
Timeline
About me
Director of Events at Coje
Education

University park campus school
1999 - 2005High school diploma high school/secondary diplomas and certificatesActivities and Societies: National Honor Society, Student Council, Clark University College Preparatory Program

Westfield state college
2005 - 2010Bachelor's degree business management, minor in commercial recreation and tourismActivities and Societies: Dance Team
Experience

Big picture agency, inc.
Jan 2009 - May 2010Marketing/public relations internContributed across a wide range of marketing communication channels including Public Relations, Advertising, Branding, and Promotion. Created media lists, pitched advertising proposals, and responded to media inquires. Provided a high level of administrative and clerical support, managing simultaneous projects. Developed and implemented promotional programs addressing exiting or potential clients needs.

Bank of america
Aug 2010 - Sept 2013Responsible for offering and selling financial products and services to both consumer and small business customers. Routinely worked with customers to build, deepen, and retain relationships by uncovering needs and recommending the best services to meet those needs. Help created an exceptional customer experience treating all customers equally and fairly. Recognized as a top seller in quality partner referrals. Responsible for driving day to day operational excellence and developing talent amongst employees. Managed, coached, trained, and led team to hit goals and succeed in individual roles.Ensured compliance requirements were met, managing the banking center's non credit losses. Developed the branch business plan for maximum profitability and effectiveness. Ranked number one Operations Supervisor in the region. Responsible for processing transactions accurately, efficiently, and effectivelyin accordance with all policies and procedures. Identified customer needs andreferred products and services to meet those needs. Provided exceptionalcustomer service to constantly delight customers to build and deepen relationships.
Personal Banker
May 2013 - Sept 2013Operations Supervisor
Mar 2012 - May 2013Teller
Aug 2010 - Mar 2012

Big night entertainment group
Aug 2013 - Jul 2014Operations managerContinually monitor restaurant and take appropriate action to ensure food quality and service standards are consistently met. Hire, train, and manage a staff of over 50 employees. Daily operational duties include scheduling, payroll, opening and closing the restaurant. Exhibit thorough knowledge of foods, beverages, supervisory duties, service techniques, and guest interactions. Develop and maintain exceptional guest service standards.Work directly with Event and Sales staff for all private events including menu planning, agenda setting and room set-ups. Manage private events from start to finish to ensure proper preparation and execution. Responsible for day to day operational excellence. Show less

Clubcorp
Jun 2014 - Jun 2015Service directorPrimary purpose is to ensure all food and beverage operations, private events, member service, and club maintenance are coordinated to exceed member expectations, while overachieving the Club’s revenue and profit goals. Develop aggressive food and beverage sales, marketing, and revenue plans. Ensure all expense control systems are in place by monitoring all department expenses including revenue to payroll ratio. Develop, coordinate, and implement all member and private events. Primary point of contact for all private events, managing an average of 4 large scale events simultaneously on a daily basis. Coordinate all tastings including weddings, social events, and business meetings. Constantly up sell, offer alternative recommendations and utilize suggestive selling techniques to provide the client with the best options for their events. Recruit, coach, and develop a skilled staff of service employees to build relationships with members and provide effective and efficient service. Show less

Lyons restaurant group
Jul 2015 - Mar 2017Sales and marketing directorCoordinate, manage, and execute all private dining and off premise events and catering. Manage budgets, scheduling, time line execution and staffing needs. Develop and execute an overall strategic plan for sales and marketing. Enhance and enrich the image of the brand through various goals and objectives. Spearhead a wide range of programs across all marketing channels, including promotions, advertising, events, point of sale materials, direct mail, email, digital (social media and websites) and internal communications. Execute promotional plans intended to maximize exposure and produce sales leads. Actively participate in sales presentations, property tours, and guest meetings. Responsible for new business development and sales management. Show less

City winery
May 2017 - May 2019Event sales directorNew venue opening creating and developing an event program from the ground up. -Produced $2M in private event sales year one and $4M in year two.

Patina restaurant group
May 2019 - Sept 2022Delaware North/PRG - Director of Sales for Boston
Director of Sales
May 2019 - Sept 2022Director of Sales
May 2019 - Sept 2022

Coje management group
Sept 2022 - nowDirector of eventsLead a team of Event Sales Managers to increase sales and provide a superior experience for all clients and in all aspects of event planning and execution across 9 venues. Including budgeting, site selection, audio/visual production, logistics, and post-event evaluation.-Increased sales from $2M to $4.5M year one-Increased sales 25% year two -Manage $5M+ in annual revenue -Effectively coordinate, manage and oversee 850+ events per year, over 10 locations. https://www.coje-events.com Show less
Licenses & Certifications

Crowd management
Honors & Awards
- Awarded to Krysten LicariTop 15 Finalist - Miss Massachusetts USA 2012 -
- Awarded to Krysten LicariTop Seller - Top Personal Banker in quality partner referrals.
- Awarded to Krysten LicariTop Teller Operations Supervisor - Ranked number 1 in the region for Operations Supervisor's.
Volunteer Experience
Volunteer
Issued by American Heart Association | American Stroke Association
Associated with Krysten Licari
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