Experience

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  Rholab

  Jan 2019 - Nov 2020

  Web developer

  Built Website using word press, Prepared proposals to present to clients.● Provide technical support to clients.● Design new features for website● Customize themes to meet client needs.● Perform maintenance to enhance existing websites.● Perform other duties as assigned● Assist with existing software development efforts where necessary.

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  Bazzle

  Nov 2020 - Jan 2022

  Wordpress developer

  Website development and software application, building and maintaining. Using scripting or authoring languages, management tools, contentcreation tools, application and digital media. Conferring with teams to resolve conflicts, prioritizing needs, developcontent criteria or choose solutions. Directing or performing website updates. Developing and validating routines and schedules to ensure that testcases mimic external interfaces and address all browser and device types. Show less

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  Mbcollections

  Jan 2022 - Dec 2022

  Web analyst

  • Created a robust website on WordPress, customizing the theme exactly as per the PSD provided by theclient.• Implemented technical and on-page SEO strategies to improve search engine rankings.• Connected GA4 and Google Tag Manager, and created custom events to track user interactions andconversions effectively.• Conducted A/B testing to optimize website content, resulting in a 15% improvement in user engagement.• Experienced in using Pabbly for automation to streamline workflows.• Connected Klaviyo for Email Direct Marketing (EDM) and designed campaigns accordingly, enhancingcustomer retention and engagement.• Created multiple dashboards for sales and analytics through Looker, providing actionable insights to drivebusiness decisions.• Connected Hotjar for web capturing to gather user feedback and improve website usability.• Provided daily reporting of brand performance to track site KPIs such as revenue, gross profit, conversionrate, and average order value Show less

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  Eflavours

  Feb 2023 - Apr 2023

  Wordpress developer

  • Developed and customized WordPress websites enhancing site functionality and user experience.• Utilized google analytics G4 tool to identify customer behavior patterns and preferences, leading to a 10%increase in average order value and a 10% decrease in cart• Implemented technical and on-page SEO strategies to improve search engine rankings, resulting in a 20%increase in organic traffic, Shared relevant keywords with PPC team for better sales campaigns• Connected website with eBay for streamlined sales integration and tracked KPI like sales trend ,conversion rates and users demographics Show less

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  Cake craft uae

  Jul 2023 - now

  Ecommerce executive

  • Developed and customized Shopify websites including theme setup, collection structure, and UX enhancements to streamline user journey and improve site performance.• Used Google Analytics 4 and Shopify reports to analyze customer behavior, contributing to a 15% uplift in product page engagement and a reduction in bounce rate.• Executed on-page SEO improvements and keyword strategies using SEMrush and Search Console; collaborated with the PPC team and used Klaviyo for targeted EDM campaigns aligned with marketing goals. Show less