
AJ Woods
Logistics Operations Manager

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About me
High-performing executive with 20+ years of strategic, logistical and operational planning experience
Education

Rutgers University
1992 - 1994Bachelor of Arts (BA) Economics and Political ScienceActivities and Societies: Russian Club, Crew, Livingston Medium (Staff Writer)
Experience

III Marine Expeditionary Force
Jul 1999 - Apr 2002Logistics Operations Manager♦ Planned, executed and supervised logistics support to a widely distributed organization throughout 6 Southeast Asian nations (Phillipines, Thailand, Malaysia, Singapore, Indonesia, and Brunei), for over 6 months deployed on Navy Shipping. This support included Medical/Dental operations for 5,000 -10,000 host-nation locals, engineer engagement through selected infrastructure construction/improvement projects, military cross-culture engagement/training, jungle survival training and host-nation contracting.♦ Developed, coordinated and executed full spectrum logistic support for multi-lateral exercises and humanitarian operations spanning 6 countries and over 10,000 personnel ♦ Planned and supervised the amphibious embarkation of 500 Marines and Sailors, 50 vehicles, and over 20,000 cubic feet of cargo aboard 2 Navy amphibious ships in 6 separate Sea Ports of Entry (SPOE).♦ Coordinated and executed commercial contract support in 6 nations, overseeing a $250K budget Show less

MCRS Sacramento, CA
Apr 2002 - Jun 2004Executive Operations Manager♦ Managed attainment of recruiting production and shipping requirements of 70+ member organization♦ Developed annual plan leading to achievement of strategic goals by quantity, category, and quality ♦ Analyzed sales and production data and market trend analysis in order to implement action plans and program updates that continue to achieve desired results in 168,000 SqMi area♦ Directed and coordinated functional area requirements of 70+ member organization in support of recruiting and sales efforts ♦ Tasked and supervised detailed preparation of organization's plans, orders, and instructions♦ Supervised Logistics, Supply, and Facilities staff to ensure resources are employed equitably and effectively in support of the organization's mission Show less

1st Marine Logistics Group
Jul 2004 - Jun 2007Senior Logistics Planner and Analyst♦ Planned and provided logistics support to 1st Marine Expeditionary Force, which included maintenance management, supply, ordnance, ammunition, maritime prepositioning, embarkation planning, air/land transportation, and infrastructure planning ♦ Supervised the accountability and transfer processes for over $1 billion in property and assets from US to Iraqi Government possession in support of the long-range withdrawal plan♦ Drafted and implemented policies to identify excess real and personal US property and how to retrograde or transfer to the Government of Iraq ♦ Planned and implemented ways to optimize service levels, maintain supply-chain efficiencies, and minimize cost in a distributed area under combat and austere conditions Show less

8th Marine Corps District
Jun 2007 - Jul 2009Training Team Manager♦ Directed and supervised multiple management and operation training and development programs for over 800 personnel across a 10-state area.♦ Designed, developed, and implemented standardized training programs for employees, management and support staff that resulted in an approximately 20% increase in closed sales, with no significant decrease in customer retention.♦ Conducted several modalities of training to include classroom and practical application learning strategies in multiple territories located throughout the Southwest.♦ Directed and supervised 5 senior trainers to conduct annual inspections and training on multiple sales personnel in approximately 90 geographically dispersed offices.♦ Responsible for determining and assigning sales territories throughout the district; determining each by zip code population, demographics and projected trends.♦ Planned and supervised the use of an annual training budget of $100K.♦ Initiated program that standardized employee and manager training which in turn led to an increase in customer satisfaction. Show less

Western Recruiting Region
Jul 2009 - Jun 2012Assistant Director, Regional Sales and Operations♦ Developed and supervised annual regional sales and marketing plans leading to achievement of strategic goals by quantity, category, and quality for western sales/recruiting region (29 states).♦ Conducted detailed training, assistance and inspection visits for 24 sales offices to analyze workflow, identify abnormal trends, and provide training to any deficiencies discovered.♦ Developed and implemented an enhanced sales analysis process that contributed to sustained sales attainment with all quality metrics achieved.♦ Reviewed and developed personnel and territory infrastructure plans for nearly 2000 personnel to reduce cost and increase net gains; either recommending specific changes based on forecasted demographics or validating the existing model.♦ Developed and wrote the western region marketing and advertising strategies; defining objectives, metrics and guidelines for each of the 24 sales territories; additionally, supervised the implementation of those strategies, ensuring sales district's message consistency with our regional defined goals.♦ Initiated and developed an annual sales award policy to incentivize increased productivity in our deficient markets; developing an evaluation metric that would be fair and consistent throughout each unique market in the region. Show less

1st Marine Corps District
Jul 2012 - Sept 2015Director of Operations♦ Directed and supervised all sales, training, resource allocation, advertising, and marketing operations for a $17-million, 800+ Marine and federal civilian recruiting work force throughout the Northeast US. This area covers 9 states and 168K square miles.♦ Directed and managed all facets of district sales/recruiting operations to include structure and allocation of territory, development/assignment of activity and sales objectives, conduct of inspections and training, analysis and identification of negative trends, quality control procedures, and the creation and implementation of advertising and marketing strategies. ♦ Managed the successful hiring and transportation to training of over 6000 new recruits per year, while consistently exceeding all quality and quantity objectives.♦ Developed and implemented a series of sales, management and operations training programs that resulted in my district having more than 70% of monthly sales quota being met on 1st day of the month, for over 14 consecutive months.♦ Developed and implemented a district advertising and marketing strategy; partnering with J. Walter Thompson to effectively use a $1.2M advertising budget to increase brand awareness in our markets, sponsor regional and local lead generation events, and increase digital media engagement on multiple platforms.♦ Initiated a new and comprehensive digital media marketing plan that used multiple platforms to generate targeted leads and successfully moved them through the sales funnel. Led the nation in social media engagement and positive impressions.♦ Supervised and presided over a District Scholarship Program, where 80 of approximately 500 highly competitive high school students were selected to receive $150K to fund college. This program’s goal was to penetrate multiple lucrative markets in the northeast that were closed to us because of private ownership. ♦ Member of the Executive Management Team Show less

The Starlight Group
Oct 2015 - now• Identify web and marketing solutions for small business owners through analysis of their current business models, and creation of a comprehensive online strategy.• Provide and create multiple avenues, options, and methods to raise profitability. Identify business goals, objectives, and target market. Create marketing strategy, custom sales funnels, and digital media integration. • Develop branding and design specific to their market and to support their long-term goals.• Curate fresh social media content to increase engagement and attention to the business. Train business owner to give them power to own their social media platforms.• Consult and train in areas of marketing, sales, logistics, operations, and analysis.• Creating new business growth or repositioning existing business for growth, by developing a clear, concise, and achievable market strategy, personalized branding and consistent messaging through multiple media platforms. • Creating strategy for achieving or exceeding revenue goals while maintaining Customer Acquisition Cost (CAC) goals. Show less
Business Owner
Oct 2015 - nowBusiness Owner
Oct 2015 - Dec 2018
Licenses & Certifications

Tools for Coaching Excellence
MHI Global
Professional Sales Coaching
MHI Global
Professional Selling Skills
MHI GlobalJun 2002
Languages
- ruRussian
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