Laura Ducu

Laura Ducu

PR Executive

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location of Laura DucuRomania

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  • Timeline

  • About me

    Creative Content Wicked Fairy

  • Education

    • Colegiul National "Sfantul Sava"

      2002 - 2006
      Highschool Informatics and mathematics.
    • Universitatea de Artă Teatrală și Cinematografică „I.L. Caragiale” din București

      2006 - 2010
      Cinematography, Television, Advertising.
  • Experience

    • Allchim Co S.R.L.

      Jan 2006 - Jan 2008
      PR Executive

      Development and deployment of the general PR strategy (internal communication, mass-media communication, communication in case of crises, communication with the rest of the partners)Developing the main elements of the visual identity of the companyCreating the presentation websiteMaking and releasing press handoutsMaintaining customer relations

    • Hanson

      Mar 2008 - Oct 2009
      Copywriter

      Creating all texts, for all projects: articles, editorials, blog posts, newsletter content, headlines, naming, etc.Developing the creative concept for the new projectsStudy cases, research, presentationsBrainstorming sessions coordinator

    • Starcom Media

      Jan 2010 - Mar 2012
      Online Content Coordinator

      Creating daily content for www.musichat.ro (articles, editorials, interviews, reviews)Maintaining and developing the Social Networks affiliated with the project (Facebook, Twitter)Developing new concept idea for Social Media campaignsDeployment of the Social Media campaignsMain filming and editing assistant for several events (concerts, video interviews, fan meetings)

    • 6 Monologuri

      Oct 2010 - May 2011
      Director, Actress

      "Porno - 6 monologuri despre cand nu iti tine nimeni de 6" ("Porno: 6 monologues about nobody having your six") is a play based on an original script written by Tudor Marciu. It features 6 monologues performed by different actors, each monologue ending in a multimedia projection. The subject matter is the adolescents' sexual conscience and its development in a country where sexuality is either regarded in terms of prejudice and taboo. The show aims to encourage the seeking of answers in dark and often scary places.The play was performed in 2011 at various cafe-theaters in Bucharest. It is part of a larger project I'm currently trying to develop. Show less

    • Intuitext

      Apr 2012 - Dec 2016
      Online Communication Specialist

      Development and deployment of the online communication strategy (sites, Social Media communities, campaigns)Management of all the Social Media Communities (Facebook, Google+, Twitter, Pinterest)Creating new campaign concepts for potential clients in the online areaAssisting the deployment of the online marketing campaignsTraffic analysis (Google Analytics, Facebook Insights)Creating a new direction, in the online areaTarget audience communication optimization

    • Benetone Band

      Jan 2013 - Oct 2014
      PR Manager

      PR & Communication strategy (online & offline)Social Media ManagementCreative strategyMaking and releasing press handoutsManaging media partnerships

    • Interaktiv University

      Mar 2013 - Dec 2016
      PR & Communication Manager, Trainer

      Interaktiv University believes in learning through practice. The theoretical side it's not neglected, but we will build together the path to knowledge relying heavily on the skills and goals of each participant. http://interaktiv-university.ro/My role:Development and deployment of the general PR&Communication strategy (internal communication, mass-media communication, communication in case of crises, communication with the rest of the partners)Developing the creative concept for the new projectsSocial Media Strategy, Creative strategyCopywritingTrainer: acting, communication, public speaking Show less

    • Arkadia ShortFest

      Feb 2015 - Sept 2019
      PR & Communication Manager

      Arkadia ShortFest is an international short film festival, which takes place in Băicoi City, Prahova County, Romania as part of the ”urban regeneration through culture” trend. More details:http://www.arkadiashortfest.ro/ro/acasa/

    • Les Films des Cannes a Bucarest

      Jul 2015 - Dec 2017
      PR Coordinator

      A very popular Film Festival in Bucharest, since 2010: 7 days full of Cannes movies, masterclasses and meetings with famous artists: http://filmedefestival.ro/2015/

    • Red Shots SRL

      Sept 2015 - now
      Entrepreneur, PR & Communication Specialist

      After 1 year as a freelancer, I decided it's time to found my own company. Red Shots SRL it's a start-up which aims to grow into new type of Communication Agency. It's main activity field: PR & Communication for the creative industries.

    • CinEd Romania

      Jan 2016 - Oct 2019
      PR Coordinator

      CinEd – European Cinema Education for Youth is a European cooperation programme dedicated to cinema education, which aims to enable young people between the ages of 6 and 19 in Europe to discover the richness of European cinema.nitiated and driven by the Institut français in Paris, this comprehensive programme brings together, at its launch in 2015, 9 different partners from 7 European countries, (Italy, Spain, Portugal, France, Romania, Bulgaria, Czech Republic), all involved in cinema education. Details: http://goo.gl/hQojMu Show less

    • Transilvania International Film Festival (TIFF)

      Mar 2016 - Sept 2022
      Media Relations Coordinator

      The largest film festival in Romania and one of the most important in Eastern Europe. In 2011, Transilvania IFF was accredited by the FIAPF, which places it among the 40 most important festivals in the world. http://tiff.ro/en

    • Impact Hub Bucharest

      Feb 2017 - Aug 2017
      Integrated Communications Manager

      Impact Hub is part of a global network of connected communities that enable collaborative ventures. Impact Hubs unite people from every profession, background and culture with imagination and drive to pursue enterprising ideas for the world. These are the people who see and do things differently and have entrepreneurial passion to create sustainable impact.

    • Ideo Ideis National Theatre Festival

      May 2020 - Dec 2023
      Media Relations Coordinator

      Launched in 2006, IDEO IDEIS is the biggest event in Romania dedicated to the process of alternative educations for teenagers.

    • Teatrul In Culise

      Feb 2021 - now
      Director

      Independent Theater, providing true entertainment for art lovers for over a decade.

    • Premiile GOPO

      Jan 2022 - Dec 2022
      Media Relation Coordinator

      The Gopo Awards are a prestigious annual event that rewards the most important national film achievements of the previous year.

    • Teatrul Nou

      Oct 2022 - now
      Director

      Independent theater, with a rich portofolio, well-known and loved in the Bucharest cultural landscape.

    • August Film

      Jun 2023 - Dec 2023
      Head of Communications

      Arthouse movie distribution company.

  • Licenses & Certifications

    • Project Management

      ANC
      Dec 2014
    • Entrepreneurship

      ANC
      Nov 2014
    • Acting

      Teen Media Academy
      Feb 2013
    • Trainer (Formator)

      CNFPA
      Mar 2012
    • An Introduction to Marketing

      Coursera
      Dec 2014
      View certificate certificate
    • Critical Thinking in Global Challenges

      Coursera
      Feb 2015
      View certificate certificate
    • Gamification

      Coursera
      Mar 2015
      View certificate certificate
    • Analyzing Global Trends for Business and Society

      Coursera Verified Certificates
      Dec 2014
      View certificate certificate
    • Understanding Media by Understanding Google

      Coursera
      Dec 2014
      View certificate certificate