
Timeline
About me
Marketing Insights & CRM Officer at Otaxi
Education

Sultan qaboos university
2015 - 2020Bachelor's degree marketing/information systemsActivities and Societies: Head of Media Committee of Marketing Club (2017-2018)
Experience

Shell oman marketing company saog
Jul 2018 - Sept 2018Marketing assistantSupporting marketing in the commercial lubricant department in promotion and event planning and customer surveying.

Otaxi app
Feb 2019 - now* Handling responsibilities related to customer relationship management, customer segmentation, customer retention, and loyalty. * Monitoring customer satisfaction and providing clear insights through deep analysis of data collected and utilizing insights for better customer experience and marketing strategies. CRM Management , Digital Marketer, Salalah project managerMusandam project managerGeo Projects Director Also works in: • Content Creation • Copywriting • Social media • Promotion planning• Graphic designing• Investment project Supporting the company’s marketing:• promotion planning• social media management• content creation• graphic designing
Marketing Insights & CRM Officer
Jan 2024 - nowMarketing Specialist
Mar 2021 - Dec 2023Marketing Support | Social Media Management
Feb 2019 - Feb 2021

Sultan qaboos university
Jul 2020 - Dec 2020Research assistant in marketingSupporting the marketing department of college of economics and political science in conducting literature reviews, preliminary research and data analysis.
Licenses & Certifications

The fundamentals of digital and data driven marketing
University of southampton business schoolJan 2021- View certificate

Labrys digital marketing essentials training course
Labrys consultingSept 2021 - View certificate

Digital marketing masterclass
UdemyJun 2021
Honors & Awards
- Awarded to Marwa Al-BusaidiDean List-Distinction (Fall 2019) Sultan Qaboos University
- Awarded to Marwa Al-BusaidiDean List-Honor (Fall 2018) Sultan Qaboos University
Languages
- arArabic
- enEnglish
- swSwahili
- spSpanish
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