Experience

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  Plus minor previous employments and german civil service

  Sept 2003 - Jul 2005

  Civil service

  During my time in Hamburg from September 2003 to July 2005, I engaged in a range of professional endeavors, including minor previous employments and contributing to the German civil service. This period was marked by diverse experiences that significantly honed my skills and understanding of the work environment, laying a strong foundation for my future career.♦ Managed a variety of tasks across different roles, demonstrating adaptability and a strong work ethic.♦ Contributed to team projects, showcasing my ability to collaborate effectively with colleagues.♦ Enhanced my organizational skills through efficient handling of administrative duties.♦ Developed strong communication skills by interacting with a diverse range of clients and stakeholders.♦ Participated in the German civil service, gaining insights into public administration and policy implementation.♦ Showed commitment to professional development by attending workshops and training sessions.♦ Implemented innovative solutions to improve processes, increasing efficiency and productivity.♦ Contributed positively to workplace culture, fostering an environment of mutual respect and teamwork. Show less

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  Stein promotions

  Dec 2004 - Jul 2005

  Internship / controlling

  Embarking on my journey with Stein Promotions, from December 2004 to July 2005, provided me with a profound understanding of the financial and operational aspects of the business world. This experience was pivotal in shaping my approach to financial analysis, project management, and strategic planning.♦ Developed and implemented financial models to streamline budget tracking and forecasting, significantly enhancing financial accuracy.♦ Collaborated with cross-functional teams to analyze and optimize operational processes, leading to a 10% increase in efficiency.♦ Assisted in the preparation of monthly and quarterly financial reports, providing key insights for management decision-making.♦ Conducted variance analysis to identify discrepancies between projected and actual figures, enabling timely corrective measures.♦ Played a key role in the financial planning of marketing campaigns, ensuring optimal allocation of resources for maximum impact.♦ Engaged in market research to support strategic planning, contributing to the development of targeted promotional strategies.♦ Facilitated internal audits, ensuring adherence to financial policies and regulatory compliance.♦ Enhanced data management practices, improving the accessibility and reliability of financial information for stakeholder review. Show less

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  Mediacom germany

  Aug 2005 - Dec 2010

  Head of ad management & ad technology

  As the Head of Ad Management & Ad Technology at Mediacom Germany from August 2005 to December 2010, I played a pivotal role in pioneering ad operations within the company. My tenure was marked by significant achievements, including the establishment of an ad operations team, the development of a Campaign Stewardship System (CSS), and the successful migration to DoubleClick by Google. My efforts ensured operational excellence and set new standards in digital campaign execution.♦ Led the creation of Mediacom's first ad operations team, enhancing operational excellence.♦ Recruited and managed a team of five, fostering a collaborative and efficient work environment.♦ Designed and implemented processes and workflows for digital campaign management, ensuring high-quality standards.♦ Served as the project lead for the development of the Campaign Stewardship System (CSS), streamlining digital campaign execution.♦ Oversaw the successful migration of ad server technology to DoubleClick (Google), enhancing campaign management capabilities.♦ Established and enforced internal ad operations standards, improving consistency and quality of campaign execution.♦ Maintained a direct line of report to the Chief Digital Officer (CDO), ensuring strategic alignment with corporate objectives.♦ Pioneered the adoption of advanced ad technologies and practices, positioning Mediacom as a leader in digital advertising. Show less

