
Guilherme Paulino
SAP CRM Consultant

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About me
CX Manager | Accenture Song
Education

UFSCar - Alumni
2003 - 2008Bachelor Industrial Engineering
MBA USP/Esalq
2022 - 2024MBA Digital Business
Experience

BBKO Consulting
Feb 2008 - Jun 2010SAP CRM ConsultantZilor: Enhancements project with SAP CRM 7.0 (Interaction Center WebClient) - São Paulo, Brazil.Johnson&Johnson Venezuela: Call Interaction Center Roll-Out project for Venezuela, SAP CRM 4.0: Business Blueprint, Realization, Unit and Integrated tests, Go-Live and support, training for users - São Paulo, Brazil and Caracas/Valencia, Venezuela.Banco Fator: Unification of Customer Data project using SAP CRM 2007, PI and Wedbynpro technologies - São Paulo, Brazil.Johnson&Johnson Brazil: Sales Order Management and Contract Management with SAP CRM; R/3 integration via Middleware; SAP CRM 4.0: Business Blueprint, Realization, Unit and Integrated Tests, Go-Live - São Paulo, Brazil.Johnson&Johnson Argentina: Call Interaction Center (CIC) Roll-Out project for Consumers unit, SAP CRM 4.0: Realization and Unit Tests - São Paulo, Brazil.Embraer: Call Interaction Center (CIC) implementation with SAP CRM 5.0 - São José dos Campos, Brazil. Show less

CSC
Jun 2010 - Jun 2011SAP CRM ConsultantEDP - Energias de Portugal: functional specification for mass creation of Activities in SAP CRM system to attend new process requirements; Unit and End-to-end tests involving CCS integration; Go-Live & support.CPFL - Companhia Paulista de Força e Luz: CRM Marketing and Sales Project, SAP CRM 7.0 - Campinas, SP - Brazil; Business BluePrint, Functional Configurations and Specifications, Unit and End-to-end Tests, Go-Live and support.

Mais CRM Tecnologia e Informação
Jun 2011 - Oct 2014SAP CRM Business ConsultantVotorantim Cimentos - Active participation in the end-to-end tests of the project, responsible for system adjustments and reviewing configurations such as Business Roles, Transaction Launchers, Interactive Reports, Marketing and Call Center scenarios; responsible for solving final issues of the project as well as support to Call Center Go-Live operations. SAP CRM 7.0 EhP3. São Paulo, SP and Curitiba, PR.Embraco - SAP Cloud for Customer (C4C) solution project for Marketing and Sales scenarios: design of processes and Gap analysis; configuration of the Cloud solution. Joinville, SC and São Paulo, SP.Essencis Soluções Ambientais - Business Blueprint project for Marketing, Service (includes interaction center with Service Request Management) and Sales (includes Account Management, Opportunity Management, ERP Sales Order); design of processes and Gaps analysis - São Paulo, SP.OAS Empreendimentos: Lead consultant for Interaction Center for Service and Marketing project - SAP CRM 7.0 EhP2 - Salvador, BANexxera: Sales (Activity Management, Lead Management, Opportunity Management), Marketing (Campaign Management, External List, Target groups, Marketing attributes, etc) and Service Interaction Center scenarios; Business BluePrint, Functional configurations and specifications, Unit and end-to-end tests, training, Go-live and support - SAP CRM 7.0 EhP1 - São Paulo, SPJohnson&Johnson Argentina: Call Interaction Center Roll-Out project for Vistakon unit, SAP CRM 4.0: Functional configurations and specifications, Unit and Integrated tests, Go-Live and support, training for users in Buenos Aires, Argentina. Show less

Partners Consulting Brasil
Oct 2014 - Apr 2018SAP CRM ConsultantWhirlpool Latin America - Functional Consultant involved in the Interaction Center for Service project (migration of business processes from SAP CRM 5.0 into 7.0). São Paulo, SP.Suzano Papel Celulose - Lead Consultant responsible for the post Go-Live support of Interaction Center for Sales and Marketing functionalities. Also responsible for conducting enhancements in the SAP CRM system integrated with SAP ECC. SAP CRM 7.0 EhP3. Participated in the Call Center project for CRM and Genesys integration. São Paulo, SP. Show less

STAR-IT
Jun 2018 - Jul 2020SAP C/4HANA ConsultantCLAMED: SAP Marketing Cloud Implementation project at this great company in the retail pharmacy field with over 600 stores in 8 different states of Brazil. Integrations include SAP CAR and S/4HANA. Go-live was on June 1st!Muffato: Marketing Onpremise 1709 SP01 implementation project at Muffato, a supermarket retail company with about 60 stores in Brazil.

Vertra BR
Jul 2020 - May 2022SAP CX Marketing Cloud ConsultantMarketing Cloud senior consultant helping customers in the digital transformation.

Accenture Song
May 2022 - nowCX Manager
Licenses & Certifications
- View certificate

People Leadership Credential – Connecting with People
AccentureFeb 2024 - View certificate

SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation
SAPMar 2023 - View certificate

SAP Certified Technology Associate - SAP Marketing Cloud (1902) Implementation
SAPOct 2019 - View certificate

SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation
SAPMar 2023 - View certificate

Exploring Omnichannel Marketing Capabilities with SAP Emarsys Customer Engagement - Record of Achievement
SAPDec 2024 - View certificate

Qualtrics/SAP Sales Skill 2020 - Experience Academy for Partners
SAPJan 2020 - View certificate

Solution Knowledge - Emarsys Customer Engagement - 3Steps2ECE Program
SAPMar 2022 - View certificate

SAP Certified Application Associate - SAP Service Cloud 1811
SAPJan 2020 - View certificate

Exploring Omnichannel Marketing Capabilities with SAP Emarsys Customer Engagement - Record of Achievement
SAPDec 2024
Languages
- enEnglish
- poPortuguese
- spSpanish
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