Experience

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  Institute of elections of the state of tlaxcala- mexico

  Jan 1994 - Jan 1995

  Assistant of the department of communication

  • Organized press conferences, drafting of press releases • Participated in the organization of cultural events of the Municipality: theatre, paint, conferences, music, etc. • Collaborated to put in place the cultural city annual program

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  Parliament of the state of tlaxcala – mexico

  Sept 1997 - Jan 1999

  Assistant of the department of communication and pr

  • Put in place the solutions in collaboration with the deputies and competent authorities: mediator between the parliament and the competent institutions to offer a solution to problems in a social, economic, healthy and labour field • Organized press conferences and events, monitored and analyzed of mass media information (newspapers, television, radio)

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  Sylvain & co

  Oct 2001 - Jan 2007

  Product manager

  • Developed and conducted effective marketing plans: increased 33% T/O company between 2005 & 2007, implemented a new marketing approach and simplified the lines, in order to improve the company's market position. • Development and implementation of promotion materials, print ads, website, media relations, trade show planning & organization.• Participated in the creation and implementation of the corporate Identity, corporate image, communication strategy and public relations strategies tools for customers’ satisfaction.• Organized tasting panels, analyzing the results in order to validate the NPD, defining their positioning, distribution, price and promotion. Mostrar menos

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  Cornu sa

  Jan 2009 - now

  Sales and marketing manager

  • Commitment to customer service, adding new customers while maintaining top service levels with existing accounts, increased sales goals by 39%.• Identified emerging markets, trends, opportunities, and accordingly launched new products and concepts• Negotiated of selling prices by monitoring costs, competition, and supply and demand.• Successfully developed and launched about 150 new products that increased market share by 40% • Work with CEO to develop marketing plans and initiatives to increase sales, brand strategies, products and services, defining targets, budgets and goals.• Built and promoted strong, long-lasting customer relationships. Currently working with customers from Europe, Asia, South Africa and LA.• Worked closely with agencies in the development and launch of NP, graphic design, and layout and delivered under budget and on time, while reducing expenses.• Headed product development, serving as liaison between design, production, operations and the consumer. Mostrar menos

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  Gsda (global sales development associates)

  Feb 2009 - May 2009

  Freelance / marketing

  • Business consulting, achieving customer reports • Planned and prospected Latin American market, market research • Benchmarking, SWOT, project monitoring,