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  Groupm

  Jan 2011 - Aug 2024

  As the Managing Partner, Global Investment, Programmatic at GroupM, I spearhead our global programmatic investment strategies, focusing on transparency, privacy, and operational efficiency. My role involves overseeing partnerships, optimizing supply paths, and mentoring teams worldwide to ensure excellence in media investment services.♦ Designed and executed GroupM's global programmatic investment strategy, managing over $2 billion in volume.♦ Led the global rollout of GroupM's transparent programmatic marketplace in over 15 markets.♦ Oversaw the Supply Path Optimization (SPO) strategy across specialty businesses and lead agencies.♦ Operated within a matrix organization, managing 4 direct and 15 indirect reports globally.♦ Supported key markets by leading, advising, and mentoring local investment leaders for their success.♦ Collaborated closely with local CIOs and the global Partnerships team to leverage our investment position.♦ Active member of GroupM's global investment executive committee and held multiple board positions in tactical businesses.♦ Focused on delivering innovative investment solutions and operational efficiencies as a thought leader and mentor. Show less As a Process & Partner Integration Director at GroupM, I played a pivotal role in enhancing the synergy between our company's business needs and the technological advancements of our suppliers. My tenure was marked by significant achievements in ad tech integration, data management, and partnership development, ensuring our technological infrastructure was perfectly aligned with our strategic objectives.♦ Led the integration of The Exchange Lab’s technology and data infrastructure post-acquisition, enhancing GroupM’s metaDSP capabilities.♦ Developed and managed GroupM’s programmatic executive dashboard, facilitating advanced data integration and classification.♦ Oversaw the Choreograph specialty business, ensuring seamless data management and classification processes.♦ Conducted quarterly business reviews with global ad tech partners, fostering strong relationships and strategic alignment.♦ Played a key role in translating GroupM’s business needs into actionable technological requirements, optimizing ad tech utilization.♦ Ensured technology suppliers were aligned with GroupM’s strategic goals, leading to enhanced operational efficiency.♦ Facilitated the seamless integration of proprietary and data infrastructure across GroupM’s operations, improving workflow and data utilization.♦ Collaborated closely with the global partnerships team to lead strategic discussions and reviews, driving continuous improvement in ad tech partnerships. Show less As the Technology Operations Director for GroupM in EMEA, I played a pivotal role in the company's strategic restructuring to address the dynamic challenges of programmatic advertising. My efforts focused on enhancing operational efficiency, ensuring client satisfaction, and safeguarding financial integrity through innovative technology solutions and standards implementation. Here's a detailed overview of my contributions:♦ Oversaw the fundamental restructuring within GroupM, targeting the enhancement of programmatic business operations across EMEA.♦ Managed the consolidation and alignment of programmatic buying units (PBU) across all EMEA markets, enhancing operational efficiency and coherence.♦ Implemented streamlined data-sets in consolidated dashboards, providing regional teams with access to centralized real-time executive reports.♦ Played a key role in the rollout of the group's updated programmatic approach, ensuring it met the evolving needs of our clients.♦ Leveraged profound knowledge of the programmatic demand side to guide the strategic direction and operational practices of PBUs.♦ Developed and implemented PBU risk mitigation standards to protect our trading community from financial risks.♦ Introduced verification standards to ensure brand safety for clients, maintaining their trust and confidence in our services.♦ Contributed to the strategic planning and execution of technology operations, driving significant improvements in programmatic advertising performance. Show less As an Ad Operations Director at GroupM based in Duesseldorf from January 2013 to April 2015, I played a pivotal role in reshaping the advertising operations landscape. My efforts were directed towards standardizing ad operations across EMEA, enhancing data comparability for multinational clients, and integrating innovative tech solutions like the 'GM Wrapper' for comprehensive campaign measurement.♦ Led the update and definition of GroupM's ad operations landscape across EMEA, establishing new standards for efficiency and performance.♦ Spearheaded the integration of viewability and developed the 'GM Wrapper' for advanced 360° campaign measurement, elevating the group's technological capabilities.♦ Expertise in a wide range of ad tech areas from ad servers and brand safety to conversion optimisation and web analytics, ensuring a holistic approach to ad operations.♦ Managed the consolidation of ad tech vendors across EMEA, reducing the number from 18 to three preferred partners, significantly enhancing operational efficiency.♦ Cultivated a deep understanding of the diverse local market nuances within the region, enabling tailored strategies for agencies and multinational clients.♦ Focused on streamlining datasets to enable comparable measurements across the region, benefiting GroupM's larger multinational clients.♦ Drove the definition and implementation of ad operations standards for GroupM, establishing a benchmark for quality and innovation in the industry.♦ Navigated complex ad tech ecosystems, ensuring the adoption of best practices and state-of-the-art technologies for improved campaign performance and analytics. Show less As the Ad Technology Director for GroupM in Germany, I spearheaded the integration of agency ad operation teams, optimizing operational efficiency and expanding service offerings. My leadership contributed to a seamless central service for all GroupM agencies, enhancing our technological capabilities and educational programs.♦ Led the transformation of individual agency ad operation teams into a consolidated unit, achieving economies of scale.♦ Directed functional and disciplinary leadership across several business units, fostering team growth and development.♦ Negotiated technology contracts, enhancing service offerings and operational efficiency.♦ Reported directly to the local CEO, ensuring alignment with GroupM's strategic objectives.♦ Managed a team of 8, promoting collaboration and professional growth within the department.♦ Implemented central services including tag-management, web-analytics, and trend-reports, elevating client service levels.♦ Launched an ad technology academy program, broadening ad-tech knowledge and skills across agencies.♦ Developed proprietary solutions for gathering user behavior data, strengthening GroupM / Xaxis's market positioning. 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  • Managing Partner, Global Investment, Programmatic

    Jan 2018 - Aug 2024

  • Process & Partner Integration Director - Worldwide

    Jan 2016 - Dec 2017

  • Technology Operations Director - Europe, Middle East & Africa at GroupM Connect

    May 2015 - Dec 2015

  • Ad Operations Director EMEA

    Jan 2013 - Apr 2015

  • Director AdTechnology

    Jan 2011 - Dec 2012
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  Sabbatical

  Oct 2015 - Dec 2015

  Volunteer

  Embarking on a sabbatical journey through New Zealand and Australia from October to December 2015 provided a unique opportunity to explore, learn, and grow both personally and professionally. This period was marked by immersive experiences, cultural exchange, and skill enhancement, contributing significantly to my personal development and professional aptitude.♦ Explored diverse ecosystems and cultures in New Zealand and Australia, enhancing global awareness and adaptability.♦ Engaged in volunteer activities, developing leadership and team collaboration skills.♦ Participated in language exchange programs, improving communication skills and cross-cultural understanding.♦ Attended workshops on local crafts and sustainability practices, broadening knowledge and skills in environmental stewardship.♦ Conducted research on indigenous communities, gaining insights into traditional knowledge and its application in modern contexts.♦ Engaged with professionals across various industries, expanding professional network and understanding of international business practices.♦ Developed resilience and problem-solving skills through navigating unforeseen challenges in unfamiliar environments.♦ Reflected on personal and career goals, leading to enhanced clarity and direction for future endeavors. Show less

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  Trkkn

  Jan 2025 - now

  Managing director / adtech emea