Suzy Porters

Experience

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  Inditex

  Sept 1996 - May 2017

  Commercial & Operational responsible Belgium - Luxembourg.(33 Stores: woman, men's & kids department)• Direct responsibility for the sales results.• Coaching a team of 3 area operational managers & 10 area visual commercials. • Budgeting & forecasting annual sales & investments.• KPI management & analyzes.• Implement/develop new strategies: - Price Strategy - New organizational structure - RFID project• Omni channel: maximize sales online/offline, customer service.• Key role: working close with all the different departments (HR, facility, expansion, logistics, IT, PR, VM, ...) in Belgium & Spain.• Organize store openings, closures, refurbishments.• Operational performance & stock management: - Optimize replenishment procedures. - Solutions to overcome stock capacity issues, reorganize stockrooms. - Managing deliveries productivities and oversee the completely delivery & transfers process. - Follow-up inventories and Loss Prevention plan.• Contact with the PM in Spain: product selection & needs for the country, price cuts, promotions, commercial actions.• Keep the image standards at the highest level in the stores.• Market and competitor awareness and analyzes.• Follow-up VM, implement new furniture and optimize the commercial areas.• Ensure good housekeeping and Health & Safety procedures in collaboration with HR and General Services.• Team development.• Join the monthly Work Councils and Committee for Prevention & Protection.• Reporting to the Country Manager of Inditex BeLux. Show less • In charge of 15 stores in the Belux.• Achieve sales targets & objectives.• Follow up inventories, supplies & stock control.• Commercial aspect “The best product at the best place on the best moment.• Retail market research & analyze fashion trends.• Visual Merchandising in cooperation with the VM-team.• Organize inter-store transfers.• Visit & develop existing stores.• Support openings of new stores.• Ensure the right image of the store . (the values of the company)• Detect potential managers. (internal promotion)• Inspire & motivate staff to increase sales. (maintain customer service)• Evaluations of the managers.• Coordinate group presentations & workshops.• Ensure health & safety procedures & follow up LP.• Link between the stores & head office in Spain. Show less Store manager in different stores.(Wijnegem, Hasselt, Antwerp, a mission of 3 months in Arnhem & some short missions in the Netherlands)• The complete management & organization of the store.• Coach & train the team. (up to 50 employees)• Achieve the objectives & budget.• Follow up & analyze sales/trends.• Properly execution of inventories/stock control.• Recruitment of the sales team.• Provide an optimum customer service.• Ensure health & safety procedures.• Team building.• Respect the values/image of the company.• HR administration, evaluations of the team & floor managers. Show less

  • COMMERCIAL DIRECTOR at ZARA

    Sept 2013 - May 2017

  • ZARA

    Sept 1996 - May 2017

  • AREA MANAGER at ZARA (Woman & Kids department)

    May 2007 - Aug 2013

  • HR MANAGER at ZARA

    Dec 2005 - May 2007

  • STORE MANAGER at ZARA

    Nov 2001 - Dec 2005

  • FLOOR MANAGER NINO at ZARA

    Feb 1998 - Oct 2001

  • SALES ASSISTANT at ZARA

    Sept 1996 - Jan 1998
• 

  Brantano

  Feb 2018 - Feb 2019

  Retail Operations Manager Belgium

  Member of Brantano Management Team (role CCO - COO in MT)Responsible for the sales strategy and all operational procedures (up to 100 stores).Direct managing and coaching of 6 District Managers, 7 Visual Merchandisers, 2 Retail Operations Officers, 5 operationals and Trainer - indirect up to 800 employees.Developing the image of the rebranding stores.Start-up of a national Visual Merchandising team, an operational workgroup to improve the work processes in all the stores and the implementation of a new shoe presentation strategy in the rebranding stores.Preparation of the budget (turnover and hours).Organizing store openings and negotiation with the council by 5 store closings.Omnichannel strategy.Organization of the Retail day event from scratch (up to 250 persons)Very close collaboration with marketing, merchandising, buying, customer service, distribution, recruitment and IT. Show less

• 

  NEW YORKER

  Feb 2019 - Aug 2020

  Head of France

  P&L and staff responsibility of the New Yorker Stores in France.Responsible for the sales strategy and all operational procedures.Management of the regional managers, Visual Merchandising, recruitment and development team.Achieving KPI targets (turnover, conversion rate, € per ticket, ...)Personnel management, controlling budget of hours and productivity.Preparing the yearbudget, targets and structure of the personnel of stores.Cost control and reconciliation of salary matrix of the Retail network.Product range management.Coordination and preparation of store openings and refurbishments. Close cooperation with all the other departments as expansion, revision, marketing, HR, finance and merchandising in France and the Head-office in Germany. Negotiation with external companies. Show less

• 

  Holland & Barrett

  Aug 2020 - Oct 2021

  Retail Operations Manager Belgium

  Head of BelgiumMember of the Benelux Leadership Team and MT.Full P&L and staff responsibility of Belgium.Implementation of the sales strategy and all operational procedures.President of the CPBW/CPPT & installation of the Committee. Reorganisation of the Belgian structure.Creating uniformity & stability in the country.Building a bridge between HQ Amsterdam and Belgium.Reducing costs: operational excellence & staff costs Implementation from scratch: working with productivity.Budget FY21: Sales – Hours – Productivity – new bonus plan – Investments.Organisation of 4 store openings in March/April and June/July 2021.Creating and implementation of operational and VM guidelines for the stores.Close collaboration with Marketing: brand awareness in Belgium – Monthly promotion evaluation – optimize POS.Close collaboration with digital: Click & Collect – Omni-channelClose collaboration with Category Management, Merchandising & supply chain: improvement of the stock level and zoning in the stores – organizing transfers between stores.Close and active collaboration with expansion in the Belux.Training & Development: Natural Sales & Service.Strong improvement in Safety & Prevention. Show less

• 

  Casa International

  Oct 2021 - Aug 2022

  Country Manager Belux

  P&L and staff responsibility of 76 stores + Regional Managers, VM and HRBP BeluxFocus customer experience and operational excellence.Implementation of the sales strategy and all operational procedures.Follow-up inventories and Loss Prevention plan.Ensure good housekeeping and Health & Safety procedures in collaboration with HR and General Services.Team development and coachingDeputy chairman of the Council and Member of the Committee for Prevention & Protection.Organisation of Store refits.Optimising furniture implementation and product presentations in the Belux stores. Show less

• 

  NEW YORKER

  Aug 2022 - Oct 2023

  Commercial Director

  Country Manager Benelux Country Manager Benelux + A.I. France from 02-2023P&L and staff responsibility of the Benelux and France.Managing directly the Commercial Team and the Recruitment & Development Team. (Up to 25 employees)Focus recruitment, training store teams and people management.Preparing the yearbudget, targets and structure of the personnel of stores 2023.Cost control and reconciliation of salary matrix of the Retail network 2023.Focus on Product range management, margins and sales/m2.Achieving KPI targets (turnover, conversion rate, € per ticket, ...)Coordination and preparation of store openings and refurbishments. Close cooperation with all the departments as revision, marketing, HR, finance and merchandising of HQ in Germany.Negotiation with external companies Strong focus on expansion and refurbishing existing stores. Show less

• 

  PointCarré

  Oct 2023 - now

  General Manager