David Santana Duro

Experience

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  Barceló Viajes

  Mar 2018 - Apr 2018

  Operative responsible of groups

  My role involved leading and guiding groups as a responsible coordinator during their travels across Mexico. I was also tasked with organizing various activities to ensure that the travelers had the most enriching and enjoyable experience possible.

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  Colegio Liceo Europeo

  Jul 2018 - Jul 2018

  Bilingual Camp Instructor

  From July 2014 to 2018, I served as a Bilingual Sports Instructor and an English Class Monitor. In this dual role, I assisted and taught primary and secondary school children to develop their athletic and academic abilities. My responsibilities included conducting a variety of sports activities and engaging educational games in the classroom. All these activities were conducted in English, which not only fostered students' physical and intellectual growth but also significantly improved their English language proficiency. Show less

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  La Bolsa Social

  May 2019 - Nov 2019

  Finacial analyst

  In my position at a crowdfunding investment firm for sustainable startups, La Bolsa Social, I engaged in supporting the financial department through comprehensive financial analyses of upcoming investment campaigns. My role involved evaluating potential investments, assessing their viability, and preparation of documents for the investment commite. In addition to these duties, I also developed a detailed impact investment report, a crucial tool for investors. This report offered an in-depth analysis of the impact investment sector, highlighting its principal characteristics and key players. My contributions to the firm encompassed a blend of financial expertise and a deep understanding of impact investment, significantly enhancing the quality and depth of our investment assessments and reports. Show less

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  Consumo con Impacto

  Apr 2020 - Mar 2021

  Entrepreneur

  In my role at the forefront of creating a Marketplace for sustainable and socially responsible products, I was instrumental in facilitating connections between social enterprises and new consumers to enhance their sales. A critical part of my responsibilities involved developing a comprehensive business plan and performing thorough market analysis. I actively engaged with companies to effectively promote their products. Significantly, social media was the primary tool and interface for the marketplace, through which I reached a wide audience, amplifying our market presence and impact. Additionally, my duties included managing these social media platforms strategically and seeking funding to support our initiatives. This role demanded a blend of strategic insight, market understanding, effective communication, and adeptness in digital media to foster a thriving and sustainable commercial ecosystem. Show less

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  The Startup CFO

  Oct 2021 - now

  As CFO Senior Analyst at Startup CFO, I lead startup's financial operations, ensuring excellence in accounting and reporting, refining FP&A processes, managing budgeting across departments, and guiding strategic financial forecasting. A key aspect of my role I spearhead fundraising strategies and support CEOs with investor relations, playing a vital role in our company's financial decision-making and success.CFO:• Lead the Startup’s financial department, ensuring effective functioning of controlling and FP&A, offering insightful decision-making.• Lead fundraising strategies, achieving an optimal capital structure through negotiations, underpinned by top-tier financial analysis.• Manage relationships with investors, stakeholders, and support board meetings and complex financial discernments. FP&A:• Steer the enhancement of FP&A processes in the Startup, resolving complex Excel conundrums, ensuring rigorous forecasting logic with scenario and sensitivity analysis, and driving forward-thinking strategic decisions.• Lead budgeting process, coordinating effectively with all departments involved to ensure cohesive and accurate financial planning.Controller:• Lead and optimize the Startup’s controlling process, ensuring optimal accounting practices and reliable financial reporting of PL, Cash Flow, Balance sheet and key KPI’s.• Strategically design optimal accounting strategies for companies and efficiently manage audit and due diligence processes, ensuring thoroughness and compliance. Show less As a CFO Analyst, I focused on executing and delivering high-impact financial reporting and analytics for high growth and leading Startups. Autonomous owner of financial models dedicated to controlling and forecasting P&L, Cash flow, Balance sheet and KPI’s. FP&A:• Expertly forecasted key KPIs, financials, and cash flow, delivering actionable and realistic insights for business growth.• Generated robust business plans rooted in realistic yet ambitious targets, focused on core operational metrics.• Built sophisticated Excel financial models prioritizing robustness, reliability, and flexibility to guide optimal business decisions.Controller:• Executed advanced financial models for in-depth P&L, cash flow, balance sheet and KPI’s analysis. • Creation and improvement of accounting and bookkeeping processes, enhancing optimal structure and financial data reliability. Show less

  • CFO Senior Analyst

    Jan 2023 - now

  • CFO Analyst

    Oct 2021 - Jan 2023