Experience

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  Us army

  Nov 1981 - Nov 1983

  71d-10 legal clerk us army

  Completed U.S. Army basic training at Fort Jackson, South Carolina. Completed Legal Clerk training at Fort Benjamin Harris, Indiana. Graduated from Court Reporter training and was in-processed at Kelley Barracks in Stuttgart-Mõhringen. Processed courts-martial and Article 15s for JAG, Stuttgart, Germany. Served 18 months as a paralegal (71D-10) at the Pershing Missile unit in Neckarsulm and served as a criminal justice court transcriber and evidence witness. I was also a proud USAREUR tennis team player. I received an honorable discharge, retained my security clearance, and was in-processed through the 34th Signal Battalion, Stuttgart, Germany as a GS-12 to serve as Battalion Secretary for another 11 months. Show less

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  Audi ag

  Apr 1984 - Jan 1985

  Administrative assistant

  Administrative Assistant for the pre-owned inventory department. Organized and managed paperwork, and conducted data entry and reporting. Coordinated inventory and sales associate travel to and from the auto manufacturer and manufacturing plant.

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  Twa hotel

  Feb 1985 - Jan 1987

  Regional operations specialist

  Managed military and corporate accounts for US Army Europe at the Stuttgart Headquarters for the Stuttgart/Baden-Württemberg region. Ticketing, special services, responsible for chain-of-custody for transportation of injured and deceased military personnel from Frankfurt amMain to the U.S.

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  Scientific games

  Sept 1986 - Feb 1987

  Executive assistant to senior vice president

  Under the direction of the Vice-President, Corporate Strategy and Communications, reported to the Senior Corporate Strategy and Communications Advisor to Europe, providing secretarial and administrative support to the OVP-CSC, and in particular to the Vice-President; performing a variety of administrative, research, coordinating and logistical services in support of the operation of the Team. Also served as Corporate Liaison for European partnerships, specific to France and Germany. Assisted in the management of information within and between the Corporate Strategy and Communications Management sides of the team. This included keeping up to date on the Team’s activities; responding to general external and internal requests for information; liaising with staff from the Divisions, Regional Offices, other Centre units, and representatives of other institutions Show less

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  Pan american airways global holdings

  Feb 1987 - Apr 1989

  Regional sales director

  Regional Sales Director for the Baden-Württemberg region, heading three offices: Stuttgart, Nuremberg (Würzburg), and Heilbronn. Senior team member establishing London, Heathrow (LHR) Pan American Headquarters. Junior team member designating Paris Charles de Gaulle Airport (CDG). Following the UK Lockerbie air tragedy, I was a delegate to lead the European/Asian team headquartered in Istanbul (final inventory and closure). Introduced, developed, and launched Tri-City land tourism for organized sports and guided tours, including ground transportation, hotel blocking, and marketing coordination with Pan Am Headquarters, U.S. Show less

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  United airlines

  May 1989 - Jun 1992

  Manager of operations

  Managed net ticketing corporate accounts for Professional Sports, Siemens, Daimler Benz, and VIPs. Also developed sales and retention strategies, improved performance, procured material and resources, and ensured industry compliance. Mentored team members, elevated customer service protocols, and implemented best practices across all product verticals. Conducted audits and accounting for ticket sales. Reported directly to UA Corporate Headquarters, Chicago, Illinois.

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  Ahlman associates (ram communications)

  Apr 1993 - Jan 1994

  Copywriter (apprenticeship)

  Completed two years apprenticeship under Robert E. Ahlman, owner and president of RAM Communications in Westlake Village, CA, formerly Ahlman & Associates in Woodland Hills/Calabasas, CA. Graduated to Copywriter and Creative Manager under the Creative Director for ad and creative accounts, including Alza, Natural Cosmetics, and Pfizer. Managed ad accounts and talent operations for Magic Johnson's Club 20/20 Century City Grand Opening in Beverly Hills.

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  Wise walrus pr

  Jun 1998 - now

  Founder

  WiseWalrusPR specializes in industry-related content development, press distribution, and social media management. Mine is a no-nonsense approach to marketing. Fees are firm, fair, and competitive, and agreed proposals are guaranteed.

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  Bellagio

  Nov 1998 - Jan 2006

  Under the guidance of tournament director Jack McClelland, Lisa was appointed Super Satellite Coordinator for World Poker Tour and WPT Aruba tournaments. During that time she contributed written and photographic work to popular media, including the Associated Press, BLUFF, Poker Pro, and the Las Vegas Review Journal. Assistant Poker Tournament Director and high/mid/low limit Floor Person. Entry-level position in emerging poker gaming industry. Dealt multiple variations of live limit, pot-limit, and no-limit games, including five-card Stud, Hold'em, Omaha, and mixed. Regular dealer in Bellagio's Bobby's Room, closed televised events, and private games. (Poker Dealer, Chip Runner, Guest List Attendant, and Hostess.)

  • Poker Tournament Satellite Coordinator

    Jan 2004 - Jan 2006

  • Tournament Coordinator

    Aug 2002 - Mar 2004

  • Poker Dealer

    Nov 1998 - Aug 2002
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  Card player media

  Jan 2005 - Jan 2006

  Journalist

  Served with CardPlayer Magazine during its era of digital media development, was the company's solo reporter/writer/photographer/image coordinator for its WSOP, WPT, EPT, responsible for most special event coverage, and official photographer and image coordinator for the 2005 WSOP on behalf of the company. Also started the "Las Vegas Beat," the first blog spot incorporating images and video. During her year with the company, Lisa published more than 360 editorial pieces and 37,000 photographs.

