Robert Backues

Experience

• 

  Happy Gesture Graphics

  Jan 1994 - Feb 1994

  Owner

  These are various projects I have worked on as a freelance designer over the years.

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  Tattoo Manufacturing International

  Nov 2004 - Feb 2017

  LEADERSHIP• 8 in-house artists and 26 freelancers. One of the largest creative groups in Arizona.• Improved the production of the in-house artists by 50%.QUALITY IMPROVEMENT• Increased perceived value of products which improved margin.• Instituted internal grading system. Used data to improve cross-departmental relationships. Quality improved by 50% in prepress and 25% in logistics.GLOBAL FREELANCE MANAGEMENT• Sought, hired and managed freelance local and international illustrators and designers.• Negotiation, invoice/PO approval.PROJECT MANAGEMENT• Implemented project management software. Improved efficiency, and provided department heads priorities to finish projects on time. Also adopted by other departments.QUALITY IMPROVEMENT• Added internal proofing software, cutting the project approval time from 7-10 days to 24-48 hours. This idea was adopted by other departments.PHOTO SHOOT ORGANIZATION • Hired qualified photographers• Wrote and managed shot lists/story board conception• Casted the models and organized the props.• Managed multi-project shoots for under $3,000, well under industry standards. Show less INNOVATION• Designed innovative products, prompting major customer to discontinue competitor product.• With my creative packaging, we acquired space in mass, value, grocery and specialty channels.• Savvi grew by double digits achieving a high of 17%.• Oversaw packaging created by the other designers or outside vendors.• Engineered all displays including counter displays, power panels, side kicks, etc.• Development and innovation of flagship product.• Replaced magenta with a brighter/cleaner PMS achieving brighter packaging.PRESS EXPERIENCE• Working understanding of digital, offset, web and screen printing.• Expert on substrates, inks, dies, and varied printing processes. Show less

  • Creative Director

    Jan 2014 - Feb 2017

  • Senior Graphic Designer

    Nov 2004 - Dec 2014
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  Https://kmeanzapp.wixsite.com/robbackues

  Jan 2017 - Mar 2017

  Portfolio