven local and international employees in the development and execution of comprehensive corporate and local marketing and communication strategies for over 23 offices across Victoria. My leadership and expertise in communications and marketing helped position Fletchers as a leading player in the industry, driving growth and building the company's reputation in the local communities. With my ability to build high-performing teams, develop effective communication strategies and execute them effectively, I was able to achieve successful results that were measurable and impactful. Show less

      • Senior Communications Manager

        Dec 2020 - Apr 2021
      • Communications Manager

        Sept 2018 - Dec 2020
    • The Brand Project

      May 2020 - now
      Founder & Managing Director

      As the Managing Director of The Brand Project, we help startups and small-to-medium businesses make a lasting impact. Starting a business is no easy feat, and that's why we are committed to providing a full suite of market-leading solutions that will have people talking about your brand for years to come. The Brand Project was founded with the aim of providing expert guidance and support to businesses looking to establish and grow their brand. With over 10 years of experience representing new and established businesses domestically and internationally, our award-winning results and performance have helped numerous businesses increase efficiencies and drive growth. Show less

    • Settle Easy

      Apr 2021 - Mar 2023

      As Australia's leading online conveyancer and a fast-growing proptech start-up, I lead the direction and management of Settle Easy's sales operations, go-to-market strategies and portfolio of industry and integration partners. With expertise in sales, marketing, business development, and real estate technologies, I am committed to delivering industry-wide initiatives that improve the customer experience through an end-to-end service that delivers greater value and connectivity across the property ecosystem. Show less As Australia's leading online conveyancer and a fast-growing proptech start-up, I lead the direction and management of Settle Easy's sales operations, go-to-market strategies and portfolio of industry and integration partners. With expertise in sales, marketing, business development, and real estate technologies, I am committed to delivering industry-wide initiatives that improve the customer experience through an end-to-end service that delivers greater value and connectivity across the property ecosystem. Show less

      • Chief Customer Officer

        Jul 2022 - Mar 2023
      • Head Of Marketing

        Apr 2021 - Jul 2022
    • Resume Crew

      Feb 2024 - now
      Managing Director
  • Licenses & Certifications

    • Industry Connect Partner

      The Startup Network
      Jun 2023
    • Official Agency Partner

      ActiveCampaign
      Sept 2022
    • Certified Pracitising Marketer

      Australian Marketing Institute
      Jul 2020
    • Associate Member

      Women on Boards
      Sept 2021
  • Honors & Awards

    • Awarded to Beth Oleyar, AMAMI CPM
      AFR Fast Starters Australian Financial Review Nov 2022
    • Awarded to Beth Oleyar, AMAMI CPM
      Finalist | Rising Star | Real Estate Business Awards Real Estate Business Jun 2020
    • Awarded to Beth Oleyar, AMAMI CPM
      Finalist | Innovation Fletchers Real Estate 2019
    • Awarded to Beth Oleyar, AMAMI CPM
      Finalist | Rising Star | Women in Real Estate Awards Real Estate Business 2019