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  World series of poker

  May 2005 - Aug 2007

  Director of digital media

  Live updater for Pokerwire.com, photographer/image coordinator for Card Player Magazine, Image and media coordinator for Image Masters Photography.

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  Greasiewheels

  Oct 2006 - Apr 2014

  Founder

  GreasieWheels, LLC was a licensed production coordination company, a photo house, and a PR group specializing in online, brick-and-mortar, and tournament poker. Its founder also specialized in promoting and elevating gaming-related events and providing logistics, technical support, networking, and consultation. In November 2012, www.Greasiewheels.com sold its photo houses, and its founder, Lisa, became an event consultant who continued to provide media and event productions with historical context, written copy, editorials, photography, and video content. Show less

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  Poker throw down

  Jan 2009 - Apr 2014

  Founder

  GreasieWheels Productions, founder of the largest charity poker tour and charity poker production to date, joins Heartland Poker Tour for the 7th Annual Jennifer Harman Charity Poker Tour, hosting more than 700 players for its first nationally televised event. Media and talent coordination, player and participant coordinationCo-producer and live updater for live televised gaming events, including WSOP, WPT, NBC National Heads Up Championship, and JHCPT Designed and developed digital and print media.https://www.prweb.com/releases/2011/04/prweb5269454.htm Show less

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  Poker public relations

  Jan 2010 - Jan 2013

  Founder

  Celebrity and Pro Athlete talent coordinator for poker and gaming events, including the Playboy Mansion, Bahamas, Mississippi, and London APT, plus televised events like the WSOP, WPT, Poker After Dark, and High Stakes Poker. Poker Public Relations is a consulting arm for gaming and poker in the southwest region of the US, specializing in event coordination.

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  4grinz bitcoin casino

  Jan 2015 - May 2018

  Director of marketing and business development

  Business development included R&D, establishing legal gaming standards, and drafting white papers. Management included hiring, onboarding, overseeing staff, and enforcing policies and procedures. Marketing included messaging, content creation, editing, and launching and tracking campaigns. Achieved all marketing and sales operational objectives by contributing marketing and sales information and recommendations; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; reviewing audits; identifying trends; determining system improvements; and implementing change.Met marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, social networks, and digital media. Identified opportunities by evaluating the market and competitor's strengths and weaknesses; forecasting projected outcomes; and targeting new markets. Show less

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  Bitcoincasino.com

  Jun 2018 - Jan 2020

  General manager

  Ensured the highest level of VIP customer service for online Bitcoin and cryptocurrency casinos as marketing director and strategic content developer. PRIMARY RESPONSIBILITIESResponsible for website design, logo, content, and technical development.Crafted, edited, and managed all written content per Chicago, APA, MLA, and AP styles.First and last stop in CMS, backend, and corporate operations in Costa Rica.Crafted legal content, secured licenses, and ensured compliance.Communicated with platform and game providers on behalf of the company.Resolved complaints.Researched and applied new industry products and services.Analyzed player metrics, consumer data, and performance stats.Isolated and identified areas of improvement.Performed R&D for bitcoin, blockchain, and cryptocurrency content development.Drafted Standard Operation Procedures and contracts. Show less

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  Nomadux

  Jan 2020 - Oct 2021

  Lead manager

  Qualified new leads and scheduled appointments for acquisitions specialists. Quickly built relationships and trust with interested home sellers. Autonomous self-starter.

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  Y2x life sciences

  Mar 2020 - Jan 2022

  Senior copywriter

  Senior copywriter, content developer, SEO manager, and editor, conducting R&D for multiple financial tech, e-commerce, life sciences, and vertical product websites. Also conducted R&D around SARS-CoV-2, proprietary lab reports and case studies, and CDC guidelines. Developed brand and consumer product labeling, pop-up signage, digital and print infographics, and web and e-commerce content for CleanSmart and SkinSmart product lines during the pandemic. Designed and wrote content for investor and sales decks. Created product proposals, business safety protocol pamphlets, and one-pagers for U.S. government offices and the Department of Education. Also managed brand and product social media messaging and digital content. Show less

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  Aedifex ventures

  May 2021 - Sept 2021

  Copywriter

  Wrote SEO website content for main and vertical product pages. Drafted AP-style press releases, collected quotes, produced boilerplate, and disseminated them to all relevant parties for review and final submission. Was first-line paralegal coordinator in developing IFE proposals and Master Federal Applications. Drafted all written text for brand manuals, user manuals (SOPs), and in-house onboarding and organization software directives. Worked with the investor deck design team to write copy and establish aesthetic spacing and layout. Rewrote all website content to elevate SEO analysis and readability categories from red to green. This included editing for proper sentence structure, H1-4 header placements, keyword usage per page, eliminating passive language, and adding metadata (including images). Also edited subpages to match the tone and theme and to establish across-the-board messaging. Show less

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  Landian

  Feb 2022 - Jan 2023

  Content manager

  Content manager and developer for digital and print media on Web 3.0. Project manager for PepeSoho.io.

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  X-widget

  Feb 2023 - May 2023

  Director of operations

  Branding, messaging, and content developer for five startups in a 16-week period. Team task coordinator.

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  Las vegas moringa

  May 2023 - now

  Brand specialist

  Senior Brand Developer for a start-up company in the Health and Wellness retail sector. The company launched with three product lines and required a website, product packaging and labeling, an e-commerce store, digital media, and print assets for a Las Vegas-based pop-up store. I created the logo, theme, product labels, brand, and messaging. I also built Moringalv.com and its e-commerce store from the ground up and developed infographics converted to print for the pop-up location. From conception to launch, all unique written content was derived from R&D and in-house case studies. Art and mock-ups created in Canva. The pet project took four months to complete. The website and store are SE optimized, with the website registering at 90%+ through Yoast. Show less