Rubén Serrano Martínez

Rubén serrano martínez

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location of Rubén Serrano MartínezBarcelona, Catalonia, Spain
Phone number of Rubén Serrano Martínez+91 xxxx xxxxx
Followers of Rubén Serrano Martínez925 followers
  • Timeline

    Oct 2010 - Jan 2013

    Host, writer

    Radio Jove Elx
    Jul 2013 - Aug 2013

    Journalist, writer

    Diario Información
    Feb 2014 - Jun 2014

    Journalist

    Levante TV
    Jul 2014 - Aug 2014

    Writer and Radio Host

    Cadena Ser
    Oct 2014 - Jul 2016

    London correspondent

    Agencia EFE (Spanish News Agency)
    London
    Mar 2017 - Feb 2019

    Multimedia journalist, writer, copy

    Playground Communications
    Mar 2019 - Jan 2020

    Freelance

    eldiario.es
    Mar 2019 - Apr 2022

    Radio reporter

    Radio Primavera Sound
    Feb 2020 - Feb 2021

    Community Manager and, Marketing Assistant

    Planeta Publishing Group
    Sept 2020 - Aug 2021

    Columnist

    À Punt Mèdia
    Mar 2021 - Apr 2021

    Social Media Manager

    Junior Report
    Current Company
    May 2021 - now

    Digital Communication Coordinator

    Ajuntament de Barcelona
    Barcelona
  • About me

    Social Media Coordinator at Barcelona City Council | Journalist | Scriptwriter

  • Education

    • Beca efe-la caixa

      2014 - 2016
    • University of valencia

      2011 - 2015
      Grado en periodisimo comunicación
    • Universitat de valència

      -
    • Universitat de valència

      -
    • Universidad miguel hernández de elche

      -
    • Universidad nacional de educación a distancia - u.n.e.d.

      2015 - 2016
      Máster en periodismo internacional de la agencia efe comunicación
    • Universitat pompeu fabra - barcelona

      2019 - 2019
      Curso estudios lgtbi
  • Experience

    • Radio jove elx

      Oct 2010 - Jan 2013
      Host, writer

      Creator of "La cafetera" radio program. Host. Script.

    • Diario información

      Jul 2013 - Aug 2013
      Journalist, writer

      Daily news, long reports and interviews. Layout.

    • Levante tv

      Feb 2014 - Jun 2014
      Journalist

      Writer, camera and video editor at the Newsand at the culture program. Producer.

    • Cadena ser

      Jul 2014 - Aug 2014
      Writer and radio host

      Host at the news program “Hora 14” and culture program “Hoy por hoy”. Own radio pieces.

    • Agencia efe (spanish news agency)

      Oct 2014 - Jul 2016

      I covered political, cultural and economic events in the UK such as Brexit, the new Theresa May Government, press junkets where I could interview actors and actresses like Hugh Jackman, Jennifer Lawrence and Margot Robbie, the Bafta awards and Wimbledon tournament.I enjoyed working in English and combining news writing with filming, voice-over and video editing. I covered regional and local politics in Valencia. I covered the activities of the Regional Government (Generalitat Valenciana,) local and regional elections in 2015, economy, culture and society. Writer, cameraman and video editor.

      • London correspondent

        Oct 2015 - Jul 2016
      • Journalist

        Oct 2014 - Nov 2015
    • Playground communications

      Mar 2017 - Feb 2019
      Multimedia journalist, writer, copy

      I built my own voice by writing and making videos about LGTBI+ reality, when it was not yet so standardized in the media coverage. Thanks to that, I created a community of followers on X (from 900 to 14,000 followers in less than a year).Apart from articles, scriptwriting and video production, I also had my own opinion column and I made branded content as well. As a team, we created different creative formats for YouTube, Instagram and Facebook that set the new trends and a new way of communicating on social media.I started #MeQueer and #LeyLGTBIya movements. Show less

    • Eldiario.es

      Mar 2019 - Jan 2020
      Freelance

      Features and articles in Spanish media such as El País, eldiario, El Salto and Público.

    • Radio primavera sound

      Mar 2019 - Apr 2022
      Radio reporter

      Monthly section at radio podcast program “Tardeo” in Radio Primavera Sound. Script. Trends, entertainment, politics, interviews.

    • Planeta publishing group

      Feb 2020 - Feb 2021
      Community manager and, marketing assistant

      I managed 20 social media accounts (Facebook, X, Instagram and Linkedin for Planeta de Libros, Grup 62 and the Columna, Proa, Edicions 62, Empúries and Pòrtic publishing labels).I learnt experience in digital marketing and creating content for book campaigns on social media (Christmas, summer, pandemic, news and Sant Jordi). I consolidated the number of followers and engagement of Planeta de libros.I published my first book "We could do better” (Temas de Hoy), a testimonial journalism essay. Show less

    • À punt mèdia

      Sept 2020 - Aug 2021
      Columnist

      Weekly columnist at radio program “El dia À Punt”. Script.

    • Junior report

      Mar 2021 - Apr 2021
      Social media manager

      I worked as a Social and Content Media Manager and I was in charge of X, Instagram, Facebook and LinkedIn channels. I developed and implemented the new digital strategy on social media, as well as being a digital marketing assistant. I was also a copywriter and the community manager.

    • Ajuntament de barcelona

      May 2021 - now

      Coordination of a political party Communication in the opposition with different profiles as writer, photography, design, video and social media. I am also in charge of coordinating with other teams such as the press, councilors, political party, Congress of Deputies and Catalan Parliament.I am in charge of the strategy, planning and content creation for social media through various formats. Something unexpected and that I am really enjoying is learning expertise in areas such as Housing, Urban Planning, Tourism Impact and Economy to create arguments, campaigns and video scripts.One of the most important challenges has been to build the profile of the new leader of the party on social media. The other great challenge has been to change the way of communicating and going from being the former party in the Government to a party in opposition.We have applied new ways of communicating on social media, especially on TikTok. I have covered four electoral campaigns. Show less During all this time I managed the Councilor’s X and Instagram account. I was in charge of copywriting, recording and editing videos, creating photo carousels, collaborative posts, infographics and scripts.I discovered that I like producing content: looking for sources, checking recording spaces and also establishing relationships with the Mayor's teams, the Urban Planning department and the party's video and design department. Making videos of improvements in public schools with the students was a great reward, along with creating campaigns and events with influencers, well-known thinkers and various artists to bring political actions closer to the public.It will be impossible to forget the meetings every Monday where I use to present weekly social media statistics because there were always surprises about which political message and content had worked the most.I also planned the communication strategy for anti-racist, feminist, LGTBI+ diversity and citizen participation campaigns. Show less

      • Digital Communication Coordinator

        Jul 2023 - now
      • Social Media Advisor to the Council for Citizen Rights and Participation

        May 2021 - Jun 2023
  • Licenses & Certifications

    • Inglés b2

      Escuela oficial de idiomas
    • Valencià mitjà

      Junta qualificadora de coneixements en valencià
    • Marketing digital

      Fundación incyde
      Mar 2020