Experience

• 

  Belkanton group

  Sept 2017 - Nov 2022

  - Successfully established and managed the Fine Art Supplies department.- Developed annual strategy and planning, including budgeting, and business processes for new company division.- Led the group in the launch of the 536m2 Flagman Chain Store. From design and concept to the first checkout.- Analyzed the global market, formulated pricing policies, and forecasted results, reporting to company owners.- Negotiated terms, conditions, prices and strategies, worked with major commercial customers.- Launched the support for the modern Fine Art initiatives and the National Art Museum. Show less - Effectively managed marketing strategy and brand-building initiatives, including e-commerce development and social media communications.- Facilitated the evolution of the company's chain store image, optimized space and shelf planning.- Conducted negotiations, interacted with B2B customers, suppliers, factories and trade fairs.- Developed and delivered training for B2B and B2C sales departments.- Designed the company's stand at the International Stationery Exhibition in Moscow, 2019.- Organised art events with teams of up to 30 creative members and hosted over 1,000 guests. Show less

  • Head of the Fine Art Department

    Dec 2021 - Nov 2022

  • Senior Development(Brand) Manager

    Jun 2021 - Dec 2021

  • Development(Brand) manager

    Sept 2017 - Jun 2021
• 

  Belarusian national technical univercity

  Jan 2018 - Jan 2022

  Invited teacher

  - History Of Typography and Basic Principles Of Layout Design- Concepts Of Marketing and Visionary Thinking- Wayfinding Signs and Systems Design- Brand Identity- Managing The Desire To Buy- The Art Of Presenting Ideas- Organized real-life tasks and projects with proactive student groups.

• 

  Concept mind

  Sept 2022 - now

  Marketing, design & sales agency

  CONCEPT & DESIGN DEVELOPMENTCreating tailored solutions for fine art, hobby, and stationery brands, from product concepts to packaging and visual identity.MARKETING & SALES STRATEGIES Building comprehensive strategies, including brand development, market research, portfolio planning, customer experience optimization, retail concepts, and space management.NEGOTIATIONS & NETWORKINGIdentifying potential business partners, establishing connections, and fostering strong, long-term business relationships Show less