
Timeline
Skills
MarketingDigital marketingMarketing strategyOnline advertisingMedia buyingAdvertisingMarket researchMedia strategyManagementBrand managementOutdoor advertisingGoogle analyticsOnline marketingMedia planningSocial mediaCorporate brandingAnalyticsDigital mediaDigital strategyTrainingBusiness developmentCreative strategyCustomer serviceSocial media marketingGoogle adwordsNew mediaCompetitive analysisCorporate communicationsWeb marketingSearch advertisingMarketing communicationsMarketing researchTeam managementMarketing managementIntegrated marketingAbout me
Over 6+ years of experience as a Media Planner in some of the leading media houses. Currently taking care of leading BFSi client, I have also worked on 2 of biggest FMCG Advertisers in the market namely, on Marico and Colgate Franchise. In addition have handled one of the most premium airline and also few international tourism boards. Passionate about Marketing and Advertising, with high attention to detail, strong visual sense and an ability to influence effective ideas and concepts while ensuring execution across teams and clients. Specialties: Excellent coordination and communications skills, with exceptional people skills. A proactive individual who is a self-motivated team player and a quick learner. I thrive on setting new goals and accomplishing them, with the ability to work well and prove results, without supervision. Well-organized, punctual, creative and hardworking, with excellent computer skills.
Education

Aicar business school
2009 - 2011P.g.d.m. in marketing marketingActivities and Societies: Member of AI-Foster entrepreneur cell, Member of the College Committee for organizing Ai-Foster Inter College Business Plan Competition, Josh 2009 Annual Convocation, Ai-Cumen Business Quiz Competition P.G.D.M. in Marketing, Member of AI-Foster entrepreneur cell, Awarded First Prize in AI Click Photography CompetitionMember of the College Committee for organizing Ai-Foster Inter College Business Plan Competition, Josh 2009 Annual Convocation, Ai-Cumen Business Quiz Competition

Institute of hotel management, bangalore
2004 - 2007Bsc in hotel & hospitality administration front office,food & beverage,food production,housekeepingBachelors In Hotel & Hospitality Admin
Experience

Taj hotels
Oct 2005 - Mar 2006Industrial trainingWorked in all the departments got a overview of hotel industry

Domino's
Jun 2007 - Jul 2008Senior assistant managerManagement of store operationsRecruiting and training new employeesCarry out local sales MarketingInventory Management

Paul mitchell
May 2009 - Jun 2009Market researchMarket Research for Mumbai region and formulating Marketing Strategy for Paul Mitchell

Madison world
May 2011 - Mar 2014Planning managerMedia Planning, Implementation and Client Servicing, Category Trend Tracking, Competition Analysis, Data Analysis and National Reports Tracking for Marico.

Mec
Mar 2014 - Aug 2015Business manager-strategy Strategic Media Planning and Client Servicing Media mix recommendation, benchmarks and weights, exploration of new media opportunities, properties & innovations Category Trend Tracking, Competition Analysis Accountable for Global and National Reports with Client Building and nurturing partnerships with stakeholders Hands on with Media Planning Tools – Xpress, Advantage, IRS, TGI, Comscore

Madison world
Sept 2015 - Feb 2016Account managerMedia Planning, Implementation, Client Servicing Annual Media Strategy, Media mix recommendation, exploration of new media opportunities, properties & innovations Category Trend Tracking, Competition Analysis for Godrej Hair Color Category

Starcom
Mar 2016 - Oct 2019Media Planning and Client Servicing for Axis Bank, Etihad Airways and Nickelodion, Annual Media Strategy, Media mix recommendation, exploration of new media opportunities, properties & innovations.
Group Head-Media Planning
Apr 2017 - Oct 2019Manager-Media Planning
Mar 2016 - Mar 2017

Wavemaker
Oct 2019 - Dec 2021Associate business director
Essencemediacom india
Dec 2021 - nowBusiness director-strategy
Licenses & Certifications
- View certificate

Google ads fundamentals
GoogleApr 2019
Languages
- enEnglish
- hiHindi
- taTamil
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