Experience

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  Vodafone

  Aug 2012 - Jul 2023

  As a Digital Communications Brand Manager at Vodafone, I led brand strategy execution across digital channels, ensuring consistent messaging and engagement. In 2017, I led Vodafone Albania’s programmatic buying adoption project, which doubled viewable impressions and increased CTR from 0.09% to 0.31%. I also played a key role in boosting customer engagement on Facebook and Instagram, with the JUTH platform outperforming competitors and growing its Instagram community by 4.6k in 4 months. Additionally, on daily basis, I collaborated with our external agency to optimize media plans, enhance brand messaging, and ensure a safe brand environment. Show less

  • Digital Communications Brand Manager

    Feb 2017 - Jul 2023

  • Online Experience Expert

    Aug 2012 - Jan 2017

  • Graduate Program Winner

    Aug 2012 - Aug 2012
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  Vellea global

  Mar 2023 - now

  Corporate marketing communications

  Key role in the successful launch of Vellea Global brand in the Albanian market. Contributing to shape the company’s market entry strategy and connect with the local audience through market research, strategic planning, and effective partnerships.

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  Bluemagic group international

  Aug 2023 - Jul 2024

  Brand & media manager

  As a Brand and Media Manager at BlueMagic Group International, I worked closely with the Sales and Marketing Director towards achieving the company's goal of generating 3,000+ leads per month and executing the annual marketing plan. In addition, I developed and implemented the organization's brand strategy, ensuring an effective communication approach across all public materials, both digital and print.