
Timeline
About me
Digital Marketing Entrepreneur
Education

Climer school of real estate
2007 - 2007Florida real estate licensee real estate
Southeastern university
2001 - 2005Bs marketingActivities and Societies: Phi Beta Lambda, Baseball Team, Soccer Team, Yearbook

Full sail university
-Master's degree internet marketing 3.6Advanced Search Engine Optimization (SEO)Advanced Web AnalyticsInternet Public RelationsBrand DevelopmentWebsite Usability TestingE-mail Marketing

University of central florida
2000 - 2001
Experience

Various
Jul 2005 - Dec 2011Entertainment industryCreative Assistant- Jemica Enterprises Inc. (2005-2007)Production Assistant- "Eres” (Pilot) Spanish Soap Opera (2008)Executive Assistant- VH1-Real and Chance: The Legend Hunters (2010)Production Assistant- MSN- Best of Miami Webisodes (2010)Undercover Agent- Motion Picture Association of America (2010-2011)

The blue rose/ cma companies
Mar 2006 - Jul 2008Marketing managerEnsured strategic advertising and marketing. Developed marketing strategies that lead to over $100 Million in sales in opening weekend.Maintained and promoted inter-department cooperation between Web services and marketing for creating buyer follow-up systems. Created innovative marketing strategies such as marketing plans, project analysis, and demographic research to fulfill marketing needs. Responsible for preparing and submitting marketing reports and analysis to company officials, owners and developers.Mananged CRM database and lead disbursement.Managed/Coached team of sales professionals.Used Google analytics to determine most effective marketing solutions.Managed team of sales professionals. Show less

Springtree productions
Oct 2008 - Jul 2009Production/marketing managerResponsible for the coordination, management, and successful implementation of events and activities with attendance as high as 8,000. Created sophisticated production and audio designs for shows, concerts and events.Updated and managed production rental website using HTML and was responsible for increasing website traffic 68% in three months using Search Engine Optimization (SEO) Generated an increase of 20% revenue in six months.Developed and maintained professional relationships with artists, patrons and customers Show less

Quorum llc
Sept 2009 - Sept 2010Marketing research managerManaged small team of employees.Explored Google Analytics to determine best strategies for future sales efforts.Created competitive analysis to establish potential growth opportunities.Presented reports to upper management.

Hit or click marketing
Oct 2011 - nowDigital marketing strategist-Employ strategies for organic lead generation and PPC campaigns-Determine back-linking opportunities-Implementation of on and off site SEO (search engine optimization) as well as utilizing analytical software to track effectiveness of marketing methods. -Prepare social media plans to engage and effectively communicate with customers-Manage web design and page layouts to maximize lead generation and prospect retention.-Manage E-mail marketing campaignsClient Highlights:Assessment Technologies: SEO and Paid Ad Management -Increased organic traffic 119% in 8 months (compared to previous year)-Increased organic traffic conversions 186% in 8 months (compared to previous year)-Increased organic keyword rankings 45% in 8 monthsCrossFit Saved: SEO and page copy-Increased organic visibility 285% in 3 monthsDoglando- SEO and page copy-1st page Google ranking for over 10 non-branded keywordsSpringtree Media Group- Website Architecture & A/B testing-Increased customer inquiries an average of 600%Sunshine State Sports Club- SEO-Increased revenue over 25% in two months1822 Fitness- SEO-Increased organic visits over 45% within two months Show less

Travelclick
Jan 2014 - Feb 2015Senior seo analystProvide keyword research, copy optimization, on-page and off-page search engine optimization, social media optimization and linking strategies – to drive traffic and increase the visibility of client websites in all relevant search engines.- Audit client websites and provide actionable strategic recommendations, to ensure maximum search engine visibility and traffic conversion.- Track and report on website performance metrics utilizing Google Analytics, Urchin, and additional SEO reporting and measurement platforms.- Research search engine algorithms and techniques to stay current on SEO trends and best practices, and apply knowledge to all client deliverables.- Partner with the copywriting team, production team, account management team, project management team and other internal partners, to ensure holistic development and implementation of SEO projects.- Interact directly with clients through both written and spoken communication, displaying knowledgeable confidence and skilled expertise. Show less

Thrive internet marketing tx
Feb 2015 - Jul 2016Seo specialist-Develop SEO strategies and oversee the day-to-day management of SEO initiatives-Audit sites on on-going basis and pro-actively offer recommendations for improving performance-Develop and manage link-building, content creation and blogger out-reach strategies-Create new on-site content as well as content for partners and blogger outreach initiatives-Track, analyze and report organic search performance -- from internal and external link audits to SERPs to organic site traffic and conversions-Stay abreast of the latest SEO developments and search engine trends Show less

My house fitness
Jul 2016 - Jun 2017Vp of digital marketingCreated Internet marketing strategy for national brand and individual locationsDeveloped email drip strategy and campaign for corporate and each locationOversaw complete website redesignIncreased organic keywords rankings 82% from 795 to 1898Increased organic traffic to the site 48% year over year
Licenses & Certifications
- View certificate

Bing ads accredited professional
BingJun 2015 - View certificate

Yext certified partner
YextFeb 2014 
Google adwords
GoogleOct 2014
Google analytics certified
GoogleFeb 2015
Volunteer Experience
Vice President
Issued by Save Rural Seminole on May 2018
Associated with Lucas FerrerVolunteer
Issued by Give Kids The World on Aug 2004
Associated with Lucas FerrerChairman of the Social Media Program Advisory Board
Issued by Seminole State College of Florida on Apr 2018
Associated with Lucas Ferrer
Languages
- enEnglish
- spSpanish
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