Experience

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  Cacao design

  Feb 2014 - Sept 2014

  Intern graphic designer

  During my internship as Graphic Designer I gained hands-on experience in branding, packaging and editorial design. I supported senior design team in developing brand assets and marketing materials across industries such as fashion, eyewear and automotive.

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  Johnxhannes new york

  Mar 2017 - May 2017

  Graphic designer

  As a Graphic Designer I worked directly with the agency’s founders and Executive Creative Directors, contributing to high-profile creative pitches by developing engaging visual assets and refining creative concepts. Furthermore I designed and structured presentation layouts, ensuring visually compelling and strategically aligned materials for client pitches.AUTOMOTIVE• AudiGAMING• Electronic Arts

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  J. walter thompson worldwide

  Oct 2017 - Apr 2018

  Assitant account executive

  I started my career in account management at Wunderman Thompson’s (formerly J. Walter Thompson). In this role I managed day-to-day project handling across global FMCG, and pharmaceutical brands. • Managed day-to-day project coordination, ensuring smooth execution from briefing to final delivery. • Liaised between internal teams and clients, assisting in strategic development and creative execution. • Supported the execution of global marketing campaigns, including TVC, print, and below-the-line (BTL) activations.FMCG • Grand Marnier: 2018 ‘Live Grand’ print campaign • Mondelez: Sottilette 2018 TVC campaign.PHARMACEUTICAL • Dompé: Okitask 2018 TVC campaign • Unifarco: Brand Identity Guidelines | BTL marketing assets Show less

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  Cpb london

  Jul 2018 - May 2023

  As Account Director, I led high-profile global accounts, overseeing 360° campaign execution, stakeholder management, and seamless market localization efforts to drive impactful brand strategies. Reporting to the Managing Partner and Global Business Director, I was instrumental in managing client relationships, ensuring creative excellence, and delivering business growth.• Led end-to-end campaign development, managing the execution of TVC, radio, DOOH/OOH, digital, print and social campaigns across multiple global markets. • Owned key client relationships, working closely with strategy and creative teams to develop brand strategies and execute successful brand & product launches.• Ensures all allocated tasks are executed and monitored against the agreed scope, timelines and milestones of campaign development and execution. • Managed global brand and campaign toolkits, standardizing content delivery for decentralized markets and driving cross-market consistency.• Liaised with media and playout agencies to deliver required assets and instruct playouts to media channels.• Drove multi-market campaign localization and clearance processes, ensuring creative adaptation aligned with local regulatory requirements while maintaining brand integrity.SPIRITS• Ballantine’s: Global Omnichannel NPD Campaign Launch Scotch Whisky, American Attitude | Digital & OOH Campaign Le Goût du Travail Bien Fait | SKU Brand Identity Global Toolkits (tri-annual release to decentralised markets.) | NPD Local Market Launches (KVs, OOH, Digital Brand Awareness Assets)• Campo Viejo: Digital & print Brand Campaign Add Some Pasión | Brand World & Campaign Toolkit HEALTH TECH / TECH• Selfologi: Visual brand platform | OOH/DOOH & social brand campaign launch• MPB: Brand platform and launch campaign (TVC, digital & social)CONSTRUCTION• Bomag: Qualitative Research & Brand StrategyNON-PROFIT• Single Homeless Project: Digital campaign and PR installation Show less SPIRITS:• Ballantine’s: Market Localisation for Stay True: There’s No Wrong Way Global Brand Campaign (TVC, print & digital) | SKU Brand Identity Global Toolkits (tri-annual release to decentralised markets.)NPD Local Market Launches (KVs, OOH, Digital Brand Awareness Assets)• The Glenlivet: Quarterly Social Content & Market Toolkit | Market Localisation for Breaking Walls & Against the Tide Campaign (TVC & digital)TRAVEL & HOSPITALITY• Hotels.com: Brand Campaign Be There. Do That Multi-Market Global (2.8 Billion Impressions) | Digital Media Campaigns & Local Market Brand Partnerships (French Tourism Board Atout & Klarna | TVC & local Activations for UEFA Champions League Sponsorship• American Airlines: Global Brand Toolkit Assets for EMEA Market | Bespoke local DOOH & OOH Campaigns Show less

  • Global Account Director

    Sept 2022 - May 2023

  • Global Account Manager

    Feb 2019 - May 2023

  • Junior Account Manager

    Jul 2018 - Jan 2019
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  Ma+ group

  May 2023 - now

  Global project manager

  In my role as a Project Manager, I bridge account management, project coordination, production oversight, and talent representation, ensuring seamless execution across global campaigns and projects. Operating within a flat agency structure, I report directly to the Head of MA+ London, spearheading high-profile projects from briefing to final asset delivery while maintaining brand integrity, financial efficiency, and creative excellence.• Led end-to-end project execution of print (OOH & editorial) and digital (incl. social) brand and product campaigns, experiential & retail toolkits, branding strategy & identity ensuring on-time, on-budget deliveries.• Optimized workflows and approval processes, streamlining operations and enhancing team efficiency.• Orchestrated stakeholder communications, ensuring seamless alignment between clients, internal teams, and production partners.• Managed timelines across multiple stakeholders and time zones, ensuring smooth execution• Oversaw high-value budgets, balancing cost efficiency, brand integrity, and campaign effectiveness.SPIRITS • The Macallan: Retail & Experiential Toolkits for SKU launches | 200-Year Anniversary Coffee Table Book for VIC (Editorial) | Fragrance Launch (Logo & Packaging) • The Glenrothes: Equity Campaign (digital & print)REAL ESTATE • Engel & Völkers: Brand Strategy & Identity for Hospitality DivisionFASHION • Max & Co: Fragrance Launch (OOH/DOOH & social) • Bogner: FW23 & SS24 Campaigns (digital & print) • Furla: SS24 Campaign (digital & print) • Au Départ: 2025 Brand Launch Campaign (digital & PR print assets) | Social Brand Guidelines Show less