Ali Essam

Experience

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  Import and Export Company of Agricultural Products

  Jan 2010 - Mar 2010

  Agricultural Engineer
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  Al Noor Dental Center

  Jan 2013 - Jan 2014

  Sales Representative
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  Azazi Foundation for Health and Beauty Products

  Jan 2015 - Jan 2016

  Digital Marketing Specialist
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  ارتقاء Irtiqaa

  Mar 2017 - now

  CEO and Founder

  Achievements :Directed all facets of the center's operations, from strategic planning to day-to-day management, ensuring alignment with the institution's educational mission and objectives. Designed and implemented educational programs and curricula tailored to address the needs of diverse learners.Recruited, trained, and managed a team of educators and administrative staff, cultivating a positive and productive work environment. Established and nurtured partnerships with educational institutions, local organizations, and industry experts to enhance the learning experience and broaden opportunities for collaboration.Developed and executed marketing and outreach initiatives to attract new students and promote the center’s services. Monitored student progress and implemented quality assurance measures to uphold high standards of educational outcomes. Oversaw financial planning, budgeting, and resource allocation to ensure the center's long-term sustainability and growth. Show less

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  Media Effect Marketing

  Mar 2020 - now

  CEO

  Achievements :Led a team of approximately eight professionals, including marketing and photography teams, to ensure cohesive operations and alignment with strategic goals. Oversaw project intake and developed detailed briefs to define objectives, timelines, and deliverables for successful execution.Delegated roles and responsibilities within the team, coordinating tasks to enhance productivity and operational efficiency. Developed and executed growth strategies to expand the agency's reach and client portfolio. Monitored project progress and performance to ensure high-quality outcomes and exceptional client satisfaction. Show less

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  TiE HOUSE®

  Jan 2021 - Jan 2024

  Senior Marketing

  Achievements :Led a team of 12 employees, effectively coordinating tasks to ensure seamless operations and the delivery of high-quality results. Successfully managed around 12 concurrent projects within Tameyz, overseeing a diverse team and driving impactful outcomes across multiple initiatives.Managed the website to ensure it was consistently updated, fully functional, and aligned with brand standards. Conducted thorough market and competitor analyses to support strategic decision-making and uncover growth opportunities. Collaborated with a French expert to develop a comprehensive rebranding strategy and establish a cohesive visual identity. Show less

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  Tamayyuz Center | مركز تميز

  Jan 2021 - Jan 2024

  Marketing Manager

  Achievements :Led and trained the marketing team, offering guidance to maintain high standards in brand promotion and team performance. Crafted comprehensive marketing strategies for each brand within Tameyz Center, ensuring alignment with the organization’s overarching objectives.Developed targeted content strategies to engage and resonate with specific audiences, driving meaningful interaction across digital platforms. Planned and executed advertising campaigns to enhance brand visibility and create a strong impact across multiple media channels.Established and monitored quality assurance processes to uphold high service standards, particularly in student interactions. Directed social media management for all brands, ensuring a consistent and impactful online presence to enhance engagement and brand visibility.Led a team of 12 employees, effectively coordinating tasks to ensure seamless operations and the delivery of high-quality results. Successfully managed around 12 concurrent projects within Tameyz, overseeing a diverse team and driving impactful outcomes across multiple initiatives. Show less

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  Tamayyuz Center Ltd - تميز

  Sept 2024 - now

  Marketing Consultant

  Achievements :Developed annual strategic marketing plans by analyzing market trends, customer insights, and competitive landscapes to craft comprehensive strategies that align with the center's vision and objectives. Spearheaded brand positioning and strategy alignment by defining unique positioning approaches for each brand, ensuring alignment with organizational goals while enhancing brand visibility and market value.Designed and executed integrated multi-channel marketing campaigns, leveraging digital, social media, and traditional platforms to maximize brand reach, engagement, and overall impact.Planned and optimized marketing budgets by prioritizing high-ROI initiatives and effectively allocating resources to support brand activities. Oversaw brand portfolio management through regular performance reviews, strategic adjustments, and ensuring a consistent brand image across all platforms.Leveraged data analytics to monitor campaign performance, customer preferences, and market trends, enabling data-driven decision-making to refine strategies, enhance effectiveness, and achieve annual objectives. Show less