Experience

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  Coca-cola hbc

  Mar 2007 - Jul 2010

  -Responsible for Trade Investment for Aegean region-Administration of promotional expenses and trade contracts-Budget control of Local and Head Office promotional activities-Adhoc and monthly reporting-Credit notes issuing according to CCHBC commercial policy -Daily communication with Sales teams Office support and administrative aid to HO.RE.CA. (Hotels-Restaurants-Cafes) and “Athens Special Projects” Sales Teams

  • Commercial Finance Specialist

    Jul 2007 - Jul 2010

  • Intern at Sales Department

    Mar 2007 - Jun 2007
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  Samsung electronics hellas sa

  Dec 2011 - Jul 2014

  Retail activation coordinator (retail marketing dpt)

  -Development and execution of trade marketing calendar along with Marketing Manager-Shop Display, product display management, in-store brand image-Responsible for POS materials-Monitor competition and share learnings of trade environment with all the internal brand team-Lead the trade events in cooperation with the retailers -Trade Marketing budget handling

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  Intersport athletics s.a.

  Jul 2014 - May 2016

  Brand manager

  - Development and execution of Marketing Campaigns with ATL and BTL activities - CRM management and budget handling- Preparation of annual product catalogues and leaflets- Planning & organizing of various sports events- Coordination & alignment of Region Marketing Plan (Turkey, Romania, Cyprus, Bulgaria)- Close collaboration with Trade MKT and Digital MKT Dpt.- Implementation of CSR actions

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  Estée lauder hellas s.a.

  May 2016 - Oct 2017

  Product manager aramis & designer fragrances

  - Execution of marketing plans/calendars and major launches- Forecasting and inventory levels control- Product assortment and pricing proposals - Assistance in the development of MKT budget - Daily reports and analysis critical to the execution of marketing plan and brand’s strategy- Decision making on promotional items and creative concepts for instore execution

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  Coty

  Oct 2017 - Dec 2020

  Brands: ghd, System Professional, Sebastian Professional, SEB MAN, Nioxin, Sassoon- Set the local vision for the brands, in line with global strategy & local market requirements- Develop and Execute 360 marketing plans- Working in partnership with internal teams and external agencies- Responsible for brands communication across all channels (digital, SoMe, influencers, PR, media relations, in-store)- Co-Lead Go-to-market optimization and Channel strategy development in conjunction with Trade and Sales Teams- Own and manage MKT budget- Events management Show less

  • Brand & Trade Marketing Manager Prestige Brands, Coty Professional Beauty | Wella Greece

    Jul 2020 - Dec 2020

  • Brand Manager Prestige Brands, Coty Professional Beauty | Wella Greece

    Oct 2017 - Jul 2020
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  Wella company

  Dec 2020 - now

  Brands: System Professional, Sebastian Professional, SEB MAN, Nioxin, Sassoon- Set the local vision for the brands, in line with global strategy & local market requirements- Develop and Execute 360 marketing plans- Working in partnership with internal teams and external agencies- Responsible for brands communication across all channels (digital, SoMe, influencers, PR, media relations, in-store)- Co-Lead Go-to-market optimization and Channel strategy development in conjunction with Trade and Sales Teams- Own and manage MKT budget- Events management Show less

  • Senior Brand Manager Retail Hair & OPI

    Jul 2023 - now

  • Brand Manager Prestige Brands

    Dec 2020 - Jun 2023