Experience

• 

  Honeywell

  Nov 2011 - Apr 2012

  Project trainee

  - Developed a online 3D CAD rendering tool parsing IGES and STEP files- Received Aviation Ground school training certification

• 

  Honeywell

  Jun 2012 - Aug 2016

  - Developed Analysis Tools which increased profits by $1.5 M in aircraft design phase- Managed International Client relationships for multiple projects- Designed and proposed a concept to enhance Additive Manufacturing ( 3D printing ) using Artificial Intelligence in Aircraft Component Manufacturing which received grants for research and implementation in 2016- Working in a start-up environment, created a Water Management product for Hyderabad Smart City Concept, using IoT to monitor water quality and scarcity and predicting the demand and recommending required actions- Pitched several whitespace projects to C-level executives and was felicitated as one of the top technical/technology presenters - Spearheaded several innovative projects on Augmented Reality & Virtual Reality for Aircraft PLM- Collaborating effectively in agile project development, won the best team award for saving costs of about $360K by automating aircraft analysis processes- One of the key enablers for fostering innovative culture Show less

  • Senior Engineer - Strategy & Innovation

    Oct 2014 - Aug 2016

  • Engineer

    Jun 2012 - Sept 2014
• 

  University of bath

  Sept 2017 - Sept 2018

  Business consultant

  - Developed business strategy for Brtitsh Telecommunications (BT) plc, analysing its resources and key competencies against the competitors and market environment to find a profitable scope for its diversification in the education industry.- Developed a segmented Marketing Strategy plan comprising consumer psychographics and competitive positioning, communication, branding and pricing strategy for Cleveland pools, Bath., re-entering heritage and leisure market in UK, which is submitted for Lottery funding. - Designed an award-winning innovative business model for a Job Search idea based on AI and NLP algorithms, which was well received by investor panel and was offered staged funding.- Crafted a differentiated market position for an AgTech start-up, LettUs Grow, entering a highly fragmented competitive space in UK and Europe. Focused on the psychographics of target segments, formulated customer personas and tailored messaging, marketing assets, promotions for this unique profile. Show less

• 

  More than capable

  Oct 2018 - Oct 2020

  Consultant

  • Recommended 3-year marketing strategy to gain 12% share with competitive intelligence• Conducted strategic analysis to generate insights on industry growth opportunities• Identified metrics and designed dashboard for assessing innovation in organizations

• 

  I-pac (indian political action committee)

  Oct 2019 - Feb 2020

  Lead analyst

  - Managed the digital media team, strategizing and executing social media campaigns- Designed framework to do primary research for identifying the micro-level issues in 12500 villages of Tamil Nadu - Facilitated brainstorming sessions and designed innovative campaigns for upcoming elections- Generated reports conducting sentiment analysis and Big Data analysis to help clients make strategic decisions

• 

  Augray

  Sept 2020 - Nov 2020

  Product owner

  • Acted as liaison between business, sales and development teams to design 5 new product portfolios• Developed Go-To-Market strategy and pricing strategy for B2B and B2C solutions based on AR and VR• Conducted market research through surveys and designed value propositions and business canvas• Created and delivered regular competitor updates via strategic profiles and competitor briefings

• 

  Techlify

  Nov 2020 - Jun 2021

  Director of business development

  • Initiated and managed strategic sales activities and designed channel partner program for global growth designing systems for shortlisting and qualifying potential alliance• Led a team of 10+ marketing and sales associates rebranding the company, coordinating campaigns via e-mail, PPC, Webinars, ABM and SEO increasing lead generation by 195%• Defined business strategy and developed operational practices for agile and lean product development

• 

  Augray

  Jun 2021 - Nov 2021

  Business strategist

  • Conceptualized product designs and developed PoCs to identify market demand and assess technical feasibility and recommended solutions to CEO• Designed unique value propositions comparing competitor’s offerings and assessing market pain points using secondary research • Developed buyer personas and designed GTM strategies for international expansion

• 

  Prepaze

  Nov 2021 - Sept 2022

  Product marketing manager

  • Managed marketing and product design team, developing road maps for product development using design thinking practices• Led multiple digital marketing campaigns increased lead generation by 40%• Crafted mission, vision and new guidelines redefining the brand conducted in-depth stakeholder and market analysis • Worked with CEO to define the business strategy and created marketing plan and budget for 2022

• 

  Tata consultancy services

  Sept 2022 - now

  - Facilitated Innovation workshops and tours for top retail accounts across the globe for enabling creative thinking and discovering new opportunities around emerging technology- Led a cross functional team to deliver POCs/POVs on next gen technology solutions for retail industry- Developed, patented, and piloted a several human-centric solutions improving triple bottom line- Managed Innovation Lab through design thinking workshops, rapid prototyping, customer engagements and cross functional collaboration- Handled 60+ client engagements in a quarter, showcasing innovative solutions to CXOs and Senior Execs, creating opportunities for ideas to be converted to projects Show less

  • Lead Innovation Consultant

    Mar 2023 - now

  • Innovation Consultant

    Sept 2022 - Aug 2023