Experience

• 

  Expansion

  Jan 2012 - Jun 2013

  Trafficker

  Web Sites: CNNExpansion.com, Quien.com and Chilango.com• Programming and administration of Web advertising campaigns.• Programming and administration of mobile advertising campaigns.• Campaign optimization• Reports and receipts for clients.• Monitoring, review and recommendations to improve campaign performance.• Solve technical problems of advertising formats.• Implementation of new Rich Media formats.• Management of Ad Server Mediamind, DART for Publishers, DFP Premium, Celtra, Mocean, Ooyala, Liverail Show less

• 

  Medula

  Jun 2013 - Dec 2014

  Traffic analyst

  - Programming of advertising campaigns for US Hispanic and LATAM- Manage direct or network campaigns- Sending tags to advertising media- Detailed reports of the campaigns to control the inventory of the Network- Tagging of sites with DFP Premium.- Resolution of discrepancies with the medium.- Contact the media if the campaign is direct to implement and follow up.-Adderserver management: DFP, Lijit, Ad Exchange, OpenX, DFA, BidManager

• 

  Viacom international media networks cee

  Feb 2015 - Jun 2017

  Portales: Mtvla.com, Vh1.com, Mundonick.com, Comedycentral.com, entre otros de la red Viacom• Programming of advertising campaigns for LATAM and US• Programming and administration of Web advertising campaigns.• Programming and administration of mobile advertising campaigns.• Campaign optimization• Reports and receipts for clients.• Monitoring, review and recommendations to improve campaign performance.• Resolution of technical problems of the advertising formats and the adserver• Contact the client or agency in case support is required• Adserver management: DFP, freewheel, Ad Exchange Show less

  • Supervisor AdOps Latam

    Jul 2016 - Jun 2017

  • Ad Ops Trafficker Analyst

    Feb 2015 - Jun 2016
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  A+e networks

  Jun 2017 - now

  Adops trafficker manager

  Sites: A&E, Lifetime, History• Social Media campaigns.• Perform all advertising operations tasks, including campaign setup, traffic, troubleshooting, optimization, and reporting.• Effectively communicate campaign status, technical issues, launch delays, delivery issues, etc. to product, development, sales and account management teams.• Use analytical skills to show knowledge and recommendations to management.• Reconcile reports and data with customer goals and KPIs• Reconciliation and billings• Manage business health metrics like revenue forecast, revenue recognition, trends, etc.• Support the sales team with projections and inventory proposals• Digital Revenue Management for Latam and Brazil including programmatic sales• Planning and multiplatform digital strategies Show less