Experience

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  Geo/jang media group

  Aug 2015 - Oct 2015

  Marketing intern
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  Cresset technologies

  Sept 2016 - Dec 2016

  Brand executive - project intern

  Online digital store improvised platform to market client product at international destination and generate queries for orders. The target of this project was focused on up turn sales for clients such as Deepak Parwani, Cross Stitch, Annus Abrar, Ayesha Ibhraim, Nomi Ansari, Natasha Kamal and Insam. This specifically targeted Overseas customers and monitored sales for new customers. It was a team effort to perform neuro marketing and up lift orders and booking for next fiscal 3 term.

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  University of south asia

  Feb 2017 - Jun 2019

  Manager student relations

  • Team leader for marketing campaigns and generate leads.• Data analyst for forecasting marketing strategies.• Supervisor for customer service team and social media response.• Responsible for B2B marketing with external organizations.• Carry out quality assurance and staff development activities.SPECIALITIES: Student Relationship Manager, Sales and Marketing Specialists, Event Organizer, Industrial Linkages, B2B Marketing, Youth Counselling, Social Media Marketing, Student Affairs Management. Show less

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  Hs consultants (pvt) ltd

  Jul 2019 - Mar 2022

  Business development manager & country head derby university

  • Implement marketing and advertising campaigns by assembling and analyzing current market.• Budgeting and scheduling risk report for annual marketing activities, digital and non-digital.• Recruiting Students for University of Derby - UK from all over Pakistan making sure to meet given targets by the University. • Generating social media articles to maximize impressions on all digital platforms.• Responsible for negotiation of partnership arrangements with overseas institutions. • Provide overall recruitment, promotion and profiling management of designated markets.• Plan and organize promotional events for international partners.SPECIALITIES: Foreign Education Recruitment, Youth Counselling, Developing and Implementation of Marketing Campaigns, B2B Marketing, Training and Development, Country Head - Derby University, Industrial Linkages, Recruitment and Visa Filling Show less

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  Global university systems

  May 2022 - Jan 2023

  Business development executive

  • Being a business development executive in GUS I was responsible for driving revenuegrowth and expanding the company's reach through strategic partnerships, sales, and• Worked with cross-functional teams to launch new updates and services - Managedmarketing budgets and provided regular reporting on campaign performanceinternally and externally• Maintained relationship across B2B and B2C platforms with industry partners andconducted & attended marketing events for brand promotion and conversion ofpotential leads• Overall, my combination of marketing expertise and business development acumen,and leadership ability made me a valuable asset to the organisation to achieve itsstrategic objectives• Built relationships with key industry partners and leading firms to identify new businessopportunities, joint ventures, and collaborations. This included attending industryevents, networking with industry experts, and negotiating contracts• Conducted interview, surveys, compliance and correspond with client and customer toretain quality and efficiency of services and meet sales target for fiscal year, while alsomonitored the financial health of the product Show less

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  University of cambridge

  May 2023 - Mar 2024

  Visitor services officer - cambridge university botanic garden

  • Overseeing the day-to-day activities of Administrative task and enforcing complianceactivities for smooth daily operations.• Assist in promoting events for Botanical Garden throughout the sessions and upliftbusiness walk-in clients along with maintaining records of activities, expenditures andcompliance check.• Creating and updating marketing policies and procedures to enhance efficiency duringevents in botanical garden along with monitoring staff performance and handlingdisciplinary issues through client satisfaction and expectations.• Answer inquiries and provide accurate information about exhibitions, programs, andfacilities.• Maintain visitor figures and community figures to evaluate business generated throughsource of clients attending Cambridge Botanical Garden. Show less